Marnie Taylor Email and Phone Number
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Client development and customer relationship professional with 15+ years experience in market intelligence for the technology industry. Responsible for account management, consultation and growth of Fortune 500 company business.Collaborates with clients on using information and databases to derive ROI and optimize sales, marketing, strategy, pricing, and product planning results. Implements the use of syndicated and customized databases in large enterprise environments. Analyzes, interprets and develops actionable findings from market research information and data. Experienced with competitive analysis in both B2B and B2C environments, including email marketing. Mentors and develops teammates.Specialties: Building core relationships, implementing sales / marketing / strategy applications for market intelligence, providing quantitative analysis of data and insights, advising on the uses of syndicated data for custom projects, multi-client surveys, primary research, satisfaction surveys, statistical anaylsis, ranking and scoring of data and trend analysis.Currently I am responsible for strategic client development and a client development team in the Consumer Technology sector at The NPD Group.The NPD Group provides global information and advisory services to drive better business decisions. By combining unique data assets with unmatched industry expertise, we help our clients track their markets, understand consumers, and drive profitable growth. Practice areas include automotive, beauty, consumer electronics, entertainment, fashion, food / foodservice, home, luxury, mobile, office supplies, sports, technology, toys and video games. For more information, visit npd.com and npdgroupblog.com. Twitter: @npdgroup.Practice areas include automotive, beauty, consumer electronics, entertainment, fashion, food / foodservice, home, luxury, mobile, office supplies, sports, technology, toys and video games.You are welcome to contact me at: marnie.taylor@npd.com.
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Executive Director, Client Development, Consumer TechnologyCircana Mar 2023 - PresentChicago, Illinois, Us
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Executive Director, Client Development, Consumer TechnologyThe Npd Group Jan 2019 - Mar 2023Port Washington, Ny, Us(NPD+IRI is now Circana 3/7/2023) -
Director, Client Development, Consumer TechnologyThe Npd Group Oct 2009 - Jan 2019Port Washington, Ny, Us
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Senior Account ManagerThe Npd Group Mar 2008 - Oct 2009Port Washington, Ny, Us• Evaluate how products and services can address client's key business issues by working with the client contact, senior management, & appropriate internal teams• Expand the client base to include a broader mix of end users at accounts• Incorporate industry & client knowledge, plus new analyses into the internal & external planning process• Manage & mentor associates on team to deliver high quality client service and deliverables• Develop incremental business within each account, including creating sales goals & retention plans for each account & negotiate contract agreements• Plan and conduct cross-functional business reviews and information sessions that ties into the client's key initiatives• Fulfill internal financial and administrative requirements pertaining to budgets and forecasts
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Senior Account ManagerHarte-Hanks Mar 1993 - Feb 2008Chelmsford, Ma, Us• Consult with & manage accounts valued in excess of $5.4 million: IBM Corporation 10+ years, Lenovo Group since its inception and Cisco Systems for 7+ years.• Responsible for ROI justification & tracking, including overall account development.• Advise existing clients on sales, marketing, channels & research applications of market and competitive intelligence database• Maintain & build core relationships, penetrated accounts, identify new users communities & uses for data• Work with internal counterparts on opportunities for the development of additional solutions, including primary research, satisfaction surveys, lead generation, statistical analysis, ranking & scoring projects.• Responsible for partnering with sales on pre- & post-sales account strategy, implementation, account management, education, value tracking• Represent the company & its products to external clients via written, verbal and in-person communication, formal corporate presentations, education sessions -
Senior Solutions ConsultantZiff Davis Enterprise Dec 1995 - Dec 1998New York, Ny, UsZD Market Intelligence became Harte-Hanks Market Intelligence. -
Senior Applications SpecialistComputer Intelligence Mar 1993 - Dec 1995Computer Intelligence, part of Ziff-Davis, became ZD Market Intelligence.
Marnie Taylor Skills
Marnie Taylor Education Details
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Uc San DiegoMinors In Economics And Literature -
San Diego State UniversityInternational Business
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Mission Bay High School
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Mckinley Elementary
Frequently Asked Questions about Marnie Taylor
What company does Marnie Taylor work for?
Marnie Taylor works for Circana
What is Marnie Taylor's role at the current company?
Marnie Taylor's current role is Executive Director, Client Development, Consumer Technology at Circana.
What is Marnie Taylor's email address?
Marnie Taylor's email address is ma****@****npd.com
What is Marnie Taylor's direct phone number?
Marnie Taylor's direct phone number is +185865*****
What schools did Marnie Taylor attend?
Marnie Taylor attended Uc San Diego, San Diego State University, Mission Bay High School, Mckinley Elementary.
What are some of Marnie Taylor's interests?
Marnie Taylor has interest in Football, Exercise, Home Improvement, Reading, Sports, Home Decoration, Health, Watching Sports, Cooking, Cruises.
What skills is Marnie Taylor known for?
Marnie Taylor has skills like Competitive Analysis, Market Research, Marketing Strategy, Strategy, Analytics, Crm, Lead Generation, Segmentation, Sales, Marketing, Account Management, Cross Functional Team Leadership.
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