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Mark is a veteran Director Of New Business Development who has been instrumental in securing and building relationships for international clients such as Siemens, FedEx and GE. His expertise in business development and revenue growth extends to a wide range of industries: financial, medical services, telecommunications, automotive and building construction.After spending a decade working for numerous advertising agencies and dot.coms, Mark founded Brenner Business Development, a New York based consultancy specializing as a facilitator for marketing service providers. He has been instrumental in connecting people and businesses by forming symbiotic relationships and strategic partnerships.Mark received his Bachelor Of Science in Psychology from LeMoyne College and his Diploma in Organizational Psychology from the Otto Friedrich University in Bamberg, Germany.
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President And CeoBioportusa Nov 2017 - PresentSyracuse, New York, UsBioPortUSA provides management services uniquely tailored for foreign-based life sciences companies wishing to enter the US market. Our experience and knowledge of this highly regulated and complex healthcare industry enables our clients to accelerate the path to commercialization within a framework that maximizes cost-efficiencies. -
Member Of The Board Of AdvisorsPerivision Mar 2022 - PresentLausanne, Ch -
Managing Partner, Business Development76West Jun 2017 - PresentSyracuse, Ny, Us76West is built on the belief that all successful brands have a human component that is best shared by a compelling story. We create a message and experience for our clients that transcends technology and becomes the foundation of their brand. The result? Increased brand awareness, trust, loyalty and profitability. -
PrincipalBrenner Business Development Jul 2004 - PresentBrenner Business Development (BBD) is an international business development consultancy which focuses on promoting bi-lateral trade and investment between the USA and German speaking companies from Germany, Switzerland and Austria. We are also engaged with companies from the U.K, France, Israel and China from time-to-time.Mark Lesselroth, the founder of BBD is bi-lingual and bi-cultural in German, and has used this to help guide many clients who are looking to embark on an international expansion. Understanding the cultural differences between the USA and Germany can and will make a difference in how successful a company is with foreign market entry. We specialize in a number of different vertical markets including Automotive, Life Sciences, Technology, Advanced Manufacturing, QSR, Financial Services, Household Goods, Grocery, HVAC, Renewable, Sustainable, and many more.If you are looking for a trusted partner to help you cross the pond, please contact Mark Lesselroth at mark@brennerbd.com or +1 - 325-569-0642.
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Consumer Peer-ReviewerJohns Hopkins Bloomberg School Of Public Health Jan 2018 - PresentAct as a consumer peer-referee for Cochrane intervention review which is part of Cochrane Eyes and Vision at the Johns Hopkins Bloomberg School of Public Health.
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Guest ColumunistCentral New York Business Journal May 2015 - Jun 2022Syracuse, New York, UsWrite a monthly column for the readership of the Central New York Business Journal with a focus on all things international. Topics include: financing, export, marketing, legal, foreign direct investment, cultural differences and a myriad of other topics which could be of interest to those already engaged in international business as well as those thinking about getting started. In addition, include interviews conducted with local Business Owners on their international business experience. -
Guest LecturerLemoyne College Mar 2015 - Jun 2022Teach undergraduate business students about German Culture and how it impacts both the business world as well as social engagements. The concept is to better educate future business leaders of tomorrow on the importance of culture when engaging in international business.
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Patient Engagement MemberAmerican Glaucoma Society Dec 2020 - Aug 2021San Francisco, Ca, UsPatient Care Committee is a subcommittee of the American Glaucoma Society (AGS) that is focused on Patient Engagement. The focal point is to develop educational material for Glaucoma patients but also for Glaucoma Specialist to help them better communicate with patients about their chronic disease. -
Board Member - Marketing ChairCny International Business Alliance Aug 2009 - Dec 2012The Central New York International Business Alliance has been formed for the purposes of promoting cooperation and mutual interest among its members, fostering and advancing the international trade and commerce of its members, aiding one another and the industry as a whole, encouraging the exchange of ideas among its members for their common good and welfare and collecting, organizing and providing its members information regarding international trade, financing, marketing and other essential information to support their international business
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Director Of Business DevelopmentEric Mower And Associates Sep 2001 - Apr 2004Syracuse, Ny, Us• Established first ever Business Development Department (Acquired 13 new accounts worth millions).• Trained personnel on new business development techniques.• Managed Internship Program.• Created CRM system enabling the firm to track new business activity.• Collaborated on the development of promotional materials to market the company.• Utilized innovative approaches for developing sales opportunities including resourceful cold-calling techniques, active community involvement and networking at social events.• In 2003 helped launch the healthcare business practice and landed 4 new accounts within 12 months. -
Manager Business Development E-ChannelsBestroute.Com Aug 2000 - May 2001• Developed sales plans including goals, strategy, collateral, direct mail program, advertising and sales focus for the e-channel and advertising world.• Researched, analyzed and evaluated various e-channel opportunities.• Established evaluation criteria for e-channel partners covering site functionality, policies, and fee structures.• Jointly worked internally with IT, Marketing and Customer Service on resource allocation and priorities of e-channel developments.• Acted as point person for all of Hughes Supply (HUG) (bestroute.com parent company) regarding matters pertaining to e-channel activities.• Generated trial online orders from e-channel partners including Grainger, Lowes and Ford.
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Director Of Business DevelopmentSage Marketing Communications Nov 1994 - Aug 2000• Managed the identification, marketing and acquisition of new customers and business opportunities which contributed to an increase in sales of 112% over five years.• Generated over $7 million in new business.• Developed strategies and tactics to identify potential customers and sell company’s products• Built client base on a national and international level in key strategic markets • Coordinated and managed trade show participation.
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Director Of International Business DevelopmentCowely & Associates Oct 1993 - Nov 1994• Organized international trade show participation in Germany.• Organized promotional materials• Developed contacts with private, state and government economic development departments• Generated a number of leads which resulted in possible international business dealings
Mark Lesselroth Skills
Mark Lesselroth Education Details
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Otto-Friedrich-Universität BambergIndustrial And Organizational Psychology -
Le Moyne CollegePsychology -
The Julius Maximilians University Of WürzburgPsychology -
Jamesville-DewittRegents Diploma
Frequently Asked Questions about Mark Lesselroth
What company does Mark Lesselroth work for?
Mark Lesselroth works for Bioportusa
What is Mark Lesselroth's role at the current company?
Mark Lesselroth's current role is President and CEO at BioPortUSA.
What is Mark Lesselroth's email address?
Mark Lesselroth's email address is ma****@****rbd.com
What is Mark Lesselroth's direct phone number?
Mark Lesselroth's direct phone number is +131545*****
What schools did Mark Lesselroth attend?
Mark Lesselroth attended Otto-Friedrich-Universität Bamberg, Le Moyne College, The Julius Maximilians University Of Würzburg, Jamesville-Dewitt.
What are some of Mark Lesselroth's interests?
Mark Lesselroth has interest in Children, Economic Empowerment, Civil Rights And Social Action, Politics, Education, Environment, Poverty Alleviation, Science And Technology, Human Rights, Animal Welfare.
What skills is Mark Lesselroth known for?
Mark Lesselroth has skills like Business Development, New Business Development, Strategy, Marketing Strategy, Strategic Planning, Integrated Marketing, Marketing, International Business, Sales, Leadership, Brand Development, Negotiation.
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