Mark Recine Email & Phone Number

Toronto, On, Ca

Surgical Eye Centres is a Division of Burlington Laser Eye Centre, Barrie Lasik Centre, Laser Vision London and Windsor Laser Eye Institute. Established over 18 years ago the Centers provide a full range of Ophthalmology services, some of which include Custom Lasik Surgery, Premium Cataract Surgery, Refractive Lens Exchange and Cornea Cross linking. Our comprehensive team of surgeons specialize in Comprehensive Cataract, Refractive, Retina, and Ocular Plastics procedures.

Jena, De

With its products and solutions for ophthalmology, neurosurgery, ENT surgery, dentistry and oncology, ZEISS helps drive progress in medicine and assists doctors all over the world in enhancing their patients' quality of life.

Bridgewater, Nj, Us

In this position, I spearhead and direct all sales and management activities in the Ontario/West region. I identify business opportunities, implement operation plans, and monitor monthly sales and forecasting. I am also responsible for managing the growth and development of relationships with Shared Services Organizations, Group Purchasing Organizations, and Health Authorities to maintain exposure and tendering competitiveness.Additionally, I collaborate with Key Opinion Leaders (KOL’s) to develop business opportunities and business acquisitions/distribution agreements. I build and foster high-performing sales teams, including on-boarding, motivating, and mentoring. I directly supervise a team of 8, which includes territory managers and outcome/equipment specialists.Key Achievements:• Transformed underperforming players (before hire) into an industry-leading team that won the largest comprehensive Ophthalmology award in Canada (Mohawk Procurement Services).• Propelled private segment market share by securing 5 new Ambulatory Care Centers; achieved aggressive 7% growth in Core Surgical Business, despite natural market growth of just 2%.• Secured new contacts by establishing Bausch + Lomb’s innovative, minimally invasive femtosecond technology as the new standard of care for cataract procedures in select markets, enhancing credibility, market presence, and patient use of the new technology.

Bridgewater, Nj, Us

I led the Canadian marketing strategy and sales execution for the Canadian Launch of the Victus femtosecond platform. To do this, I leveraged market knowledge from Technolas team members in Europe prior to the Canadian launch, and managed upstream and downstream communication resulting in Health Canada approval. I also collaborated with Key Opinion Leaders to identify new indications for the Canadian market; grew the private sector Ambulatory Care Center market through creative/innovative brand positioning strategies; and led integration of femtosecond technology within existing sales force through ongoing training.Key Achievements:• Maximized current partnerships to drive sales of 4 new machines within first year of launch and influenced core KOL’s to be first adopters of new technology.• Spurred additional double digit growth in Canadian Surgical Business and improved overall market positioning, by placing new technology with high-volume customer centers.• Designed direct-to-consumer marketing materials to grow Ambulatory Care Surgical Center’s brand; instituted guidelines to support the successful certification of Ambulatory Care Centers in Ontario by the College of Physicians and Surgeons of Ontario (CPSO), resulting in increased customer base for key clients and KOL’s.

Bridgewater, Nj, Us

In this role, I cultivated relationships with C-suite hospital executives, procurement agencies, and local health integrated networks to combat decreased procedural funding for cataract surgery. Additionally, I established relationships with Group Purchasing Organizations and Shared Service Organizations, minimizing company risk during contract expirations. I developed business plans for key strategic accounts and was instrumental in recruiting/onboarding new Territory Managers.Key Achievements:• Achieved 3 competitive wins and re-signed three 5-year contracts by forming a partnership with a Group Purchasing Organization and avoiding a significant competitive threat.• Executed a proactive strategy to influence hospital funding at the government level; met with Ontario Health Minister to discuss opportunities/challenges within the Ophthalmology field.• Spearheaded new salesforce strategy to achieve impressive results with limited resources; trained sales team to identify opportunities with a >60% chance of closing, resulting in a drastic increase in sales and close rates.

Bridgewater, Nj, Us

I mentored Territory Managers and trained technical/clinical sales skills, while monitoring revenue goals. I also delivered product training, determined individual objectives, assessed performance, led individual development, and provided guidance to Territory Managers. Additionally, I assisted with identification of competitive accounts and achieved a sales target of over $2.5M.Key Achievements:• Awarded Outstanding Front Line Manager Award, one of only five global recipients (2010).• Won four new accounts, exceeding sales target by 139% (2010); attracted new accounts away from competitors by delivering client-focused service.

Bridgewater, Nj, Us

In this position, I managed a territory from Guelph to Windsor with accounts ranging from $150k to $500k annually. I established and fostered relationships with ophthalmologists and retinal surgeons, managed product conversions/change process.Key Achievements:• Won Circle of Achievement award for Territory Managers, for delivering highest YOY growth in Canada; achieved Platinum Award for top sales Territory Manager.• First Territory Manager to improve care quality; launched premium patient pay product in Southwestern Ontario.• Boosted territory market share from third to second by more than doubling sales growth.

I designed and coordinated all hospital in-servicing for new and existing product lines. Additionally, I propelled sales and market share of safety-engineered IV catheters by 40%, and managed sales targets in excess of $1M.Key Achievement:• Selected as 1 of 6 individuals at Medex Canada to serve as Sales Trainer for the “Sales Momentum” company initiative.

Ballerup, Dk, Dk

In this role, I consulted with Family Physicians, Dermatologists, and Ophthalmologists to address concerns and identify sales opportunities.Key Achievement:• Top regional sales performer in Ontario during launch of company’s ophthalmic drug and therapeutic segment; surpassed sales targets in 2002 by 10%.

Education record

Education record