Marsha Fashina Email & Phone Number

Fort Lauderdale, FL, US

Brunswick, GA, US

Worldwide, US

Executive finance, accounting and management consulting services to startups, small business and scalable business entities

Menlo Park, CA, US

• Executive leadership partnerships with client by leveraging subject matter expertise to steer the strategic direction of finance and accounting operations enabling businesses to achieve business goals
• Effectively communicates strategic vision and guides the company towards success in current and future business state
• Serves as a strategic thought partner and controller across client groups
• Oversees Netsuite implementation and other firm-wide improvements to optimize operations and efficiency; Conducted user experience and user acceptance testing; Facilitated training for executive team and finance.
• Partnered with the CFO/Controller through new implementation in collaboration with software vendor implementation team; Develops procedures and processes for impacted functions to encourage adoption of change
• Conducted UAT, data validation, and data revision for accuracy of record to ensure seamless migration to new software

Brooklyn, New York, US

• Directed finance and accounting policy during acquisition from TIME Magazine; Executed fiscal management of $70M budget, planning, financial reporting of event production, digital and print media operations
• Identified ERP implementation inaccuracies and provided solution recommendations; Authored and developed new implementation procedures that aligned with company process
• Created employee travel expense procedures for all business models of digital, print and culture festival
• Implemented major vendor contracts management process that produced savings to insurance premiums for events that resulted $800K in savings
• Created project management procedures for budgetary planning and reporting cross developments to ensure the on time completion of deliverables

Washington, DC, US

• Owned responsibility of financial and accounting operations; Scaled functional team as the company matured and revenue grew from $2M to $35M throughout tenure
• Headed hiring and training process for department; Identified knowledge, skills, and abilities required for success in open roles; Coached and mentored team members to support professional development, productivity.
• Led the process of due diligence and acquisition by developing a business case resulting in $15M loan financing/acquisition; Developed pricing models for company’s new lines of business and growth divisions, producing.
• Pioneered the delivery of employee bonus and commission structure to align with company’s business model and 5-10 year growth plan
• Produced financial reports including preparation of balance sheets, income statements, account reconciliations, and cash flow statements; Reviewed for discrepancies to ensure accuracy; Oversaw tax planning and.
• Built financial models to support decision-making, assess the financial impact of strategic initiatives, and analyze the return on investment of executed projects; Directed annual audits and investor report management.

New York, NY, US

Reporting to company CFO and Controller. Overseeing monthly general ledger close, conduct balance sheet and income statement analysis to ensure accuracy in monthly financial statements disclosures for luxury magazine group publishing and their parent company. (Ocean Drive, Hamptons, Gotham, LA Confidential, Capitol File, Philadelphia Style, Michigan Ave).

Miami, Florida, US

Oversee and assist the accounting operations of international bi-annual design and art exhibition forum (concurrently Art Basel/Art Basel Miami)in Miami, Florida and Basel Switzerland under the guidance of company Controller and CFO.Hands on and in-depth account management of company revenues, account payables, client receivables management, vendor.