Mark W Riley work email
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SALES & MARKETING MANAGEMENTResourceful Sales and Marketing professional with 30+ years of progressively responsible and productive experience in several industries. Success based on proven strengths in territory development, forecasting, team building, staff development and leadership, negotiation, and individual direct sales. Extensive advertising sales experience in print, online and specialty publications. Have also sold direct marketing services, marketing information, marketing programs, data, mail production, software and Internet advertising. Consistently meet and beat sales quotas and other performance criteria. Valued as a team player with the capacity for creativity and challenge resolution. Success in sales at the executive, multi decision corporate, and business owner levels.Seven years of management experience.Strong background in database marketing and CRM.Guest speaker at several conferences and association meetings in both the travel and direct marketing services industries.Fluent in all aspects of the French language. Have conducted meetings and presented in French.Areas of expertise:Advertising SalesPersonal AssistanceCustomer RetentionCustomer AcquisitionCustomer CarePersonal ConciergeBranded Marketing ProgramsLoyalty MarketingIntangible Product SalesB2B SalesSoftware SalesInternet AdvertisingSEM SalesSEO SalesYahoo BT SalesBusiness Information SalesGDS SalesCRS Advertising SalesData SalesDatabase SalesAnalytics SalesMail Production SalesLetter Shop SalesFulfillment SalesDirect Marketing SalesList SalesEmail MarketingHospitality SalesHotel SalesAirline SalesFrench SpeakingFluent in FrenchTravel IndustrySalesforce Microsoft officeData analytics Strategic salesEnablementStrategic initiative Specialties: Business Development, Account Management, Database Marketing, Sales Operations, Presentation / Public Speaking,CRM. Sales in: Advertising, Ad Sales, Intangible Products, B2B, Software, Internet Advertising, SEM, SEO, Yahoo BT, Business Information, GDS, CRS Advertising...
Admin Awards
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Vice President Of Business DevelopmentAdmin Awards Jul 2022 - PresentAtlantaBecoming nationally known as the 'Academy Awards for Admins', The Admin Awards is the Administrative Profession's highest honor and the first and only public recognition program of its kind in the country that focuses specifically on recognizing and rewarding the achievements, dedication and importance of Administrative Professionals.Grow your business via multi channel marketing and sponsorship programs directly targeted to this Administrative professional 'buyer' community.
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Director Advertising Sales - Eastern RegionClubcorp Feb 2018 - Sep 2022Greater Atlanta AreaProviding marketers across multiple categories access to the ClubCorp member base via In-Club video display, targeted email, direct mail, e-newsletters, event sponsorship and print in Clubs magazine. -
Regional DirectorMts Global Marketing Jul 2010 - Feb 2018Dallas/Fort Worth AreaMarketing firm specializing in customer acquisition and retention. Offering media planning, event planning, and loyalty marketing programs. -
Sales & Marketing Consultant - National AccountsThe Dallas Morning News Sep 2007 - Jun 2010Dallas/Fort Worth AreaResponsible for national retailers in the home electronics, auto after market, and sporting goods industries. The sales role is very consultative, helping clients deliver their advertising message to the proper audience mix to effect sales results. Work with accounts at all levels; locally, regionally and nationally. Market all audience based offerings in the TDMN portfolio including ROP, niche publications, direct mail, pre-prints, Internet and our consortium relationship with Yahoo! for Behavioral Targeting. Revenue responsibility in this role is $350 to $500K in monthly revenue and a total annual responsibility of $5.5MM. Sales performance has been commensurate with my position progression being consistently at or over goal. -
Regional Sales ManagerRgi, Inc. Jan 2001 - Aug 2007RGI is the largest publisher of in-room guest information directories in the hotel industry. Responsibilities included the sale of advertising (print and Internet) to local businesses that serve guests needs. Cover three-state territory in the southwest. Consistent above quota performer.Developed partner programs with national advertisers for regional buys. Sales driven by prospecting, setting appointments, presentation of advertising opportunity and eventual close of business. Assist customers with ad layout and website optimization. -
Sales ManagerKable News / Kable Fulfillment Services Jun 1998 - Dec 2000Kable is a leading provider of fulfillment and direct marketing services, customer service, mail production, and database marketing services to travel companies, publishers, product marketers and e-commerce organizations.Sold fulfillment services to national accounts in the travel and publishing industries. Services include database management, list management, customer service, direct mail and mail production. Achieved a $1.5MM sales goal and managed a seven state territory. Developed custom solutions for travel industry clients in support of frequency/loyalty marketing programs.Created and sold special packaging for CD-Rom marketers.Secured and managed the database management for a major travel industry publishing leader with a database in excess of 4MM records. -
Sales And Marketing ManagerTj Distributing Company Apr 1997 - May 1998Hinsdale, Illinois, United StatesResponsible for the sale and marketing of promotional products and creative direct response programs to the Fortune 1000. Clients utilized products and program services to promote their business at trade shows and via direct marketing channels. Managed an independent sales representative network of five with activities including sales calls, pricing, vendor negotiation, and sales administration. Created and implemented marketing databases for both customers and prospects to track sales activities and organize sales territories.Developed and sold customer loyalty and retention programs in the travel and financial service industries.
