Mark Zagorski Email & Phone Number
@doubleverify.com
6 phones found area 646
LinkedIn matched
Who is Mark Zagorski? Overview
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Mark Zagorski is listed as Chief Executive Officer at DoubleVerify, a with 1300 employees, based in New York, United States. AeroLeads shows a work email signal at doubleverify.com, phone signal with area code 646, and a matched LinkedIn profile for Mark Zagorski.
Mark Zagorski previously worked as Member Board of Trustees at Gannon University and Board Member at Ad Council. Mark Zagorski holds Honorary Doctorate Of Humane Letters from Gannon University.
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About Mark Zagorski
+ Built, expanded and successfully exited start up companies creating over $6B (yes $B) in shareholder exits, including an IPO, public company merger and private-to-public sale.https://www.forbes.com/sites/martyswant/2021/04/21/doubleverify-debuts-on-nyse-as-shares-jump-30-after-ipo/?sh=1e3b813661a9http://blogs.wsj.com/cmo/2015/03/04/nielsen-to-acquire-data-specialist-exelate/ https://www.wsj.com/articles/ad-tech-providers-rubicon-project-and-telaria-merge-with-a-focus-on-streaming-tv-11576786633+ Strong M&A background on both the acquisition and sell side.+ Global management and market development experience in EMEA, APAC, CAN, UK+ Noted thought leader in CTV/OTT, big data, analytics and programmatic media.+ C-level marketing/operations/business development strategy professional with 25 years of digital experience focused on interactive media strategy, behavioral targeting and start up operations+ Grew organizations from 0 >>300+ employees; $0 >>$100M+ in revenue. Directly managed teams of 1200+ individuals and $600M+ in revenue.+ Deep experience running online media sales organizations with a focus on CTV/OTT, behavioral targeting and optimization.+ Strong background in both business/brand development and strategic sales team/operational management+ Extensive new media industry, broadcast and print media relationships and experienced selling marketing solutions at the CMO level+ Classic brand management and agency experience for B-to-B and consumer brandsSpecialties: CTV/OTT thought leadership, Corp and business development, behavioral targeting / data applications, operational turnarounds, start-up organizations, integrated on/offline strategic marketing, publisher/network relations, online product development and promotion
Listed skills include Start Ups, Business Development, Strategy, Strategic Partnerships, and 23 others.
Mark Zagorski's current company
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Mark Zagorski work experience
A career timeline built from the work history available for this profile.
Member Board Of Trustees
Current
Board Member
Current
Chief Executive Officer
Current
Member Board Of Directors
Chief Executive Officer
+ Rebuilt, repositioned and relaunched on the NYSE the business formerly known as Tremor Video by divesting 50% of the business for $50M in cash, investing in the sell-side CTV platform and expanding the leadership team to include OTT/TV experts that aligned with the new positioning.+ Quadrupled TLRA stock price and drove to successful exit in 2.5 years producing significant shareholder returns and turning around a stock that was depressed for nearly 5 years.+ Increased platform sales at a a double digit rate helping to drive an enterprise value increase of over 300% and delivering record revenue and EBITDA growth.+ Expanded the business footprint in APAC, EMEA and North America through selected local investments and strategic M&A.+ Orchestrated stock buyback that cleared out investor overhang providing a clearer path for shareholder value creation.
Advisor
Executive Vice President; Head Of Nielsen Marketing Cloud
+ Created, built and ran the Nielsen Marketing Cloud division, post the sale of eXelate to Nielsen.+ Grew size of org and revenue by 100% in two years.+ Managed and lead multiple acquisitions deploying nearly $100M in Corp Dev capital
Chief Executive Officer Exelate (Sold To Nielsen)
• Appointed Chief Executive in charge of all business operations for global digital data solutions company after successfully driving the company from incubation stage to growth stage as CRO. • Grew company revenue by over 10X by expanding enterprise level data agreements with key partners such as Nielsen, MasterCard and Google. Grew data footprint to 5B unique devices each month.• Built team from 6 to 100+ and expanded global footprint by opening offices in London, Paris, San Francisco, Los Angeles, Detroit and Chicago.• Expanded product suite to include DMP (data management) and Analytics solutions that connected marketers to users across mobile, video, desktop and OTT platforms.• Closed $28M in round B & C Round funding and doubled world wide staff size to accelerate revenue growth.• Successfully sold the company to Nielsen corp in March 2015 and delivered significant returns to our investors. • Integrated eXelate assets into Nielsen and rolled up other internal products to build the Nielsen Marketing Cloud. Led the acquisition of companies valued nearly $100M to enhance and expand the Marketing Cloud product suite.• Grew Nielsen Marketing Cloud reach and revenue to over $100M run rate, while expanding global presence (over two dozen enterprise clients) and data footprint (5 Billion devices WW).
Chief Revenue Officer
• Founding team member of world's first Behavioral Targeting Data Exchange responsible for all C-level sales, marketing, PR, business development and client services activity. Grew eXelate eXchange to over 400M Monthy UV and 75+ Ad Network and Agency partners (including ValueClick, Publicis-ViVaKi, Cadreon, Razorfish, Collective Media, Rubicon Project, YuMe, MediaMath . . .)• Lead all marketing and sales planning and drive revenue development and client outreach programs. Recruit, develop and manage the sales, marketing and business development teams.• Develop and manage PR / marketing strategies and resources. Act as public persona of the company via industry panels, keynote speeches, media commentaries and interviews. Directly pitch and close major agency/network buyers on the eXchange.• Interface with the CTO on product development roadmap and solution enhancements. Partner with the CEO for Board management and fundraising activity. Instrumental in closing $16M in Round B funding.
