Mark Talkington Email and Phone Number

Satchel is a suite of premium AI tools for journalists by journalists. Our goal is to ensure every community has access to local news, and that every journalist has the tools they need to have the greatest impact. Our work at the forefront of AI and journalism has been featured in Fast Company, Neiman Lab, and more.

Built and launched The Palm Springs Post, the first ever 100% digital, independent, reader-funded newsroom serving Palm Springs, Calif. Working on expanding the business model to serve other markets. Referenced in New York Times, Poynter, Neiman Lab and elsewhere as part of growing revolution in community news.

Worked at the intersection of AI and news to improve the Bing experience.

Provided quick, accurate, ethical live daily programming and news direction of others doing the same for the home page and social media accounts of one of the world's largest Web portals• First to the Web and social media for multiple breaking news stories, beating competition by minutes, not seconds• Continuously optimized headlines, blurbs, and story selection utilizing real-time data-based decision making, resulting in billions of page views• 100% success rate balancing MSN home page to meet business needs while also growing audience and establishing long-term trust

• Launched and grew MSN’s social media presence on multiple platforms, organically growing fans and followers to 32 million with smart post producing, keen data analysis and partnership with editors in 50 markets• Conceived and built first real-time metrics tool used by editors, achieving a 20-point growth in homepage engagement -- from mid-20% click-through rate to mid-40%• Teamed with engineers, PMs, designers and others to bring multiple new features to life on the MSN homepage, as well as improving multiple content management systems (CMS)• Conceived, built, staffed, launched and managed MSN's first product dedicated to touch and mobile devices. first real-time data tool used by editors, as well as multiple content management systems (CMS)• Served as chief daily editor, making multiple concurrent decisions on homepage programming, imagery, tone and style under extreme deadline pressure

Lead teams of writers and editors daily and managed long-term editorial strategy and calendar for the website dedicated to marketing, sales and assistance content for Microsoft's premiere productivity software product • Launched first offsite campaigns on YouTube, blogging on WordPress and outreach to Office customers on platforms outside Microsoft• Optimized homepage headlines, leading to $1M increase in online sales in one quarter• Provided editorial oversight and guidance through a complete overhaul and redesign of the site in preparation for release of new version of the core Office product

Among the core team of original employees who launched the world's largest and most successful sports website.• Functioned as lead editor for sections of the ESPN.com homepage, programming the page live while teaming with other editors, photo editors, and production staff. • Covered live sporting events, filing stories, images and video on tight deadlines• Oversaw creation and launch of special projects, including contests and sweepstakes.• Introduced cross-linking tool connecting business partner links to related pages, helping crush a 1-year deal in 90 days.