Mark Mendoza Email & Phone Number

- Excels as a strategic leader or as a technical individual contributor- Successfully led, built and scaled several Business Intelligence/Data Warehouse teams and solutions from the ground up-Built and developed BI solutions for high profile clients such as Nike, Under Armour, Disney, USAF, Dell, Tommy Hilfiger, Novartis, GMAC Insurance, American Cancer Society, T-Mobile, Chase Canada, TGIF, Kaplan, Stansberry, Beacon Street Services and the Federal Government partners.- Built and expanded an end-to-end BI cloud environment using Tableau Online with Amazon RDS and Redshift and Salesforce data sources- Successfully completed six full BI stack migration in a two year period as head of BI/DW.- Over 15 years of combined experience with building complex reports, dashboards, visualizations in Tableau, Microsoft SSRS, Microstrategy, Cognos and Business Objects- Over 15 years combined experience writing complex sql in Amazon RDS and Redshift, Microsoft SQL Server, MySQL, Oracle, Nettezza- Eight years experience with building and publishing Tableau visualizations using Desktop and Online/Server- Well versed in data warehousing architectural approaches and designing dimensional star schema models- Experienced in development lifecycle using agile methodologies (Scrum or Kanban)- Experienced in translating complex business performance measurements in the areas of: Sales, profitability, revenue projections, payment systems, digital marketing, direct mail and email response, attribution model, lifetime value, customer acquisition and cost, customer demographic and behavior profile, customer scoring, RFM model, customer retention and attrition, subscription and renewals, call center metrics, retail, market basket analysis, finance, accounting and commissions reporting.

Listed skills include Business Intelligence, Business Intelligence Tools, Data Warehousing, Tableau, and 20 others.

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  Towson University

  Information Systems