Marla Shapiro Email & Phone Number

United Kingdom

HERmesa is a women-led angel investment syndicate consisting of over 170 diverse operators turned angels and we invest at pre/seed stage in women (co) founded ventures in the UK & Europe. Our mission is to increase the number of women having a seat at the table ("mesa" in spanish) as founders and funders.Our current portfolio includes investments in- Ayda (B2B SaaS for market reseearch operations)- Anya (fem-tech AI)- BettaFish (alt seafood protein)- Byway.Travel (car free package holidays)- Chemastery (robotics)- Code First Girls (ed-tech; women in tech)- Compare Ethics (ethical supply chain audits)- Deep Planet (precision viticulture)- Deployed (enterprise SaaS for Statements of Work)- FA Bio (bio stimulants and pesticides)- Finematter (D2C marketplace for fine jewellery)- Flexa (future of work)- Good Life Sorted (age-tech)- HIGHR (beauty; CPG)- ImproveWell (B2B SaaS for healthcare industry)- Nation Better (law tech for immigration)- Placed (marketplace for high churn service industries)- Sxollie (craft cider; CPG)- Shellworks (bio polymers)- Valla (consumer law tech)- Yuty (AI driven beauty product discovery)

London, England, United Kingdom

Mentor student-run start-ups from Imperial College, providing advice re: the commercial side of their ventures. Mentees include Track, NeuralSpace and Treeconomy. Also volunteer in Imperial's Techcelerate program helping post doctoral students on their customer discovery journey.

London, United Kingdom

Jamatto is a start-up that was created to solve the problem of declining revenues faced by publishers and other providers of online content. Jamatto enables businesses to charge small amounts online so their customers can pay for individual content on a pay-as-you-go basis without having to subscribe. Think Paypal but for small fast payments.

London, United Kingdom

Front Yard provided commercial services to start-up technology and media companies. Engagements included:• Serving as interim COO of a Finnish/British text to speech start-up. Running all business strategy, operations and sales, and responsible for launching and market testing the minimal viable product.• Advising a global Indian media company on millennial user acquisition and content strategy.• Serving as strategic advisor within a branding agency focused on African and African diaspora start-up clients. • Working with music based start-ups in developing business plans, financial models and partnership opportunities.

London And Stockholm

Next generation VOD start-up provider Voddler brings content OTT with the world’s best cloud-based streaming technology, Vnet. - Originally joined Voddler in charge of content licensing and strategy, when company was a B2C play.- However, it quickly became apparent that the company should, instead, license its software as a B2B business. Led new strategy and product definition, including negotiating and closing deals with key strategic partners to support the new offering.

London, United Kingdom

Organisation represents the intellectual property rights of songwriters, composers and music publishers in the UK. I was responsible for a wide range of issues relating to the licensing and digital commercialisation of music in the UK and Europe. Projects included:- designing all digital and broadcast licensing tariffs for the UK- creating and launching the first vehicle for independent publishers to have one-stop access to the EMEA digital licensing and royalty collections market- set up and led the business development department for the online and broadcast licensing teams

New York And London

Defined strategy and business case for online division of FT in the US. Closed strategic partnerships with leading new media companies. Created new products and revenue stream by leveraging technology to deliver content to new markets. Managed international (US/UK) cross functional teams in marketing, operations and sales to launch and support new business.

Greater New York City Area

Created and marketed equity derivatives and convertible financing strategies for technology, media and telecom companies.

Greater New York City Area

Managed a project finance portfolio valued at over $500 million. Restructured failed utility projects, renegotiated underlying contracts and unwound/re-established financing.

Greater New York City Area

Served as systems analyst for the Corporate Finance and Fixed Income Trading Divisions.

Mba, Finance

Ba, Economics