Mark Shuken Email & Phone Number

Hermosa Beach, CA, US

Advisory practice leading operational performance management transforming businesses into customer-centric, scalable, and efficient organizations. Expertise managing complex client relationships, winning new business, and building collaborative cultures.Present Engagement:St. Louis Cardinals MLB Team, St. Louis, MOAdvise Cardinals on future media.

Houston, Texas, US

San Ramon, California, US

Oversee operations of nation's largest conference-owned television network. Lead departments responsible for the production and distribution of over 850 live events per year, engineering and technology, advertising and sponsorship, affiliate relations and distribution, staffing, and P&L oversight, among others.

Seattle, Washington, US

Oversee all aspects of business development for Osmosis Interactive including: developing and overseeing relationships with teams; leagues; arena owners; stadium and sports venues' governing bodies; and athletic conferences. Negotiate partnership agreements and pricing; facilitate implementation strategy, sponsorship and product integration in venues and.

• Created and launched TWC’s 3 regional sports networks (RSN) in partnership with Los Angeles Lakers, Los Angeles Dodgers, LA Galaxy (MLS) and others, including nation’s first Spanish-language RSN.
• Developed RSN brand strategy and new brand identity, look, and feel across all TWC Sports networks, exceeding revenue and profit margin targets, and receiving national acclaim.

• Developed and implemented content, cross-promotional, and acquisition strategies designed to increase asset value, subscriber acquisition, and product quality supporting DIRECTV core objectives. Increased value by over.
• Negotiated distribution of Dan Patrick Show to over 60 million homes in 2010. Redesigned and implemented national sports content syndication and advertising / sponsorship strategies, paving the way for the sale of the.

• Created and led stand-alone division of regional sports networks for Liberty Media Corporation. Developed HR, Finance, Marketing, Programming, and Business Affairs/Legal functions after transitioning from FOX.
• Increased division earnings from $32 million in year 1 to $52 million in year 3.
• Negotiated long-term extensions of rights and distribution agreements with key pro team and affiliate partners through 2020 and beyond.

• Negotiated new league and team programming agreements and partnerships; Seattle Mariners, Seattle Sonics, Portland Trail Blazers, Gonzaga University, University of Washington, Oregon State University, and Washington.
• Increased network’s distribution to reach over 3 million homes across 5 Northwest states. Beat fiscal 2002, 2003, and 2004 Operating Income targets by over 30% annually.
• Launched “FSN Live” and other programming concepts emulated by other RSNs, and elevated ratings, brand presence, and revenues.

• Selected to turnaround and scale world’s leading network of over 600 Internet Sports sites nationwide. Increased gross revenues by over 400%. Led to sale of company to Yahoo! and FOX.
• Developed 5 revenue streams from an original advertising-only business model, and created nation’s first successful subscription-driven sports content offering.