Mark Burns Psm I, Icp Email & Phone Number

Greater Chicago Area

Chicago, IL

Kenway Consulting focuses primarily on enterprise solutions, partnering with ourclients'​ technology and business organizations. We leverage a host of project managementmethodologies, while ensuring consistency within each given client's preferred paradigm. Bycomplementing our clients' established leadership, Kenway Consulting creates finite project.

Chicago, IL

• Direct marketing, inventory investments, pricing, and promotions for Newark’s embedded products category. Currently leading all semiconductor and passive products with four indirect reports.
• Develop product strategies and tactics which incorporate market knowledge and understanding of technology to effectively grow revenue and profitability.
• Detail online and offline marketing investments including company’s website, catalog, and digital and print advertising collateral.
• Drive a cross-functional team to coordinate asset planning, pricing, and promotion of lower margin development kits to enable sales opportunities for higher margin follow on sales.
• Leading $95MM passive and semiconductor category for Newark North America.
• Grew embedded products category by 38% year-over-year with limited inventory investment and marketing budget.

Willowbrook

• The product manager responsible for the North American aftermarket business for Midtronics. Worked with sales team and customers directly to define portfolio.
• Managed 5-10 development projects simultaneously.
• Created a new product for a new customer to expand the business into an area Midtronics was not currently active.
• Communicated directly with customer to understand their needs in order to create products and a portfolio to support a $13MM sales budget.
• Managed bill of material and change requests to ensure accuracy of manufacturing.
• Drove development of product through indirect management of engineering, marketing, and operations team.

Chicago, IL

• Directed complete life cycle from ideation through product launch and end of life of several high end professional gaming products. Worked with publisher partners and professional gamers to understand market needs in.
• Directed a cross-functional team to deliver products on time, at cost targets, and meeting quality goals.
• Reinvented development schedule to ensure all marketing deliverables were available on time resulting in more successful product launches.
• Manage meetings with publisher partners as well as gamers to guide new product definition to meet their requirements and needs.

• Selected to lead product line management for new space (office headsets) managing a cross-functional team. Created three-year portfolio and drove sales to develop new channels for products. Directed all go-to-market.
• Led team through ideation and design of four products simultaneously. Worked closely with each team to ensure all lessons learned shared among the four programs.
• Defined products to exceed functionality and performance through competitive analysis and customer visits. In a market dominated by two major players, portfolio forecasted to return $30MM in revenue and $15MM in margin.
• Participated in evaluation and negotiation with ODM suppliers to reduce design cost (20%) and cycle time (33%) while increasing product functionality and features.

• Managed complete life cycle of several Bluetooth enabled and power products within the Companion Products Division. Owned product development, launch, and end of life of $125MM annual power accessory business. Managed.
• Simultaneously increased revenue and margin by launching products that exceeded competition and implementing cost reductions.
• Initiated “re-launch” of category previously headed toward commoditization through revitalized marketing activities including new packaging, price promotions, and bundling.
• Increased Bluetooth headset volume 233% by exceeding competitive products and meeting timelines for retail resets. Attained number one global market share of Bluetooth headsets
• Managed successful end of life of several headset programs with minimal scrap costs.

• Directed customer (CDMA Mobile phone) submissions in North America and Latin America. Served as cross-functional liaison among international development sites to ensure proper communication and knowledge sharing..
• Worked directly with regional leaders to coordinate activities among teams in Illinois, New Jersey, California, and Korea to create synergy and drive toward common goals.
• Ensured on time delivery through innovative and time saving test procedures prior to customer submissions to meet critical customer deadlines for seasonal promotions.

• Led engineering staff in the support of high volume mobile phone (Motorola V-Series – 1MM per month). Managed three direct reports.
• Reduced cost of mobile phone by 25% for a total savings of $250MM through approval of cost reduced components and engineering re-design.
• Led team to resolve all production issues on Motorola V-Series phone (key product) so it could continue to be manufactured and sold.

Supervised UK based manufacturing line to reduce product defect rates and guarantee on time customer launch. Designed transmitter for mobile phone that achieved the longest battery life of any GSM product at that time.

Resolved design issues and implemented second sources for cost reductions and to ensure proper supply of material.

Mba, Finance And Strategy

Bsee, Rf Communications

Activities and Societies: IEEE