Mark Lister

Mark Lister Email and Phone Number

Head of Marketing at Amelia HQ ✯ Fueling Growth Through Marketing ✯ Backwoods Trekker @ Amelia HQ
Mark Lister's Location
Atlanta Metropolitan Area, United States, United States
About Mark Lister

I'm all about growing businesses and building awesome teams that get results. I've got a knack for bringing in customers and revenue, all while keeping things hands-on and collaborative.(Part-time backwoods trekker for balance.)During this crazy ride, I've navigated the entire spectrum of digital marketing, from the anything-goes early "World Wide Web" days to today's AI-driven initiatives. I'm currently the Head of Marketing at Amelia HQ, where we help plastic surgeons launch and grow their private practices with expert advice, innovative management tools, and smart patient acquisition strategies. Before joining Amelia HQ, I led the marketing team at ParkMobile, where I drove strategic initiatives that grew the user base from 8 million to over 65 million, solidifying ParkMobile’s position as the US market leader in the two-sided parking marketplace.Prior to ParkMobile, with a focus on digital marketing, I've spent time at companies at various stages of growth, including start-up, established, and turnaround settings while being introduced to a variety of industries including print, enterprise software, direct-to-consumer utilities and telecom, and a stint in a digital marketing agency. I like to learn, think big, and seek to be the best at what I do.Fun facts: 1. I have spent time in Idaho fighting forest fires.2. I have a fondness for just about anything “purple”-flavored.Core Competencies:Digital Content Marketing StrategyLeadership Buy Flow OptimizationLead GenerationTeam BuildingCustomer SegmentationIntegrated MarketingData AnalysisMentorshipRevenue GrowthCustomer Engagement CRMPaid Advertising - PPC, Display, VideoSearch Engine Optimization (SEO)Social Media Marketing - Paid/Organic/Influencer Mobile MarketingOOH (Out of Home)App Store Optimization (ASO)

