Marlene Camacho Email and Phone Number

• Collaborated with the Director of Communications & Engagement to identify fundamental pillars of the undergraduate membership experience and developed a corresponding social media influencer marketing strategy for message delivery• Developed on-brand marketing communication strategies (for Email, Social Media, & Web) to promote a multi-faceted annual nationwide event• Managed relationships with university professionals and other key decision makers as a representative and liaison for the National Headquarters• Consulted and coached 11 clients on policies and procedures, effective management and operations, member retention, and crisis management situations• Aided clients in developing on-brand communication and recruiting strategies to meet specific growth goals• Delivered over 40 virtual and on-location trainings and diverse presentations to various constituencies

• Collaborated in developing a marketing plan for a newly established publishing and promotions firm. • Generated promotional graphics for company events as well as client book launches and promotions. • Attended networking events to promote published products and gain company brand awareness. - Identified additional networking opportunities and events for company exposure and product promotion. • Aided in creating and sending email marketing communications such as media pitches. • Developed a marketing campaign plan for a large-scale company event.

• Plan & promote creative programming to build community in collaboration with fellow RAs• Engage and educate students on success methods for University Life• Uphold and implement University Core Values and enforce all University Policies• Trained to appropriately mediate conflict and handle crisis management situations

New Student Orientation Planning & ExecutionPlanning and Executing Department EventsHiring Department Staff, Orientation Leaders & MentorsOrientation Leader/Orientation Leadership Team

• Delivered exceptional customer service while coordinating and executing the rental process.• Received several hours of corporate training on effective sales techniques. Applied sales techniques during customer interactions to support a local branch in meeting sales goals.• Learned qualities and skills necessary to manage a business and succeed in a fast paced environment.