Marlon Jackson

Marlon Jackson Email and Phone Number

Marketing, Brand & Digital Executive | Advisor & Mentor @ News 12
Marlon Jackson's Location
New York, New York, United States, United States
Marlon Jackson's Contact Details

Marlon Jackson work email

Marlon Jackson personal email

n/a
About Marlon Jackson

Marketing and digital strategy leader with expertise serving the needs of content developers, investors, and consumers through effective content strategy, multi-platform content development, and digital and social marketing. An energetic results-oriented executive able to achieve business growth in revenue and content engagement while leveraging team strengths. Executive leader for top cable entertainment and sports networks including Syfy, Chiller, CNBC, MSG Networks and News 12. Expert presenter, negotiator, and businessperson able to forge solid relationships with strategic partners, and build consensus across multiple organizational levels, while effectively leading multifaceted teams.

Marlon Jackson's Current Company Details
News 12

News 12

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Marketing, Brand & Digital Executive | Advisor & Mentor
Marlon Jackson Work Experience Details
  • News 12
    Senior Director, Digital & Social Media Strategy
    News 12 Mar 2024 - Present
    Bethpage, New York, Us
    Develop the News 12's digital vision and overall strategy designed to engage, retain, and acquire viewers efficiently, while driving digital growth and monetization. Oversee strategy, development, execution, and optimization of all owned digital brand assets.
  • Madison Square Garden Entertainment Corp.
    Vp, Marketing & Promotions
    Madison Square Garden Entertainment Corp. Aug 2022 - Jan 2023
    New York, Ny, Us
    Led marketing, social media, and on-air promotions to drive viewership and fan engagement across multiple network platforms. Developed strategic and tactical plans to promote New York Knicks, Rangers, Islanders, and New Jersey Devils live games, shoulder programs, and original shows. Led creative process and development, while managing the execution of consumer marketing campaigns.
  • Madison Square Garden Entertainment Corp.
    Vp, Digital Marketing
    Madison Square Garden Entertainment Corp. Mar 2018 - Aug 2022
    New York, Ny, Us
    Directed and implemented strategic marketing plans and execute key brand integration programs and opportunities, which reinforced network business goals across social media/mobile/web/database marketing platforms. Coordinated integrated programming, content, and promotional activities with key partners including the Rangers, Knicks, Islanders, Devils, and MSG.com.
  • Cnbc
    Senior Website Director, Head Of Digital
    Cnbc Jan 2015 - Mar 2018
    Englewood Cliffs, Nj, Us
    Oversaw the day-to-day operations and management of the CNBC primetime digital platform. Developed overall digital strategies, content and product development, and original digital video series. Generated ad sales sponsorship opportunities to maximize site profitability while developing new revenue growth prospects, with a high ROI for advertisers. Provided executive leadership teams digital and social marketing strategies for new and returning primetime series.
  • Nbcuniversal
    Vp, Digital Content, Syfy
    Nbcuniversal Aug 2011 - Dec 2014
    New York City, Ny, Us
    Created long-term tactical and digital marketing plans to generate digital revenue growth for key platforms including flagship the website, pop culture entertainment blog, and second-screen mobile applications. Managed the creative, editorial, and development teams. Created original short-from video content syndicated to set-top boxes and other digital platforms through video production and development.
  • Nbcuniversal
    Vp Production, Syfy
    Nbcuniversal Jun 2008 - Jul 2011
    New York City, Ny, Us
    Established effective digital strategies for multi-platforms including web, mobile web, and mobile App. Managed creative and development teams, while creating opportunities for content integration to extend network initiatives. Oversaw network rebranding for digital platforms and strategic communication with consumers about new network brand objectives.
  • The Sci Fi Channel
    Digital Director, Head Of Digital
    The Sci Fi Channel Jan 2007 - Jun 2008
    Creative and development supervisor on all web-related projects. Head liaison to network on-air creative and marketing, strategic marketing, and ad sales groups. Key decision maker on new technology deployment and implementation.
  • The Sci Fi Channel
    Production Director
    The Sci Fi Channel Oct 2004 - Jan 2007
    Managed day-to-day operations of network show websites and content deployment, ensuring series and brand objectives were maintained. Led a team of developers and provided guidance to creative department, while providing quality assurance. Developed and organized promotional strategies with on air marketing and sales to ensure continuity and effective consumer marketing outreach.
  • Usa Interactive
    Senior Producer
    Usa Interactive Jun 2000 - Oct 2004
    Produced original intellectual digital properties to generate new revenue streams and drive audience engagement. Created original video content with editing, encoding, and optimization responsibilities. Managed live online events featuring network talent, and fan engagement and introduced new technologies with vendor partnerships.
  • Usa Interactive
    Web Producer
    Usa Interactive Oct 1999 - Jun 2000
    Designed and built websites to support on-air programming including popular television series and movies. Developed digital content to extend user experiences online. Managed newsletter distribution, and SMS messaging and created promotional assets for multi-platform advertising.

Marlon Jackson Skills

Digital Media Digital Strategy Video New Media Television Strategy Entertainment Management Content Development Editing Leadership Social Media Video Production Start Ups Digital Marketing Marketing Web Development Marketing Strategy Film Online Advertising Content Strategy Html Advertising Broadcast Business Development Final Cut Pro User Experience Post Production Product Development New Business Development Sales Editorial Photoshop Video Editing Strategic Partnerships Creative Direction Seo

Marlon Jackson Education Details

  • The City College Of New York
    The City College Of New York
    Computer Graphics

Frequently Asked Questions about Marlon Jackson

What company does Marlon Jackson work for?

Marlon Jackson works for News 12

What is Marlon Jackson's role at the current company?

Marlon Jackson's current role is Marketing, Brand & Digital Executive | Advisor & Mentor.

What is Marlon Jackson's email address?

Marlon Jackson's email address is ma****@****rks.com

What schools did Marlon Jackson attend?

Marlon Jackson attended The City College Of New York.

What are some of Marlon Jackson's interests?

Marlon Jackson has interest in Civil Rights And Social Action, Children.

What skills is Marlon Jackson known for?

Marlon Jackson has skills like Digital Media, Digital Strategy, Video, New Media, Television, Strategy, Entertainment, Management, Content Development, Editing, Leadership, Social Media.

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