Strategy is fun and creativity is work. I like to have fun when I'm working.I'm fascinated by what moves people and drives culture—from macro to micro. I synthesize data one minute and employ a world of creativity the next. So when company A wants to partner with company B for a marketing campaign, I use my skill set like a Swiss army knife that uses both sides of the brain and I create a strategy that engages the desired audience and makes sense for both companies.My strength lies in quickly grasping all the moving parts and then building creative and data-based marketing strategies. I'm proactive and I enjoy working across departments. I'm decisive, positive and strongly believe in collaboration.Over the years I've been called a director of integrated marketing, a strategist, a graphic designer and even a coach.Outside the office, I'm an artist and the inventor of B-Ball Tats (bballtats.com). I hoop it up on NYC playgrounds, I surf, and I’m an avid runner (I once ran a marathon solo, on a random Saturday, just because). I care very much about my neighborhood, where I am a member of my block association and volunteer at the community garden I helped build.
Listed skills include Coaching, Sports, Athletics, Social Media, and 24 others.