Marlene Pivard Email & Phone Number

Paris, Fr

Paris Area, France

Natural Grass (NG) is leading in the elite sports surfaces market, with more than 70 hybrid pitches built around the world. Our company has convinced the most demanding clubs & competitions (Real Madrid CF, Arsenal FC, AS Monaco, Olympique Lyonnais, Golf National, FFR, INSEP, Japan Rugby World Cup...) to trust us to build their end-to-end projects. As the Marketing Director, I am involved in Natural Grass' brands management: - Redesigning the entire Natural Grass visual identity… Show more Natural Grass (NG) is leading in the elite sports surfaces market, with more than 70 hybrid pitches built around the world. Our company has convinced the most demanding clubs & competitions (Real Madrid CF, Arsenal FC, AS Monaco, Olympique Lyonnais, Golf National, FFR, INSEP, Japan Rugby World Cup...) to trust us to build their end-to-end projects. As the Marketing Director, I am involved in Natural Grass' brands management: - Redesigning the entire Natural Grass visual identity to meet our new ambitions (logo, website, social media, brochures...) - Driving the day-to-day brands management to reach our marketing KPIs- Managing the strategy for Natural Grass' answers to the tenders - Building of the Marketing & Communication strategy for our international development and for our subsidiaries (Natural Grass Africa, Natural Grass Iberica)- Construction of all marketing tools: website, videos & brochures based on scientific content- Organisation of worldwide marketing & commercial events - PR management: articles in more the 15 countries (The Sun & Daily Express (UK), FoxSport (Asia), Die Welt (Germany), La Libre (Belgium), La Liberté (Switzerland)...) Show less

Paris Area, France

• Startups audit for investment & business development• Creation + Animation of a startups acceleration program with large companies• Business development between Startups and large groups• Construction of the innovation offer for major French companies• Implementation and follow-up of a "roadshow startup" Israel / France.• Internal Coordination Business Units & Startups• Startup mentoring: business model, value creation, ...• Definition and packaging of the… Show more • Startups audit for investment & business development• Creation + Animation of a startups acceleration program with large companies• Business development between Startups and large groups• Construction of the innovation offer for major French companies• Implementation and follow-up of a "roadshow startup" Israel / France.• Internal Coordination Business Units & Startups• Startup mentoring: business model, value creation, ...• Definition and packaging of the corporate offer.• Technological watch around subjects: IOT, Big Data, Fintechs, Digital & UX, AI, VR [...] Show less

Région De Sydney, Australie

- Development / monitoring of activities- Recasting of the BtoB and BtoC strategy- Brand management

Région De Paris, France

Intern in the Corporate Communication and Brand Policy Department of a major French insurance Group.- Implementation of a new Group positioning- Reorganization of the brand architecture- Creation of a corporate brand platform- Conception print and web annual report - Design of a strategic brochure

Région De Bruxelles, Belgique

Communication management during the electoral campaign of a member of the European Parliament

Ms Entrepreneurship, Entrepreneurship

Activities and Societies: Creation of a startup in real estate Students representative

Political And Corporate Communication, Political Communication, Master'S Degree

Activities and Societies: Nudge project for the COP21 in Paris

Semestre Dans Le Cadre Du Programme Erasmus

Bachelor, Spécialisation : Politique Économique Et Sociale