Studio Director
CurrentDirect and execute data-driven lead generation, online advertising, market research, analytics, reporting, and case studies; work with our in-house art director and web integrator to provide full-service marketing including branding, design, marketing, and advertising; pitch, manage and deliver projects, and manage budgets.Our core clients are growing mid-market companies; have included Control Bionics, Energy Alliances, CNBS Software, RiverHills Bank, South of France, Kirk's Natural, Dark Star Hot Sauce, State of the Button and more. Control Bionics: Data-driven lead generation, brand awareness, tradeshow traffic, and product launch via paid and organic search and social marketing in the USA, Australia, Canada; support for their entry into Japan; web development for their websites in USA, Australia, Canada, and Japan; B2C and B2B audiences; ongoing market research; detailed monthly KPI and ROI analysis and reporting; oversee production of sales and tradeshow materials.Since 2018 have been helping power 200-300% annual sales growth and their IPO on the Australian Securities Exchange.Kirk’s Natural; South of France; The Grandpa Soap Co: Social marketing for brand awareness and product launches – organic and paid; consumer market research; tradeshow, marketing, and sales materials for B2B; POS, shelf, and endcap retail displays for B2C; package design for new and existing products; built and maintained websites. Management and execution of marketing for all three brands.Generated demand and provided sales deck designs for them to successfully pitch entry of new products into Whole Foods, Kroger, Target.Energy Alliances: Two websites; marketing consulting; print / PDF design for this electricity and natural gas broker.CNBS Software: Website; touchscreen app for trade shows; sales and marketing collateral; marketing consulting. PRSA Blacksmith and AMA Pinnacle awards for Research & Insights and Global Communications.