Marsha Lim

Marsha Lim Email and Phone Number

Regional Marketing Manager (South East Asia) @ Winterhalter Southeast Asia
Sungai Buloh, MY
Marsha Lim's Location
Sungai Buloh, Selangor, Malaysia, Malaysia
About Marsha Lim

As the Marketing Manager at MONIN, a leading global producer of premium syrups and flavorings, I have over six years of experience in developing and executing marketing communication strategies to engage key stakeholders across APAC markets. I manage brand campaigns and activities, coordinate with external agencies and suppliers, and generate innovative ideas for brand awareness and growth.With a BBA in Business Administration and Management, I have a keen eye for analyzing research data and trends to develop actionable plans and track marketing budgets. I create effective regional brand plans and execute route to market plans to support importers within APAC markets. I am also skilled in managing communications and building relationships with relevant media to increase brand awareness among key stakeholders. I am passionate about marketing and connecting people and ideas. I enjoy working with a diverse and dynamic team and collaborating with other departments to deliver results.

Marsha Lim's Current Company Details
Winterhalter Southeast Asia

Winterhalter Southeast Asia

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Regional Marketing Manager (South East Asia)
Sungai Buloh, MY
Employees:
36
Marsha Lim Work Experience Details
  • Winterhalter Southeast Asia
    Regional Marketing Manager (South East Asia)
    Winterhalter Southeast Asia
    Sungai Buloh, My
  • Winterhalter Southeast Asia
    Regional Marketing Manager (South East Asia)
    Winterhalter Southeast Asia Jan 2024 - Present
  • Monin
    Brand Manager (Apac)
    Monin Jan 2016 - Jul 2023
    Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia
    This job involves developing marketing communication strategies to engage key stakeholders, managing brand campaigns and activities across APAC markets, coordinating with external agencies and suppliers to ensure measurable results, generating innovative ideas for brand awareness and growth, analyzing research data to develop actionable plans, tracking marketing budgets, and creating yearly brand plans in line with company objectives. The role also involves strategizing and executing route to market plans, maintaining consistent brand messaging across all platforms, and building relationships with relevant media to increase brand awareness among stakeholders.
  • Monin Inc.
    Assistant Marketing Manager
    Monin Inc. Jan 2016 - Feb 2019
    Rawang
    My main job responsibility is to create marketing activities for the MONIN in the Asia Pacific (APAC) region. I liaised directly with stakeholders and customers, such as bartenders and chefs, to promote the brand and its products. I am also involved in planning and executing international events, such as the MONIN Cup, a bartending competition involving 100 countries, and the MONIN Coffee Cup, in collaboration with the France HQ. Part of my job role is also to collect and analyzed data and to provide feedback to the Research & Development and Sales departments, particularly in the development of new flavors for specific regions. In addition, the person created promotional tools tailored to the needs of different stakeholders and markets, worked with event agencies to coordinate major events or partnership events, and collaborated with local culinary universities to increase brand visibility among future chefs.
  • The Hour Glass Limited
    Senior Marketing Executive
    The Hour Glass Limited Jan 2012 - Dec 2015
    Kuala Lumpur, Malaysia
    In charge of planning and executing private events for high profile customers.Create partnership and collaborations with car club such as Ferrari club owners for launch events.Work closely with media agency for magazine & radio advertisment.Creating promotional activities to support sales department in increasing sales.
  • Skinfood Malaysia
    Marketing Executive
    Skinfood Malaysia Dec 2008 - Dec 2012
    Kelana Jaya
    Responsible for planning, activating and executing marketing activities throughout the retails outlets.When i first joined, there is only 5 retail outlets, after the first year of joining, i was involved in opening up 26 retail outlets in Malaysia, Singapore & Brunei.The main liaison with licensees to roll out any marketing and promotional activities.

Marsha Lim Education Details

Frequently Asked Questions about Marsha Lim

What company does Marsha Lim work for?

Marsha Lim works for Winterhalter Southeast Asia

What is Marsha Lim's role at the current company?

Marsha Lim's current role is Regional Marketing Manager (South East Asia).

What schools did Marsha Lim attend?

Marsha Lim attended Universiti Tunku Abdul Rahman.

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