We help develop solutions and build brands through print, packaging, displays and promotional products.

•Develop new strategic partnerships in the sports and entertainment industries.•Create and develop marketing concepts and collateral to help companies achieve key sales and marketing objectives.•Consult in the development of marketing initiatives to ensure maximum brand exposure through online, print and promotional campaigns.

showcaseUnow is a comprehensive online visual resume that allows the student athlete to connect and share the most relevant information with college coaches. It is an easy to use, easy to update and easy to view custom digital profile that can be shared with college coaches across the country. ExposureGaining exposure outside of the local area is key and showcaseUnow provides a simple-to-use media upload process that allows you to categorize your videos into full games, highlights and skills. It is extremely easy for coaches to view your videos, photos, calendar events, academics, articles, honors and achievements. It is a comprehensive solution that showcases who you are and how you add value to their program. ConnectionsOne of the most important connections you will make in high school is with a college coach. showcaseUnow provides a college search function for PLUS Members that provides indepth information about each Div I, II, III and NAIA college including tuition, average scores, campus expenses, coaching staff, etc. We give you the powerful opportunity to establish and develop powerful connections. Validation Your current coaches, trainers, and athletic directors now have an opportunity to validate the most relevant and compelling information about who you are and what you bring to the prospective team and University. showcaseUnow is the pivot point that allows your current coaches to add validity to your profile and to your high school achievements.

•Develop Corporate Sales Plan, Marketing Strategies, Budgets, and Promotional Activities to increase consumer demand and generate new revenue streams.•Form Corporate Partnerships, marketing and sales promotions with key entertainment and sports companies including ESPN, Disney, Sony, Activision, GoPro, Red Bull, Cinemark, Panasonic and Vizio. •Implement Licensing Programs with movie studios, key films, sports and entertainment companies including Amazing Spiderman/Sony, ESPN and Call of Duty/Activision.

•Design, manage, and implement Global Marketing Plan including brand positioning, brand messaging, visual messaging, product launches, budgets, public relations, advertising, e-commerce, interactive marketing, professional endorsements and packaging. •Initiate and manage Corporate Partnerships and Licensing Programs to leverage product line into optical and CE retailers. •Create, organize, and supervise all Interactive Marketing activities including web design, banner ads, landing pages, micro sites, shopping cart solutions, search engine optimization and corporate partnerships.•Select, direct and manage all Public Relations efforts to successfully convey the Gunnar brand through corporate messaging and comprehensive product reviews.

• Raised Start-Up Capital in order to secure trademarks, patents, inventory and equipment.• Performed complete Monthly Financial Evaluations to ensure company growth. • Established and implemented all Marketing Strategies including print advertising, packaging, point of sale materials, PR, online exposure and athlete endorsements.• Managed Manufacturing Operations including fabric sourcing, fittings, construction and negotiations with domestic and international vendors. • Secured a Multi-Channel Dealer sales network including professional teams, team sport retailers and specialty sport retailers.

• Designed and manufactured the first “baggy” riding short called The Jewel, which inspired a complete new riding category. The product line still remains relevant in today’s market generating revenue after a decade and a half in the sales channel.• Designed and implemented brand marketing and sales programs aimed at 300+ dealers, international distributors, and on-line customers. • Directed team of twelve outside sales representatives and six in-house employees in sales, marketing, design, production, and accounting.• Developed operational procedures to reduce finished goods inventory, streamline raw material ordering process and reduce overall carrying costs.

•Established, implemented and managed all global marketing efforts for company. •Assisted in the development, implementation and rollout of new O icon for all product including eyewear, goggles and apparel. This icon was foundational and is still in use today. •Created new marketing and sales opportunities by sponsoring high profile athletes in baseball, golf, tennis, basketball, football, speed skating, and other Olympic sports. These new marketing opportunities increased exposure and added over $100 million in sales over five years.