Mark Lister's Current Company Details
Amelia HQ

Amelia Hq

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Head of Marketing at Amelia HQ ✯ Fueling Growth Through Marketing ✯ Backwoods Trekker
Mark Lister Work Experience Details
  • Amelia Hq
    Head Of Marketing
    Amelia Hq Jul 2024 - Present
    Raleigh, North Carolina, Us
    At Amelia HQ, we help plastic surgeons kick off and expand their Amelia Aesthetics practices by providing everything they need, from setting up and scaling locations to offering mentorship, financial optimization, and patient acquisition.
  • Parkmobile, Llc
    Senior Vice President Of Marketing
    Parkmobile, Llc Aug 2022 - Mar 2024
    Atlanta, Us
    I had a great time at ParkMobile, leading an amazing team that drove customer acquisition, brand awareness, and company growth. The results speak for themselves: we achieved some incredible milestones, including 8x user growth (from 8M to 65M) and a 30% YoY CAGR, leading to a successful acquisition by EasyPark Group.During my time there, we pulled off a major rebrand that significantly boosted our brand recognition, combined traditional and digital channels to drive user growth and revenue, and revamped our marketing tech stack.We also built a inbound lead generation engine that greatly increased our Sales Qualified Lead (SQL) rate. Plus, we tapped into new markets through strategic corporate partnerships, delivering impressive revenue gains. All in all, it was a fantastic ride full of growth and success!
  • Parkmobile, Llc
    Vice President Marketing
    Parkmobile, Llc Mar 2020 - Aug 2022
    Atlanta, Us
    Spearheaded digital marketing for ParkMobile, allowing 15M users to easily find, reserve, and pay for parking on their mobile devices. Modernized to a best-in-class martech stack. These efforts increased revenue through acquisition, engagement, and measurement across all devices, channels, and platforms.
  • Parkmobile, Llc
    Director, Digital Marketing
    Parkmobile, Llc Jan 2018 - Mar 2020
    Atlanta, Us
    Oversaw digital marketing and customer engagement to the over 8 million Parkmobile website and app users.
  • Allconnect
    Vice President, Digital Marketing
    Allconnect Mar 2017 - Nov 2017
    Fort Mill, South Carolina, Us
    I enjoyed my time at Allconnect as the senior digital marketing leader, where I integrated a digital acquisition and collaborated closely with our service provider partners while reporting directly to the CEO. I turned around our digital direct-to-consumer P&L from 10% to 40% margins through effective ad strategies, data optimization, and web enhancements, and streamlined our digital team and tech stack to achieve cost savings while maintaining high performance.Optimizing our offshore call center led to higher revenue per call and a significant boost in annual revenue. I also directed content marketing strategies that drove substantial year-over-year growth in organic traffic and revenue. It was a rewarding experience with plenty of growth and learning.
  • Allconnect
    Sr. Director, Digital Marketing
    Allconnect Aug 2016 - Mar 2017
    Fort Mill, South Carolina, Us
    I led a team of performance marketers at Allconnect, handling everything from digital media and social platforms to affiliates and web assets. I was in charge of creating and managing digital content strategies, making sure our content across the website, marketing emails, and social networks was engaging and useful. I also ran the email marketing team, which kicked off a successful test program that brought in impressive revenue within its first year.
  • Allconnect
    Director Digital Content Marketing
    Allconnect Mar 2014 - Aug 2016
    Fort Mill, South Carolina, Us
    Built and managed the highly talented SEO/Content team responsible for maximizing organic search traffic utilizing current SEO best practices. Also, drove continuous improvement and innovation for Allconnect social media marketing efforts resulting in increases in both traffic and revenue.
  • Allconnect
    Seo Manager
    Allconnect May 2011 - Mar 2014
    Fort Mill, South Carolina, Us
    Executed highly successful SEO strategies across Allconnect desktop, mobile, tablet, and social experiences which were responsible for unprecedented growth in web visits and revenue within the first two years.
  • Unibind
    Web Marketing Manager
    Unibind Sep 2008 - May 2011
    Puurs, Antwerp, Be
    Led Internet marketing strategies across the multi-channel organization which included managing & optimizing search engine marketing programs; spearheading emerging media: video, social networking, and viral campaigns and managing the strategy, content, and creative direction of email marketing efforts. Facilitated the launch of a new self-publishing product supported through targeted online initiatives.
  • Cdc Software
    Internet Marketing Manager
    Cdc Software 2005 - 2008
    Responsible for lead generation through internet marketing programs, including search engine optimization (SEO), pay-per-click advertising, targeted email campaigns, strategic alliances, and third-party lead aggregation sites.Headed the 4-person Internet Marketing team responsible for all search engine optimization programs, marketing automation systems, Web site development/content updates, and directory relationships.
  • 360I
    Senior Account Manager
    360I 2003 - 2005
    New York, Ny, Us
    Acted as the main point of contact for more than 20 large-scale SEO and PPC campaigns. Clients consisted of recognized B2B and B2C brands such as Alamo Rent A Car, MacGraw Hill, L’Occitane, and Kerzner Resorts.
  • Schlumbergersema
    Web Communications Manager
    Schlumbergersema 1999 - 2002
    I handled just about everything for SchlumbergerSema’s Telecom, Energy, and Transport websites—strategy, hosting management, design, you name it. Worked with the global teams to get the sites optimized, ran usability tests, and even trained the folks who had to keep it all updated, all while juggling budgets and tight deadlines.
  • S.P. Richards
    Internet Administrator
    S.P. Richards 1998 - 1999
    Atlanta, Ga, Us
    I set up domains, email accounts, and built out web page templates for over 200 e-commerce retail office supply sites, even got into some custom coding to make sure everything ran smooth.

Mark Lister Skills

Online Marketing Seo Sem Social Media Marketing Email Marketing E Commerce Web Analytics Lead Generation Management Ppc Digital Strategy Account Management Marketing Strategy Search Engine Optimization Social Media Content Management Search Engine Marketing Strategy Digital Marketing Pay Per Click Leadership Online Advertising Budgeting Advertising Digital Media Marketing Strategic Planning

Mark Lister Education Details

  • Georgia Southern University
    Georgia Southern University
    General
  • American Intercontinental University
    American Intercontinental University

Frequently Asked Questions about Mark Lister

What company does Mark Lister work for?

Mark Lister works for Amelia Hq

What is Mark Lister's role at the current company?

Mark Lister's current role is Head of Marketing at Amelia HQ ✯ Fueling Growth Through Marketing ✯ Backwoods Trekker.

What is Mark Lister's email address?

Mark Lister's email address is ma****@****ail.com

What is Mark Lister's direct phone number?

Mark Lister's direct phone number is +140443*****

What schools did Mark Lister attend?

Mark Lister attended Georgia Southern University, American Intercontinental University.

What are some of Mark Lister's interests?

Mark Lister has interest in Football, Collecting Antiques, Horses, Exercise, Sweepstakes, Home Improvement, Shooting, Reading, Gourmet Cooking, Sports.

What skills is Mark Lister known for?

Mark Lister has skills like Online Marketing, Seo, Sem, Social Media Marketing, Email Marketing, E Commerce, Web Analytics, Lead Generation, Management, Ppc, Digital Strategy, Account Management.

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