Marlene L. Email and Phone Number
Marlene L. work email
- Valid
- Valid
Marlene L. personal email
¡Hola! My name is Marlene, and I bring a unique perspective shaped by my diverse background and experiences across various cultures. This foundation has taught me about people and communities, which I apply in my personal and professional endeavors.I am a proud Army veteran with 11 years of service in the Canadian Forces Army Reserve. I am also deeply committed to community involvement, serving as an ALPFA Las Vegas board member and volunteering with Nevada Volunteers. I am particularly passionate about fostering equity and creating opportunities for underrepresented groups. My leadership experience includes serving as Chair of VIA Las Vegas, Caesars Entertainment’s Hispanic and Latino Employee Resource Group (ERG), and on the ALPFA Las Vegas board as Director of Events and, currently, Director of Marketing and Communications.I am an accomplished marketing leader with over 10 years of experience in the Gaming and Food & Beverage industries. I have a proven track record in product marketing, product development, and project management. My expertise lies at the intersection of technology and marketing, where I focus on leveraging digital channels to connect with customers innovatively.My skill set includes marketing and CX strategy, brand development, customer experience management, CRM, database marketing, product launch, social media strategy, event planning, and team training. I thrive in dynamic environments where I can drive growth, deliver results, and create meaningful impact.I would love to connect with you if you’re looking for a driven and experienced marketing professional with a passion for innovation and inclusivity.
-
Manager, Cx Strategy & Guest ExperienceCaesars Entertainment, Inc. May 2021 - PresentLas Vegas, Nv, UsLed the design and growth of the Guest Experience Program at 51+ properties in North America, resulting in a nomination for the Caesars Founders Award in 2022.• Implemented the Voice of Customer Program to gather valuable feedback and insights for strategic decision-making.• Collaborated with cross-functional teams to ensure seamless integration of the program across the enterprise.• Developed department-centric closed-loop feedback processes• Leveraged experience management software platform to enhance guest feedback analysis and track outcomes that correlate operational changes with key metrics -
Interactive Marketing SpecialistCaesars Entertainment, Inc. Jun 2018 - May 2021Las Vegas, Nv, UsKey Accomplishments: • Strategized and executed a new locals’ loyalty promotions in the Las Vegas Region that saw ~1,200 unique redeemers weekly, resulting in an average increase of $189K weekly play prior to the program launch• Restructured existing loyalty promotions at a regional property from a 3-day to a next-day offer turnaround for guests, resulting in higher customer satisfaction & customer engagement on property• Led new product introduction of gaming software at the slots for multiple properties across the U.S., developed UAT test scripts, worked with internal stakeholders with testing in the slot lab, created user training materials, and developed a process for running slot tournaments using new technology• Led product development of digital adoption tool (WalkMe) from ideation to product launch into Salesforce, training 600+ and leading a team to create 93 training guides, earning a nomination for the Caesars Award of Excellence – InnovationCreated real-time digital programs and promotions for the Caesars Rewards Mobile app, Promotional Kiosk offers, and gaming offers executed via iView, Web Content Management (WCM), Interactive Customer Relationship Management (ICRM), and Real-Time Casino Marketing (RTCM). -
Marketing Campaign AssociateCaesars Entertainment, Inc. Apr 2016 - Jun 2018Las Vegas, Nv, UsI successfully executed direct marketing efforts for resorts in Northern Nevada, including offer-building, data mining, segmentation, and data analysis. • Developed marketing collateral and copywriting materials for segmented customer lists.• Collaborated with creative and print vendors (internal and external) to ensure timely mailing of marketing materials. -
Marketing Support CoordinatorLyons Magnus Aug 2014 - Nov 2015Fresno, California, UsKey Accomplishments: Successfully launched 27 new products ($3M+) and 30 re-branded products ($2.5M+) to the market within 1.5 years, driving divisional growth and generating over $5 million in sales. I managed new product development projects for the Industrial and Dairy accounts from job inception to production and worked closely with Food Scientists to ensure customers' product development and marketing objectives were met. Additionally, I researched and analyzed data and trends relevant to the food service industry for presentations and reporting. Other responsibilities included developing content for point-of-sale (POS) materials, including presentations to promote the Industrial and Dairy Division's complete line of products and services, and collaborating on content and social media marketing strategies for Facebook and Twitter. -
