In this role, I serve as a Chief Marketing Officer for several business enterprises in building brand equity, leading growth initiatives, and inspiring our team of talented marketers.

Good design, inspiring photography, hand-crafted illustration and drawings, and helping companies and individuals market themselves in meaningful and effective ways is always high on my list of things I enjoy. I specialize in delivering tangible solutions while tackling creative conundrums with the goal of delighting my clients and regularly creating the spectacular.

Responsible for all areas of Marketing at Alpha Warranty Services, including brand definition and management, digital and lead-generation marketing, PR, communications, social media, reputation management, content development (including our AlphaTalk podcast), and materials fulfillment for an industry-leading F&I provider of vehicle protection products. Our marketing team is small but mighty as we support an active sales team of over 350 sales professionals and thousands of dealer partners.Since joining the Alpha Warranty executive team, I have transformed the Alpha Warranty Services marketing function from a reactive, tactics-based resource into a dynamic, brand-focused, data-driven, and ROI obsessed powerhouse by supercharging our creative output and insisting on producing content that aligns with the business strategy. Among many other dramatic results, our team has reimagined the breadth and depth of the corporate brand, contributed to double-digit growth during the pandemic impact, launched an industry-leading podcast, and fostered a sense of urgency that drives sales growth and supports our agent partners.

Responsible for driving marketing vision and strategy while leading the tactical requirements of a $300 million luxury real estate brokerage in a thriving Denver market.

Strategic brand responsibility for a $3 billion, multi-national, industrial franchise with continuous oversight and direction of all brand marketing activities, social media strategy, promotional materials, video content, and artifacts across multiple in-house marketing teams on five continents.

Contributed to the day-to-day success of the $9 billion Staples Contract business unit by directing the development of strategic sales and marketing of a world-class brand through the creation of all B2B marketing, advertising, and communications collateral.

Influential in the generation of over $4 billion in corporate revenue by building and leading the in-house marketing and brand services group responsible for the development and execution of all marketing, communications, advertising, sales, web and ecommerce collateral.

Development of graphic user interface (GUI) and creative services for an online procurement site that, once launched, generated nearly 70% of company revenue the first year.

Managed all aspects of corporate communications functions including support for: investor relations, public relations, internal communications, media relations, presentation coaching and development, executive support and website management.

Managed the design and creation of multiple sales development program collateral for 3M, DuPont, and other multi-national corporations. Results included increased accounts won by sales teams using firm's sales training programs.