Mark Lukas Email & Phone Number

Toronto, On, Ca

Toronto, Ontario, Canada

Working as a key contributing member within an agile marketing squad while managing a team of Marketing Leads who are also deployed in different squads.

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Accountable for creation, planning and execution of revenue gap closure activities via “Margin Playbook” on track to deliver over $150M in incremental revenue for 2023Spearheaded product roadmap for Agile delivery of wireless pricing capabilities via “Promotion Order Manager” (POM) including segment marketing (i.e. Newcomers) and channel/store-specific pricing Led a team of 6 direct reports with a focus on developing portfolio management skills to allow each manager to take ownership of their portfolioNominated for 2 Ted Rogers Awards for flawless delivery of the Annual Base Rate Increase Program and delivery/growth in adoption of Promotional Pricing capabilities (POM) resulting in cost savings

Toronto, Canada Area

Responsible for leading the team on device Forecasting and analytics which ultimately leads to day-to-day decision-making on a $2.0B cost line (equipment expenses)Delivered a project to replace manual sales & operations planning (S&OP) with an integrated planning tool (Kinaxis) to allow for increased efficiency through error reduction and easier collaborationHired, coached and trained multiple employees to start as pricing analysts who were then promoted to manager roles in varying departments

Toronto, Canada Area

Responsible for leading a small team which handles the $1.3B data overage and data plan portfolioFocused on the growth and continuous improvement of recently launched data products (i.e. Data Top-ups) to ensure initial successes can be maintained for long-term profitRecipient of Rogers Customer 1st and Employee of the Year awards Completed leadership and product Management training courses

Toronto, Canada Area

Product Lines: Wireless Data MSF and Overage, Worry-Free Data Management and Data Top-upsDetermine leading indicators for revenue performanceStats and projections on usage and activityRevenue forecasting and planningDrive product awareness (penetration/usage) through all sales channelsIdentify new revenue opportunities based on customer analyticsWork with internal partners to develop plans to close gaps and accelerate revenue opportunitiesManage product profitability (margin contribution) Business case benefits/assumptionsCOGS management

Toronto, Canada Area

Product Lines: Mobile Device Management, Cloud Storage, Technical Support, Third Party Services, Self-Serve and VoIPDetermine leading indicators for revenue performanceStats and projections on usage and activityRevenue forecasting and planningDrive product awareness (penetration/usage) through all sales channelsIdentify new revenue opportunities based on customer analyticsWork with internal partners to develop plans to close gaps and accelerate revenue opportunitiesManage product profitability (margin contribution) Business case benefits/assumptionsCOGS management

Toronto, Canada Area

Responsible for setting and hitting ARPU and product attach targets across a variety of wireless add-ons (Value Packs, Long Distance, Device Protection)Managed and created numerous incentive and Spif programs to motivate and change sales representative behaviourMaintained relationships with sales channel primes through bi-weekly meetings and ad-hoc communication when necessaryCompleted monthly accruals and check-ups for over 20 wholesale roaming operators

Kingston, Ontario

Kingston, Ontario

Kingston, Ontario

Built and communicated the organization’s missions and goals to all of its members and executivesCoordinated over 50 volunteer students from different faculties to complete the fuel cell snowmobile projectActed as a primary contact between QFCT and external organizations (Engineering Society, Sponsors, etc.)Planned and managed successful transition period for future leaders of the team

Kingston, Ontario

Kingston, Ontario

London, Canada Area

Undergraduate, Commerce

Activities and Societies: Ivy League of Legends, Queen's SOS Tutoring, Chess Team, Queen's Fuel Cell Team (QFCT) - Marketing.

Certification In Culinary Arts, Culinary Arts And Related Services

Completed George Brown Culinary Arts Certificate

Education record