Marlou Kamphuis Email & Phone Number

Berlin, DE

Brisbane, Queensland, Australia

Currently consulting on strategy, analytics, and product development to drive growth, optimise operations, and shape long-term vision for their utility connection product.

Sydney, New South Wales, Australia

Responsibilities:- Led and managed a cross-functional team of Product Managers and Designers, overseeing the entire product lifecycle from customer arrival to purchase across all digital platforms.- Developed and implemented a strategic app-first product vision, aligning with broader business goals to enhance customer engagement and conversion..

Sydney, New South Wales, Australia

Responsibilities- Directed the successful revamp of key product features, ensuring alignment with compliance standards and customer needs.- Managed relationships with external vendors and internal teams to deliver new product features and enhancements on time and within budget.- Coordinated with Engineering and UX teams to ensure seamless product.

Sydney, New South Wales, Australia

At Pure Essence Meditation, we are passionate about the effortless practice of meditation and human potential coaching. We believe our nature, our pure essence, is perfect. During our coaching sessions and inner-growth work we dust of the layers of dust that has hidden our true potential. Are you ready to meet your true Self?

Sydney, New South Wales, Australia

Responsibilities:- Led two teams of backend engineers and a designer to deliver high-impact digital banking products, ensuring alignment with business goals.- Drove the development and launch of innovative features within the digital banking platform, focusing on enhancing customer engagement and satisfaction.- Managed the entire product lifecycle, from.

Amsterdam

Responsibilities:- Led a multidisciplinary team, including UX designers, data engineers, conversion specialists, and content editors, to drive critical digital product initiatives.- Developed and executed strategies for personalised content delivery and product recommendations, leveraging in-house segmentation and recommendation APIs.- Collaborated with.

Amsterdam En Omgeving, Nederland

Responsible for setting up the personalisation squad with a clear focus to drive conversion and customer engagement. Involved leadership, stakeholder management, and storytelling to create support for the personalisation vision. I was among others responsible for identifying new product opportunities in collaboration with stakeholders, translating roughly.

Amsterdam Area, Netherlands

Responsible for the CRO vision, backlog management, and stakeholder management of one multi disciplinary squad focused on a/b testing and programmatic marketing. Achievements:- Lead in implementation of programmatic marketing.- Driving innovation by being the first player in the Netherlands who launched dynamic videos. - Built a cooperative team with a.

Amsterdam Area, Netherlands

Responsible for total chain management of foreign currencies and emergency cash. And for implementation of strategy of 2020 ‘Less Cash’. Achievements: - Successfully stopped product ‘foreign currencies’ with no damage to our customer satisfaction. Due to applied strategy 90% reduction of cash withdrawals within the branches (tremendous cost reduction).

London, United Kingdom

Marketer and Strategy at Yolt, a financial start-up money management app targeting the UK market.Main achievements:- Customer- and UX testing- Design and implementation of beta communication strategy- Setting up UK team in London

Amsterdam Area, Netherlands

Various roles within product management, marketing, and communication in Amsterdam, New York, and London. Developed various competences as stakeholder management, leadership skills, convincing techniques, and influencing skills.

New York City

Responsible for internal communications and employee engagement.Achievements: - Financial planning of communications budget.- Organized town halls.- Initiated and organized several events to improve employee engagement.

Amsterdam Area, Netherlands

Responsible to increase sales and customer satisfaction of private banking and wealth management clients.Achievements: - Designed and implemented a new proposition Philanthropic Banking (still part of product portfolio).

Bachelor’S Degree, Business Administration And Management, General

Activities and Societies: Student association A.R.S.R. "Skadi" Study association STARMajor courses: Management Accounting, Supply Chain.

Master’S Degree, Marketing/Marketing Management, General

Activities and Societies: Student association A.S.R. "Skadi" Study association STARMajor courses: Consumer Behavior, Consumer Marketing.

Bachelor Of Business Administration (B.B.A.), Communication, General

Major courses: Business English, Sport Finance and Economics, Organizational Leadership.

Bachelor Of Commerce, Commercial Economics

Activities and Societies: Damesdispuut Aditi Studentenvereniging Magisterium - Tex Hockeyvereniging DrienerloCommercial Economics

Master Of Business Administration - Mba, Marketing/Marketing Management, General