Creative Director At E-Filliate
CurrentI lead a team of graphic designers, engineers, copywriters, photographer/videographers, and 3D artists to develop and commercialize mobile electronic products, marketing, social media and online sales channels for Licensed brands such as DEWALT, Black & Decker, Craftsman, Jelly Belly, Utilitech, Fusebox, and Tech & Go. During my time here I have also volunteered as Creative Director for the YMCA Sequoia Lake overseeing website design, email marketing campaigns and apparel / swag design.• Take a hands-on approach in design, advertising, product development, and marketing.• Collaborate across departments to drive innovative product and marketing design within our brand portfolio.• Plan and oversee the creative process, providing guidance to the creative team. Mentoring, team building, developing and documenting SOP and processes.• Coordinate with offices in Asia and manage remote designers and engineers as well as virtual assistants and outside agencies.• Enhance workflow efficiency and build strong interdepartmental relationships.• Led the creative team in helping take our Amazon business from six figures to ten figures in just over 1 year.