Mark Ross-Smith Email & Phone Number

Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MY

Singapore, Singapore, SG

We create loyalty customer acquisition technology products for the next generation of high-value travellers. Our clients include 27 of the world's largest airline, hotel, and retail brands.Everyone on our management team has run an airline loyalty business. We create the products that loyalty programs need to capture the next generation of high-yield.

Hong Kong, Central, HK

The resource that loyalty program owners read to learn how world-leading loyalty programs work.More than 2,000+ airlines, hotels, OTAs and travel industry professionals subscribe to Travel Data Daily, including major airlines, hotel chains, airports and ecosystem partners.Travel Data Daily & Mark's publications have been featured on Skift, CNN, Executive.

Haywards Heath, United Kingdom, GB

Airline Loyalty Industry Expert & Keynote Speaker.Throughout my career, I've put in place strategies that have generated hundreds of millions of dollars for global airlines and loyalty programs using commercial insight and data analytics. As a global airline loyalty thought-leader, my role is to equip airline management and loyalty teams with the knowledge.

Sepang, Selangor, MY

• Leading the team of 24 in the loyalty division to serve the millions of airline loyalty members. Enrich team is responsible for Loyalty Marketing, Partnerships both airline & non-airline, Member Engagement, Systems.
• Responsible for P&L of Loyalty
• Massive revenue growth during my tenure
• Implemented and launched new high revenue initiatives
• Launched a record number of new loyalty partners in 12 month period
• Massive incremental airline ticket sales via data insights and loyalty marketing

Hong Kong, HK

For consumers, rewardbase connects mobile subscribers with access to instant, free mobile recharge top-up, frequent flyer miles and high-value virtual rewards. Connectivity to 113 countries on more than 300 mobile operators, rewardbase has worldwide coverage to the largest networks to facilitate prepaid recharge top-ups at no cost to members. For Mobile.

Reporting to the CEO, I lead the product development.StayAngel created machine learning models and data algorithms that can determine the maximum price a guest would pay for a hotel room before they make a booking. Through the algorithm based business intelligence, StayAngel, generated more than USD $1M in new revenue for Hilton Worldwide in 2015 from.

SMSFun is Australia's largest youth social network with a strong focus in the mobile space. We help cultivate relationships between major brands and mobile consumers through a social network platform.The business focus is on strengthening relationships between mobile operators and subscribers using our online properties to drive new acquisitions to telcos.

Wilston, Queensland, AU

Headed up all internet operations for both internal and external businesses.Helped the team forge many new entrepreneurial ventures from concepts, building them up through the development and online marketing strategy. Our team developed in excess of 100 digital properties.Overview of core responsibilities:- The growth of headcount from 2 to 90+.

• Responsible for creating new revenue opportunities
• Liaising and managing with key stakeholders both domestically and internationally
• Created and developed one of the most profitable value-added member systems, now used by many web billing companies around the world.
• Important roles in many high profile company web projects
• Created in-house churn reduction management system (one of the first in the world)
• On the ground marketing and digital promotion in USA

• Lead web architect for member products
• Manager of member retention division
• Integration of merchant billing operations and valued-added services for members
• Important roles in many high profile company web projects
• Created in-house churn reduction management system (one of the first in the world)I had the opportunity to work my way from the ground up, and as such I had a high understanding of any project that I managed, being.

Web developer, responsible for creating and maintaining various websites in a portfolio of over 200 web properties.- Creating of new high traffic web portals- Search Engine Optimization- PHP, MySQL development

Big Data & Social Analytics

Graduate Certificate, Business & Entrepreneurship