Mark Salcido

Mark Salcido Email and Phone Number

Senior Vice President- Sales and Business Development @ TapOverdrive
Los Gatos, CA, US
Mark Salcido's Location
Los Gatos, California, United States, United States
About Mark Salcido

Revenue growth leader with proven sales and customer success record in driving SaaS based marketing automation and customer engagement solutions for B2B and B2C customers● Builder of full customer life cycle for highly effective and productive sales and customer success teams ● Numerous new solution launches in collaboration with cross functional teams● Strong leadership skills during both high growth and challenging business climates● Excellent verbal and written communication skills● Relationship builder and employee career developer● Valued professional network at the C-Suite, Vice President and Director levels

Mark Salcido's Current Company Details
TapOverdrive

Tapoverdrive

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Senior Vice President- Sales and Business Development
Los Gatos, CA, US
Website:
TapOverdrive.com
Employees:
13
Mark Salcido Work Experience Details
  • Tapoverdrive
    Senior Vice President- Sales And Business Development
    Tapoverdrive
    Los Gatos, Ca, Us
  • Tapoverdrive
    Senior Vice President Of Sales And Business Development
    Tapoverdrive Nov 2019 - Present
    San Jose, Ca, Us
    I am responsible for the direct sales, customer success, business development, and training, of our partners for the companies marketing automation, customer engagement and attribution solutions. Our strategic partners are the leading media, ad agencies and technology companies, within the United States.TapOverdrive is an award winning digital solutions company providing lead generation marketing automation, AI customer communication tools in English/Spanish and attribution based performance reporting, allowing customers to monitor ROI based customer interactions by publisher, lead action and campaign. INC 5000 Fastest Growing Companies- 2023, 2022, 2021, 2020, 2019 and 2018.
  • Digital Air Strike
    Senior Vice President Of Media Solutions
    Digital Air Strike Dec 2018 - Nov 2019
    Scottsdale, Az, Us
    Digital Air Strike acquired Target Media Partners Interactive (TMPi) in November 2018. Digital Air Strike earned 67% revenue growth from the acquired media solutions of TMPi between 1/1/2019 - 10/31/2019, to lead the company in growth percentage and total monthly revenue.I was responsible for the revenue, management, training and performance of the companies lead generation and media solutions for multiple sales channels.Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.
  • Target Media Partners
    Senior Vice President- Digital Sales
    Target Media Partners Jan 2015 - Dec 2018
    Los Angeles, California, Us
    Successful sale of Target Media Partners Interactive (TMPi) to Digital Air Strike in December 2018, TMPi earned 16 consecutive quarters of revenue growth, 15 quarters of customer count growth, all earned by 100+ digital and multi-media sales professionals. As SVP of Digital Sales, I was responsible for the revenue, management and performance of multiple sales channels. The sales channels are: TMPi Digital Sales Executives; TMP’s Multi-Media Sales Executives; and our Channel Sales Partners, Charter Spectrum, CBS Local, CityGrid Media and Gatehouse.Key responsibilities were: TMPi sales organization and the growth of digital advertising revenue through multiple sales channels.Direct management of Regional Vice Presidents and Vice President of Business and Channel Development.Recruiting, training and productivity development and management of digital sales leaders and digital sales executives.Development and execution of sales strategies through collaboration and problem solving, including competitive positioning, product packaging and pricing.Development of sales budgets for each sales channel with accountability for revenue growth in each channel.Onboarding new Channel Sales Partners.Lead efforts to attract and close OEM and regional spend of high value clients.Development of new SMB-oriented verticals.
  • Cbs Local Digital Media
    Vice President- West, Digital Sales
    Cbs Local Digital Media Apr 2012 - Dec 2014
    New York, Ny, Us
    Responsible for $100M digital budget for the O&O markets of the West Region. Accountable for digital sales and retention of 400+ sellers and 10 Digital Sales Managers. 2014 lead company in sales results for all divisions.2014 18% y-o-y revenue growth over 2013 with nine of 10 markets growing.Developed digital advertising packages with following assets: display; local search; mobile; streaming; and video.Consultative sales leader with proven multi-platform sales success with digital, mobile; radio, television and live events.
  • Citysearch, An Operating Business Of Iac
    Vice President Sales & Strategic Partnerships
    Citysearch, An Operating Business Of Iac Aug 1999 - Mar 2012
    West Hollywood, Ca, Us
    Sales executive which lead Citysearch to profitability post IPO.Responsible for $100M+ digital performance based budget.Earned annual digital revenue growth nine of 10 years.Strategic and tactical leader responsible for 150+ sales team, revenue, advertiser retention, employee development, employee training and sales recruiting. Targeted and managed strategic reseller partnerships with CBS Local Media, YP.com and Yellowbook.Successfully transitioned sales team from subscription advertising model to the web's first local performance based advertising platform in 2003. Drove local merchant account base 10x annually from 2003-2006 with 150,000+ advertising locations.
  • Ticketmaster Online-Citysearch, An Operating Business Of Iac
    Regional Sales Director
    Ticketmaster Online-Citysearch, An Operating Business Of Iac Aug 1999 - Oct 2002
    Beverly Hills, California, Us
    TMCS lead top performing Region for revenue, sales and retention in 2000, 2001 and 2002.Market responsibilities were: Seattle; Portland; San Francisco; Silicon Valley; Los Angeles; Las Vegas; Phoenix; Denver and Salt Lake City.
  • Ticketmaster Online-Citysearch, An Operating Business Of Iac
    General Manager
    Ticketmaster Online-Citysearch, An Operating Business Of Iac Jun 1999 - Mar 2000
    Beverly Hills, California, Us
    Ticketmaster Online-Citysearch is the essential local guide for living bigger, better and smarter in your city. Launced Silicon Valley market as strategic leader for sales, editorial, marketing and operations.Highest sales growth percentage of all markets Q3 and Q4 1999.

Mark Salcido Skills

Strategic Partnerships Online Advertising Sales Digital Marketing Lead Generation Advertising Digital Media Mobile Advertising Sem Online Marketing Social Media Marketing Ppc Salesforce.com Sales Management Advertising Sales Account Management Mobile Marketing Customer Retention Email Marketing Leadership Display Advertising Streaming Media Local Advertising Team Building Saas Search Engine Ranking Cpl Rich Media Pay Per Click Search Engine Marketing

Mark Salcido Education Details

  • Uc Santa Barbara
    Uc Santa Barbara
    Political Science

Frequently Asked Questions about Mark Salcido

What company does Mark Salcido work for?

Mark Salcido works for Tapoverdrive

What is Mark Salcido's role at the current company?

Mark Salcido's current role is Senior Vice President- Sales and Business Development.

What is Mark Salcido's email address?

Mark Salcido's email address is ma****@****ail.com

What is Mark Salcido's direct phone number?

Mark Salcido's direct phone number is +132393*****

What schools did Mark Salcido attend?

Mark Salcido attended Uc Santa Barbara.

What are some of Mark Salcido's interests?

Mark Salcido has interest in Children, Politics, Environment, Animal Welfare, Health.

What skills is Mark Salcido known for?

Mark Salcido has skills like Strategic Partnerships, Online Advertising, Sales, Digital Marketing, Lead Generation, Advertising, Digital Media, Mobile Advertising, Sem, Online Marketing, Social Media Marketing, Ppc.

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