Customer Service AssociateLyons Magnus Aug 2014 - Sep 2014Fresno, California, UsProvided support to various departments within the company. Accounting Assistant: • Verified invoices and purchase orders and ensured they were uploaded to Accounting Software.• Assisted in filing, sorting, and preparing documents for shredding.Customer Service Representative:• Assisted customers by handling and responding to inbound calls and general inquiries.• Researched and resolved complex and escalated customer service inquiries quickly and independently to ensure customer satisfaction. -
Administrative AssistantTalentcor Jan 2013 - Mar 2013Mississauga, Ontario, CaContract employment providing administrative support to the following companies: • Receptionist, KPMG LLP - Directed visitors by maintaining employee and department directories; giving instructions, maintained security by following procedures; monitoring logbook; issuing visitor badges, collected personnel data and prepared reports, data entry, and other related duties as requested. Coordinated mail pick-up and drop off times on a daily basis. • Administrative Assistant, Travelers Insurance - Amalgamated more than 100 files within a two week period facilitating underwriters' time and management. Re-organized filing system and audited previous years' files prior to closing out and filing. • Receptionist, Association of Professional Engineers and Geoscientists of the Province of Manitoba (APEGM) - Served visitors by greeting, welcoming, and directing them appropriately; notified company personnel of visitor arrival. Assisted in administrative tasks as needed including: distributing incoming mail, updating mail registry, and maintained office equipment (photocopier, printers, and fax machine). -
Human Resource Management Support | Office ManagementCanadian Forces Jun 2002 - Feb 2013Ottawa, Ontario, CaKey Accomplishments: • Oversaw multiple projects including Human Resource Administration for up to 500 department personnel, their intake, travel arrangements, payroll and deployment screening procedures for national and international Operations, while serving as a liaison between military families and external agencies (Ex. Great West Life, Sun Life Financial).• Established office procedures: redesigned a disorganized office and transformed into an efficient, well organized agency. • Developed standard operating procedure manuals, compiled various policy manuals and posted online for ease of access.Office Management | Executive Assistant:• Managed office; supervised and trained part-time employees, delegated workload among staff.• Supported Executive staff and mid-level management within the department; coordinated travel arrangements (itineraries, hotel accommodations, car rentals); arranged executive staff schedules. Human Resource Management Support: • Worked with Human Resource Management Systems - PeopleSoft on a daily basis.• Oversaw personnel policies and procedures; maintained employee files, tracked vacation and sick time, processed payroll, claims, pay entitlements, benefits, and processed promotion documentation for salary adjustments.• Customer service: assisted executive staff and employees with general inquiries, assisted employees with reviewing and updating their personnel records.
Marlene L. Skills
Marlene L. Education Details
-
The University Of WinnipegInternational Development Studies -
Cornell UniversityMarketing Strategy Certificate (In Process) -
Canadian Forces School Of Administration & Logistics (Cfsal)General
Frequently Asked Questions about Marlene L.
What company does Marlene L. work for?
Marlene L. works for Caesars Entertainment, Inc.
What is Marlene L.'s role at the current company?
Marlene L.'s current role is Marketing & Brand | ALPFA Rising Star 2024.
What is Marlene L.'s email address?
Marlene L.'s email address is mj****@****nus.com
What schools did Marlene L. attend?
Marlene L. attended The University Of Winnipeg, Cornell University, Canadian Forces School Of Administration & Logistics (Cfsal).
What are some of Marlene L.'s interests?
Marlene L. has interest in Disaster And Humanitarian Relief.
What skills is Marlene L. known for?
Marlene L. has skills like Ms Access, Powerpoint, Social Media, Peoplesoft, Problem Resolution, Human Resources, Bilingual English/spanish, Database Management, Event Planning, Office Procedures, Office Management, Market Research.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial