Mark W. Email and Phone Number
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I am an innovative user experience (UX) researcher who loves to solve messy, indeterminate user experience problems by conducting qualitative, mixed methods inquiries; and then employing design thinking methods to develop effective solutions. I specialize in contextual inquiries, heuristic reviews, usability studies, competitive analyses, surveys, and focus groups. I have developed and published two research processes: one to rapidly evaluate new technologies, and another to evaluate learning spaces.I am an exceptional communicator with a strong desire for solving problems creatively and collaboratively. I am an empathic decision-maker with a keen eye for connecting insights from research to product designs and strategies; and for sharing research results simply and elegantly so that they are easy to understand. I learn and employ technologies quickly. Some technologies I use regularly are: Qualtrics, Trello and Asana, Evernote, Canvas, Service-Now, Lucidchart, Affinity Photo, iMovie, Google Drive and Microsoft Office 365.Strengths: strategic, empathic, relator, intellection, individualization.Keywords #userexperience, #userresearch, #qualitativeresearch, #learningexperiencedesign, #educationaltechnology.
Kroger Technology & Digital
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Senior Product Designer (Focused On User Research)Kroger Technology & DigitalLafayette, Co, Us
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Senior Product DesignerKroger Technology & Digital Oct 2022 - PresentCincinnati , Oh, Us• Investigate data needs across the supply chain to inform domain-specific data warehouses. Interview supply chain experts in manufacturing, transportation, warehousing, and purchasing. Catalog findings and visualize process flows, sharing findings widely to stakeholders in the technology and supply chain divisions.• Conducted discovery and usability studies into products that assist analysts in tracking and monitoring critical loads through the supply chain. Identify, contextualize, and visualize data needs across the supply chain. • Developed personas for key supply chain analyst roles. • Developed a method to identify potential points of increased cognitive load within these processes. -
Lead User Experience ResearcherBoulder/Longmont Ux Research Meetup Giving Back Projects Jan 2023 - Jun 2023Led a team of volunteers conducting user research into Boulder Food Rescue's (BFR's) web site. Led a team of two other user experience researchers and one user experience designer in conducting usability tests and heuristic review of the site. Based on an initial review, we developed a prototype site, and then conducted usability tests on that prototype site. We suggested 17 design changes in the areas of web site content, functionality, and appeals to the end users.
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User Experience ResearcherCardinal Health Mar 2022 - Sep 2022Dublin, Oh, UsConducted 7 qualitative user research studies into customers using a mobile application to order pharmaceuticals. Conducted usability studies, user interviews, a competitive analysis, and a participatory design study. Created two summaries of customer feedback datasets. Generated 70 insights into the ordering experience. -
User Experience ResearcherBoulder/Longmont Ux Research Meetup Giving Back Projects Feb 2022 - Apr 2022Collaborated with 6 UX researchers and 1 UX designer on a volunteer project serving Community Food Share (CFS) of Boulder and Broomfield Counties, Colorado. Conducted a heuristic review of the site, and a competitive analysis of other sites on mobile and desktop experiences. Suggested 4 design changes, which CFS implemented.
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Associate Director Of Academic Technology Learning DesignUniversity Of Colorado Boulder Jan 2018 - Jun 2021Boulder, Colorado, Us• Conducted heuristic usability evaluations of a student portal, and suggested design changes. Students' ratings of the portal's usability improved. • Piloted a service to provide instructors with "technology co-pilots" who operated Zoom and A/V systems during classes so they could focus more on their students. Faculty members reported less difficulty teaching, and it became a regular service.• Launched, funded, and guided an innovation incubator to support 22 faculty members in developing innovative solutions to teaching problems. Early results produced over $300,000 in additional funding for a new cross-disciplinary data science course, and for implementing gamification strategies in courses.• Directed a team of 22 user experience researchers and learning experience designers. $1.3 million annual budget. -
Associate Director Of Academic Technology Strategy And SupportUniversity Of Colorado Boulder Oct 2013 - Jan 2018Boulder, Colorado, Us• Awarded an innovation grant to pilot Kubis (remote-controlled rotating stands holding iPads running Zoom) as a service. This enabled sick and injured students to continue taking classes, and to graduate. • Initiated and grew a service to collect and visualize observational data on classroom activities, and share it with faculty members who use it for formative assessment.• Directed a team of 11 learning experience and media designers who supported the faculty in teaching with technologies. $800,000 annual budget.
