Marlen Sibum Email & Phone Number

Duesseldorf

CORE COMPETENCES: • classic advertising for B2B and B2C field (concept & layout, TV commcercials)• ATL and BTL• trade marketing• dialog marketing• sales promotion• point of sale• brand development• customer retention & win-back• development of corporate identity• development of corporate design• product design• trade fairs & events (design)• print media• catalogs & brochures• selective online media• social media community management• general market observation and competition analysisOVERALL COMPETENCES: • development and presentation of ideas and/or concepts• efficient, timely working style• fast grasp of the task• targeted and solution-oriented implementation• fast integration into existing teams and structures• confident use of common graphic programs• customer friendliness & team spirit• working at eye level• hands-on mentalityEXCERPT AGENCY LIST:• Scholz and Friends• McCann Erickson• GREY• BBDO, BBDO Sapient Nitro• DDB• castenow partners• Jahns and Friends• rookie u.v.m.EXCERPT COSTUMER LIST:• trade: GALERIA Kaufhof (Saks Fifth Avenue), ALDI, HAMMER hardware store, toom hardware store, Walbusch• automotive: Toyota, FIAT, Peugeot, IVECO• tourism: airberlin, VisitScotland• food & beverage: Freixenet, Krombacher, Pilsner Urquell, Martini Royal, WeightWatchers• beauty: L´Oréal Paris, Franck Prevost, Maybelline, EVERPURE• fashion: AppelrathCüpper, Shoe for you, ADLER Mode, Walbusch• steel: ThyssenKrupp• agricultural: BAYER CropScience• institutional advertising: RWTH Aachen University, German customs• finance: comgest investment• insurances: ERGO• fair and event: Messe DüsseldorfEXCERPT AGENCY LIST:• Scholz and Friends, McCann Erickson, BBDO, BBDO Sapient Nitro, DDB, GREY, rookie etc.

Cologne Area, Germany

PROJECT MANAGEMENT & CONCEPTUAL GRAPHIC DESIGN• Internal and external coordination of information and data exchange in compliance with the respective timings• Coordination and handling of coordination processes between various internal departments and external service providers(internal departments various such as: marketing/in-house advertising, CRM, media planning, legal department, internal prepress)• Creation of briefing documents (print and film) for external service providers such as agencies, post-production, lithography• General project handling: Creation/observance/monitoring of deadlines/dates, preparation of presentations, correspondence, telecommunications• Development of promotional sales campaigns• Competitive observation and analysis• Order placement, viewing and processing of cost estimates• Concept, layout creation and data processing of point-of-sale material (print and film)• Concept, layout creation and data processing of key visuals and logos• Coordination and planning of advertising films on the sales floor

Düsseldorf

EXCERPT CUSTOMER LIST • GALERIA Kaufhof • Appelrath-Cuepper • ADLER Mode • Messe Dusseldorf • New business EXCERPT TASK LIST • Conceptional layout for online and offline material (e.g. mailings, brochures, flyers, banners etc. in the B2C and B2B segment) • Pitch lead • Creation of production descriptions, punching templates, final art layouts • Contact and project management with printers, final artwork, litho, paper suppliers, photographers • Shootings (pre- and post-production, support) • Quality control in general (including photographers, final artwork, printers, lithographers, etc.)• Presentation in front of clients

Düsseldorf

ART DIRECTION FOR CLIENTS VARIOUS: • ThyssenKrupp, Shoe for you, RWTH Aachen University, KEUCO, Hexal, New Business EXCERPTOF TASKS: • Various print media design in the B2B and B2C area • Comprehensive revision of the corporate design manual for the RWTH Aachen University (print media, digital media, vehicle fleet, office equipment, POS material, etc.) • Exhibition stand development for Thyssen Krupp (design)

Duesseldorf

CONCEPTIONAL GRAPHIC DESIGN (among others for): • Beauty: L'Oréal Paris, Maybelline, EVERPURE • Food: Weight Watchers • Luxury: Pelican • New Businesses etc.EXCERPT TASK LIST: • 360° campaigns (development and adaptation of TV commercials, print, POS, radio, web, guerrilla marketing) • Briefing, accompaniment, approval of TV commercials in cooperation with sound and film studios • Sound recordings • Customer pitches • Customer presentations • Pre-shoot and Pre-Production• Briefing and approval of lithography work

Duesseldorf

EXCERPT CUSTOMER LIST • airberlin • Deutsche Post • YELLO electrics• New business EXCERPT TASK LIST• Relaunch of the airline airberlin (branding, positioning, corporate design) • Conceptual graphic design of print campaigns in the B2C area (brochures, flyers, banners, web, OOH etc.) • Creative development of trade fair appearances diverse • Design development of counters and advertising space at European airports • Dialog marketing • Special forms of advertising/guerrilla marketing • Shootings (pre- and post-production, support) • Briefing and general quality control of final art, lithography, photographers

Farnkfurt Am Main

EXCERPT CUSTOMER LIST:• VisitScotland.com• regional marketing for various local companiesEXCERPT CUSTOMER LIST:• Conceptual layouts for on and offline media • tourism marketing (websites, broschures, flyer, costumer loyalty programs)

Duesseldorf

art director with wide variety in dialogue and classical advertising

Frankfurt Und Umgebung, Deutschland