Mark Newcomer

Mark Newcomer Email and Phone Number

Chief Strategy Officer | Consultant | Advisor @ NewCo Advisory
Mark Newcomer's Location
San Diego County, California, United States, United States
About Mark Newcomer

Mark is a business and brand strategist with over 15 years of experience across market research firms, digital agencies, and management consultancies. Mark currently leads NewCo Advisory, a progressive partner specializing in growth strategy and customer experience innovation. Prior to NewCo Advisory, Mark was the Chief Strategy Officer for CourtAvenue, 2023's fastest growing agency in the US. At CourtAvenue, Mark built the strategy team and offering, while helping to grow the client base and capabilities of the team.Prior to CourtAvenue, Mark held executive roles at Teneo, WPP, and Accenture. Across these organizations, Mark helped lead strategy teams and engagements, helping companies find innovative and impactful paths to growth. Mark is an advisor with KleerMail, an innovative direct-mail technology company that is providing software and services to the direct mail industry and a board member of Digital Futures Initiative, a non-profit providing eduction for how digitally connected students leverage technology in a healthy and safe way. Specialties: Marketing Strategy, Market Inisights, Digital Business Strategy, Product Strategy, Innovation, Business Development, Agency Leadership

Mark Newcomer's Current Company Details
NewCo Advisory

Newco Advisory

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Chief Strategy Officer | Consultant | Advisor
Mark Newcomer Work Experience Details
  • Newco Advisory
    President, Founder
    Newco Advisory Sep 2024 - Present
    San Diego
    NewCo Advisory is an innovative strategy and planning consultancy aimed at helping companies breakthrough and accelerate their growth goals through.
  • Digital Futures Initiative
    Board Member
    Digital Futures Initiative Aug 2016 - Present
    Greater San Diego Area
    - Advisor and board member focused on brand development, digital presence, marketing strategies, and fund raising.
  • Kleermail
    Advisor
    Kleermail Jan 2015 - Present
    Greater San Diego Area
    - General business and strategy advisor.- Collaborator on go-to-market strategies and product-market fit.- Facilitate partnerships and new business opportunities.
  • Courtavenue
    Chief Strategy Officer (Cso)
    Courtavenue May 2021 - Aug 2024
    San Diego, California, United States
    - Responsible for leading and building CourtAvenue's strategy practice across business advisory, commerce growth, and customer experience strategy.- Help lead strategy on key clients (Kia, UnitedHealth Group, Qualcomm, General Mills, Epson).- Developed CourtAvenue's primary market research and thought leadership program (Street Sense).- Lead CourtAvenue's analyst relations efforts.- Key contributor in high year-over-year agency growth through new business, organic client growth, and successful project delivery resulting in CourtAvenue winning fastest growing agency in the US.
  • Teneo
    Managing Director
    Teneo Jun 2019 - May 2021
    San Diego, California
    - Management consultant focusing on F100 growth initiatives.- Key project accomplishments: - Helped a leading clothing manufacturer develop a strategy and roadmap for leveraging customer data across the enterprise, securing c-suite alignment and investment into a multi-year plan. - Led advisory efforts on the overall marketing strategy and approach for a 20 billion public company spin off. - Facilitated a brand strategy for a leading semi-conductor company looking to differentiate its business units from each other under a master brand strategy. - Developed product and go-to-market strategy for a leading payments company developing a new market intelligence product.
  • Mirum Agency
    Chief Strategy Officer
    Mirum Agency Mar 2016 - Jun 2019
    Greater San Diego Area
    - Global responsibility for setting the vision and strategy for Mirum's planning capabilities, including global coordination.- Introduced a common set of tools, frameworks, and collaboration platforms for global teams.- North American responsibility for leading Strategy & Planning, Data & Analytics, and Performance Marketing.- Led integration of Mirum's strategy capabilities during the merger of JWT (Mirum's parent agency) and Wunderman.- Participated in key client relationships and engagements. - Led analyst relations with Forrester, Gartner, and other industry research firms.
  • Accenture
    Managing Director - Accenture Digital
    Accenture Jun 2015 - Feb 2016
    Greater San Diego Area
    - Digital transformation executive focused on financial services- Responsible for helping to develop and grow Accenture's west coast presence- Helped lead delivery of digital transformation work at brands such as BBVA, Wells Fargo, and Capital Group.
  • Mirum Agency
    Svp, Strategy
    Mirum Agency Apr 2013 - Jun 2015
    Greater San Diego Area
    - Lead Mirum’s strategic services teams focusing on digital transformation strategy, digital marketing services, market research, and overall strategic planning. - Develop Mirum’s overall approach and methodology for consulting services along with offerings (and successfully building the foundation of a consulting practice within Mirum). - Deliver strategic client engagements with c-suite visibility that provide value to both clients and the agency. - Represent strategic vision in business development efforts and leverage the team’s capabilities to provide point-of-views, RFP leadership, and overall support of business development.
  • Accenture
    Digital Strategy Architect
    Accenture Dec 2010 - Apr 2013
    Boston, Ma
    - Design and manage digital strategy engagements within Accenture's financial services practice (overall strategy, channel strategy, enterprise 2.0/collaboration, interactive marketing, social media, etc)- Develop thought leadership on how financial services companies integrate digital technologies across the spectrum of business functions- Faculty member of Accenture's Financial Services Innovation Center in Chicago
  • Consensus Interactive
    Managing Partner
    Consensus Interactive Jun 2008 - Dec 2010
    Boston, Ma
    - Developed client relationships and led strategic engagements around Website transformation, social media marketing, and interactive communication- Assisted in developing a multi-faceted assessment framework for evaluating how companies establish and manage digital touch points
  • Forrester Research
    Business Development Director - Consulting
    Forrester Research Jul 2006 - Oct 2009
    Boston, Ma
    - Partnered with client account leads to identify opportunities to extend Forrester's written research into consulting-based engagements- Provided guidance and architecture for how to structure engagements- Responsible for converting client needs into profitable/successful consulting engagements
  • Mindseye Inc.
    Business Development Manager
    Mindseye Inc. Oct 2004 - Jul 2006
    Boston, Ma
    - Responsible for growing and managing client relationships around Website development, interactive marketing, and digital branding- Led strategic consulting efforts (as part of business development and project delivery)- Managed technology partner relationships (Adobe, Microsoft, Hosting.com, etc)
  • Paychex
    Marketing And Sales
    Paychex Jan 1999 - Sep 2004

Mark Newcomer Education Details

Frequently Asked Questions about Mark Newcomer

What company does Mark Newcomer work for?

Mark Newcomer works for Newco Advisory

What is Mark Newcomer's role at the current company?

Mark Newcomer's current role is Chief Strategy Officer | Consultant | Advisor.

What is Mark Newcomer's email address?

Mark Newcomer's email address is ma****@****ure.com

What is Mark Newcomer's direct phone number?

Mark Newcomer's direct phone number is +126048*****

What schools did Mark Newcomer attend?

Mark Newcomer attended Questrom School Of Business, Boston University, State University Of New York College At Geneseo.

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