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Associate Director Of Academic Technology ResearchUniversity Of Colorado Boulder Jan 2011 - Sep 2013Boulder, Colorado, Us• Conducted usability tests of YouTube videos that teach chemistry concepts. Made recommendations, which led to shorter, more engaging, and clearer instructional videos.• Co-developed and published a process for rapidly assessing educational technologies, which has been downloaded over 3,200 times. It has been assigned as required reading for participants in the Institute for Emerging Leadership in Online Learning. • Enhanced and published a participatory design research method for learning spaces in libraries. Report has been downloaded over 1,000 times.• Piloted and assessed potential educational uses of social networks, electronic texts, and learning spaces. Recommendations saved over $100,000 annually for several years.• Provided learning data analytics reports to administrators and faculty members. Results allowed language instructors to intervene early with students who may be at risk of failing.• Managed 2 employees.
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Manager Of Instructional Technology Support ServicesUniversity Of Colorado Boulder May 2003 - Jan 2011Boulder, Colorado, Us• Responsible for supporting and consulting on learning management systems, student response systems (clickers), conferencing systems, graphic design, and video design. Provided consultations to faculty members on educational uses for these services.• Improved services for faculty members by serving as their advocate to the Information Technology Services unit.• Managed 14 employees. $1 million budget.
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Distributed Academic Technology CoordinatorUniversity Of Colorado Boulder Jun 1999 - May 2003Boulder, Colorado, Us• Taught courses on web site design and usability testing, and workshops on educational technologies. • Conducted usability tests of documentation on secure logins for email and file transfer protocol (FTP) programs, which enabled 40,000 users to enact security settings and improve the security of the campus computing environment.• Consulted on the design and navigation of the Department of History's website. • Established and ran an experimentation center for faculty members who explored teaching with technologies.
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Assistant Professor And InstructorUniversity Of Colorado Denver Aug 1996 - May 1999Denver, Co, UsTaught courses in software documentation usability, technical writing, and technology transfer. -
Instructor And Research AssistantCarnegie Mellon University Aug 1991 - May 1996Pittsburgh, Pa, Us• Taught courses in software documentation, technical communication, and professional communication. • Researched and published on the ways designers, software engineers, and technical writers coordinated their work to deliver a system to model pollution emissions. •Co-PI on NSF Grant, “Fostering Co-Development Between Technical Writers and Software Engineers” (DUE-9451375), which resulted in a cross-disciplinary project-based course in technical writing and software engineering. -
Research AssistantSoftware Engineering Institute | Carnegie Mellon University May 1993 - Aug 1994Pittsburgh, Pa, Us• Researched and presented on strategies and mechanism to guide employees in the adoption of enterprise-wide technologies. • Designed and produced summaries of research on software technology transfer, diffusion of innovations, and technology transitions. -
Associate Information EditorIbm Jun 1987 - Jul 1991Armonk, New York, Ny, Us• Administered and evaluated usability tests of AS/400 documentation. Recommendations improved usability of the documents, and authors' knowledge of end users.• Edited the winning 1990 Malcolm Baldrige National Quality Award application. Guided senior IBM executives through revisions to their writing. Resulted in improved perceptions of IBM's product quality.• Developed a method for conducting analyses of competitors' documentation, which resulted in improved usability of AS/400 documentation.• Employed summers of 1987 and 1988, and full time from April, 1989 to July, 1991.
Mark W. Skills
Mark W. Education Details
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Carnegie Mellon UniversityRhetoric -
Carnegie Mellon UniversityEnglish
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University Of MinnesotaTechnical Communication With High Distinction
Frequently Asked Questions about Mark W.
What company does Mark W. work for?
Mark W. works for Kroger Technology & Digital
What is Mark W.'s role at the current company?
Mark W.'s current role is Senior Product Designer (Focused on User Research).
What is Mark W.'s email address?
Mark W.'s email address is ma****@****ado.edu
What is Mark W.'s direct phone number?
Mark W.'s direct phone number is +130373*****
What schools did Mark W. attend?
Mark W. attended Carnegie Mellon University, Carnegie Mellon University, University Of Minnesota.
What skills is Mark W. known for?
Mark W. has skills like Instructional Design, Higher Education, Technical Writing, Educational Technology, Teaching, Instructional Technology, Research, E Learning, Editing, Distance Learning, Public Speaking, University Teaching.
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