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Manager Publishing & Travel Industry SalesMetromail Dec 1995 - Mar 1997Metromail is a leader in the direct marketing services industry. Responsibilities include the sale of database/list enhancement services to travel companies and large publishers. Managed a sales support and client service team of three and $1.7MM in sales.· Sold national membership organization database enhancements in excess of $1MM.· Sold and managed a marketing database for a big three car rental company.· Developed and sold a large database for lead generation and tracking for a major cruise line company. - Developed and sold postal sortation programs for multiple publishers. -
Regional Sales Manager / Aaa Travel Publishing - TourbooksAaa National Dec 1994 - Dec 1995Greater Chicago AreaAAA provides detailed travel information to over 37 million members in the US and Canada.Responsible for the sale of advertising and specialized marketing programs to hotels, destinations, CVB’s, attractions and restaurants. Territory covered the Midwest with billings in excess of $1MM.· Increased advertising 18.8%· AAA licensing grown to 135.3%· Managed large hotel chain accounts including Hyatt, Renaissance, HFS (Cendant), and hotel management companies. -
Sales ManagerOag 1986 - 1994Oak Brook IlOAG collects, updates and maintains the most comprehensive travel information database(s) available in the industry. OAG disseminates this information in print, electronic and custom products to a wide category of customers.Sales Manager, Advertising Sales 1990-1994Responsibilities included a ten state region, 15 products and sales support staff of three. In depth knowledge and understanding of corporate travel sector in relation to purchase of lodging across all channels.Account Executive, Airline Sales 1987-1990Responsible for airline accounts in Europe, Africa and the Middle East. Conducted 65% of business in French. Sold key marketing programs, representation in computer reservation systems and advertising to airline and hotel clients. Selected to relocate to OAG’s London, UK office from 1988 to 1989.Account Manager, Airline Sales 1986-1987Responsible for all French speaking airlines in Europe and Africa. Conducted 90% of business in French. Sold marketing programs, CRS display and advertising. -
Account ExecutiveDonnelley Marketing, Inc. Feb 1984 - Mar 1986Oak Brook, Illinois, United StatesSold marketing information to Fortune 1000 across multiple industries. Developed and sold custom studies for retail site selection, model development for customer profiling for cross selling, new customer acquisition and list management. -
Sales ExecutiveComshare Oct 1980 - Jan 1984Sold end user applications to the accounting and Fortune 1000 via timesharing and software sales channels.
Mark W Riley Skills
Mark W Riley Education Details
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English, French -
Lycee Pierre Corneille (France)French, Economics -
New Canaan Hs (Ct)English, French, Sciences, History
Frequently Asked Questions about Mark W Riley
What company does Mark W Riley work for?
Mark W Riley works for Admin Awards
What is Mark W Riley's role at the current company?
Mark W Riley's current role is Grow your business via the largest Admin Professional 'buyer' community in the country....
What is Mark W Riley's email address?
Mark W Riley's email address is mw****@****ail.com
What schools did Mark W Riley attend?
Mark W Riley attended Boston College, Lycee Pierre Corneille (France), New Canaan Hs (Ct).
What are some of Mark W Riley's interests?
Mark W Riley has interest in Airline Sales, Database Sales, Intangible Product Sales, Crs Advertising Sales, B2b Sales, Yahoo Bt Sales, Sem Sales, Business Information Sales, Hotel Sales, Direct Marketing Sales.
What skills is Mark W Riley known for?
Mark W Riley has skills like Email Marketing, Account Management, Online Advertising, Marketing, Direct Marketing, B2b, Lead Generation, Advertising, Sales, Business Development, Crm, Management.
Not the Mark W Riley you were looking for?
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Mark W. Riley, MA
Versatile, Seasoned Professional Seeks Marketing/Advertising/Pr Position With Small/Medium-Sized Company.Little Rock, Ar3hotmail.com, yahoo.com, hotmail.com
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