Chief Marketing Officer / Evp Online Network
• Part of 3 person C-level executive team running 220+ employee media services firm with 4,000 media clients including ABC, Reuters, Entercom, Gannett, Media General, and Radio One. Responsible for all marketing, PR, bus dev strategy, corporate communications, cross-unit sales projects, and partnership / M&A activity.• Hold dual role as Corporate CMO responsible for all branding/communication/PR & sales development and EVP of local online media network which I founded and grew to include 1300+ media websites selling geo-targeted display ads, video/audio streaming and email. Developed and sold sponsored products including Fan Frenzy Sports games, user-gen video and specialized content programs.• Restructured sales and marketing operations and re-branded entire company. Created cross-unit sales strategy and lead corp business development efforts. Managed all ad buys and directed corporate branding campaign (print/online). Created partnerships with national advertisers and 3rd party content networks.Managed all internal and external corporate communications and PR.
President
• Founding member of start-up team that built the leading online solutions provider for broadcasters, developing video streaming, websites and managing online ad sales for 200 NBC, CBS, ABC, FOX, and TW Cable affiliates. Launched the Local Media Network with ABC.• As President, increased revenue by 275%, decreased expenses by 40% and grew client roster from 120 to over 200. Reduced O/H by $8M, helping to secure new strategic funding.• Directed all aspects of business operations and strategy from growing initial staff from 6 to 147 people and building a large client base from scratch, to helping secure $14M in funding. Wrote business plan, developed marketing materials, created org structure, closed new business, supervised local consulting unit, managed CEO-level clients, negotiated biz-dev deals, and interfaced with Board of Directors.• Closed video streaming/content integration deals generating $2.3M annually. Managed online ad sales team and increased ad revenue 250%.
Group Account Director
• Supervised a team of twelve Account Executives / Project Managers / Creative Resources who maintained a group of consumer financial/tech focused accounts including Chase, Dean Witter, Standard & Poor’s, MCI, Priceline, CIT Group, IBM and HSBC. • Developed strategic brand development/online marketing and advertising plans for Chase Manhattan Bank, Standard & Poor’s, MCI and HSBC Bank USA detailing $4 Million worth of web dev efforts. The template for these plans was distributed worldwide and established the standard for Modem-Poppe Tyson’s Web marketing planning model.• Created presentations for, led the pitch, and subsequently won, $3 Million of new interactive business with MCI, Standard & Poor’s, Priceline.com and HSBC Bank USA. Negotiated long-term partnership agreements with IBM and NFIB.• Leveraged data analysis tools (including managing and defining primary and secondary research) to drive online customer acquisition / CRM efforts for banking and travel clients.
Brand Marketing Manager
Colleagues at DoubleVerify
Other employees you can reach at doubleverify.com. View company contacts for 1300 employees →
Brandon Whitelock
Colleague at DoubleverifyLondon, England, United Kingdom
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Johnny Garcia
Colleague at DoubleverifyGwynn Oak, Maryland, United States
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Chloe Shuster
Colleague at DoubleverifyNew York City Metropolitan Area, United States
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Valeriia Antiukhina
Colleague at DoubleverifyBucharest, Romania
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Alexander Kapitonenko
Colleague at DoubleverifyGhent, Flemish Region, Belgium
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Igor Eidler
Colleague at DoubleverifyTel Aviv District, Israel
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Aisha Saeed
Colleague at DoubleverifyOrlando, Florida, United States
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Alban-Barnabé Silve
Colleague at DoubleverifyGreater Paris Metropolitan Region, France
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Sanjay Mcdonald
Colleague at DoubleverifyNew York City Metropolitan Area, United States
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Hubert Świtalski
Colleague at DoubleverifyWarsaw, Mazowieckie, Poland
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Mark Zagorski education
Honorary Doctorate Of Humane Letters
Mba, Marketing
Bs, Finance
Frequently asked questions about Mark Zagorski
Quick answers generated from the profile data available on this page.
What company does Mark Zagorski work for?
Mark Zagorski works for DoubleVerify.
What is Mark Zagorski's role at DoubleVerify?
Mark Zagorski is listed as Chief Executive Officer at DoubleVerify.
What is Mark Zagorski's email address?
AeroLeads has found 1 work email signal at @doubleverify.com for Mark Zagorski at DoubleVerify.
What is Mark Zagorski's phone number?
AeroLeads has found 6 phone signal(s) with area code 646 for Mark Zagorski at DoubleVerify.
Where is Mark Zagorski based?
Mark Zagorski is based in New York, United States while working with DoubleVerify.
What companies has Mark Zagorski worked for?
Mark Zagorski has worked for Doubleverify, Gannon University, Ad Council, Recruitics, and Telaria (Nyse:Tlra Merged With Rubi To Form Magnite Nasdaq:Mgni).
Who are Mark Zagorski's colleagues at DoubleVerify?
Mark Zagorski's colleagues at DoubleVerify include Brandon Whitelock, Johnny Garcia, Chloe Shuster, Valeriia Antiukhina, and Alexander Kapitonenko.
How can I contact Mark Zagorski?
You can use AeroLeads to view verified contact signals for Mark Zagorski at DoubleVerify, including work email, phone, and LinkedIn data when available.
What schools did Mark Zagorski attend?
Mark Zagorski holds Honorary Doctorate Of Humane Letters from Gannon University.
What skills is Mark Zagorski known for?
Mark Zagorski is listed with skills including Start Ups, Business Development, Strategy, Strategic Partnerships, Advertising, Entrepreneurship, New Business Development, and Online Advertising.
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