Passionate Digital & Marketing thought leader with 15+ years’ experience who approaches marketing with a product marketing mind-set. From start-ups to public companies, a career focus on delivering relevant, personalized programs and content which accelerates the sales cycle and flat out drives revenue. Have led teams of 4 to 10 staff with budgets of $500K to $28MM. Specialties:• Digital & Marketing Campaign Strategy, Design & Execution• Demand/Lead Generation Campaign Strategy• B2B SaaS Software Expertise• Lead Nurturing & Scoring | Marketo, Eloqua & Marketing Automation Platforms• Content | Blogging, Video, Infographics, Thought-leadership• Strategic Messaging & Positioning• Social Marketing Media Strategy | LinkedIn, Facebook, Twitter, Instagram, Google+ • Search Marketing (PPC | SEO | Retargeting) • Mobile Marketing • eCommerce, Web Design & Development• Business Intelligence, Marketing Research & CRM• Analyst/Media/Public Relations
Listed skills include Integrated Marketing, Digital Marketing, Lead Generation, Online Advertising, and 45 others.