Over the length of my career which includes both UX design and research, I've designed software to educate and instruct, to help people connect, to make meaningful career choices, and to manage their travel. I help identify, articulate and transform complex product concepts and customer expectations into practical, usable solutions, then mature ideas and connect with people to execute change. As a Senior then Lead UX Researcher, I've provided mixed methods research for more than 25 B2B and B2C products across Sabre's hospitality, travel agency and airline solutions, gaining extensive knowledge of the travel ecosystem to help teams ask the right questions and create the right solutions. I approach research both strategically and tactically using a variety of methods.* Products include AI driven airline revenue management tools, hotel booking engines, and core Sabre agency tools* Manage research projects end to end including discovery, screening/recruiting, scheduling, test scripts, test execution, analysis and reporting* Proactively engage and partner with design and product team members for research* Apply and practice multiple evaluation methods for all stages of development* Understand and articulate gaps in user experience with research and analysis* Identify and prioritize practical areas of improvement, balancing research findings and ROI* Provide the means to measure ROI through UX metrics, benchmarks* Promote good UX and research practices through process, reporting, intranet publications, personas, presentations, blog posts