Marshall Cohen Email and Phone Number
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Accomplished entertainment and digital media professional with extensive experience creating TV/film product & distribution strategy for EST & SVOD platforms. Skilled in managing a high-performing team with direct P&L responsibility. Deep knowledge of content production & distribution business models, with a strong record of developing big picture strategies and translating them into tightly executed marketing plans & revenue drivers. Specialties: Digital Media Product Development, Business Development, Marketing, Content Distribution, Business & Product Strategy, Bonus Content Creation, Strategic & Financial Planning
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Itunes Tv Partnerships & StrategyApple May 2014 - PresentGreater Los Angeles Area -
Director, Home Media Products & DistributionNickelodeon Oct 2009 - Apr 2014Greater New York City Area• Manage Nickelodeon/Kids & Family digital video distribution businesses, which includes Download to Own (DTO), SVOD and podcast. • Develop and maintain relationships with our multiple distribution partners• Work closely with such partners as iTunes, Xbox Video/ Zune, Amazon Instant Video, Hulu, Amazon Prime, Target Ticket, Netflix, Vudu, Samsung Media Hub, Vdio, Nook Video, Nabi, VTech and LeapFrog• Create new product offerings to help expand our library of content. Including DTV… Show more • Manage Nickelodeon/Kids & Family digital video distribution businesses, which includes Download to Own (DTO), SVOD and podcast. • Develop and maintain relationships with our multiple distribution partners• Work closely with such partners as iTunes, Xbox Video/ Zune, Amazon Instant Video, Hulu, Amazon Prime, Target Ticket, Netflix, Vudu, Samsung Media Hub, Vdio, Nook Video, Nabi, VTech and LeapFrog• Create new product offerings to help expand our library of content. Including DTV titles and TV movie releases in additional to our traditional episodic content.• Oversee the sales planning and marketing of DVD releases, including helping to bring to market our first Blu-ray and Ultraviolet releases • Manage the Manufacturing on Demand (MOD) business • Developed and executed unique exclusive video content for our partners to help gain marketing support on their platforms for our top priority series• Produced industry leading extra content/ bonus features to help market and promote our series while also helping to spur season purchases at a higher price point. • Implemented cost savings across our physical video business to help increase our OI allowing us to increase our release slate• Spearheaded idea to develop an enhanced book that is only available via the iBooks store for the iPad. • Coordinate marketing campaigns with our DTO partners to promote our shows on their platforms• Work with different LOBs to help promote their offerings and vice verse through our product offerings• Strategized our pre-air and sampling for the digital video landscape• Facilitate the distribution of our content to all partners• Generate detailed sales reports while also providing analysis of the results. • Schedule content releases across DTO, SVOD, mobile and online syndication partners • Previously oversaw our mobile and online syndication business working closely with MSN, AOL, Bing and AT&T and more. Show less -
Director Of Digital Video Products & DistributionNickelodeon Mar 2012 - Jun 2013Greater New York City AreaCreated cross-promotional opportunities for content across TV content, podcasts, iTunes Extras, avatars and themes, podcasts, and iBooks with internal and external stakeholders -
Manager Of Digital Video DistributionNickelodeon Oct 2009 - Mar 2012Greater New York City AreaManage Nickelodeon/Kids & Family digital video distribution businesses, which includes Download to Own (DTO), SVOD and podcast.Oversaw our mobile and online syndication business working closely with MSN, AOL, Bing and AT&T and more.Coordinate marketing campaigns with our DTO partners to promote our shows on their platformsLaunched Nickelodeon content on many new partners as one of their initial TV partners including Vudu, Amazon and Sony PlayStation. -
Coordinator Strategy And Business DevelopmentComedy Central Jan 2008 - Oct 2009* Helped manage day to day operations for the download to own (DTO) business*Spearheaded initiatives to increase the marketing our brands received from our different DTO partners -
Coordinator Strategy And Business DevelopmentSpike Tv Jan 2008 - Oct 2009* Helped manage day to day operations for the download to own (DTO) business*Spearheaded initiatives to increase the marketing our brands received from our different DTO partners -
TraineeInternational Creative Management Jul 2005 - Jun 2007• Read material offered to clients and provided input to both the client and agent • Responsible for drafting internal booking memos and tracking client’s money• Maintained calendars for both the agent and clients• Created tracking logs used to increase the efficiency of materials submitted for clients• Generated casting reports and lists for both internal and external use• Helped agent sell clients by compiling data for spreadsheets on TV ratings and Box Office numbers
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InternUniversal Studios Jan 2005 - May 2005Drafted list of writers and directors for executives review Assisted production department staffResearched on Studio System to compile resumes of filmmakers for studio executives’ review -
InternSony Pictures Entertainment Sep 2002 - May 2003Intern in Marketing and Publicity Department for Screen Gems, working on projects for releases that included Big Fish, Underworld and Adaptation.
Marshall Cohen Skills
Marshall Cohen Education Details
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Cinema & Television
Frequently Asked Questions about Marshall Cohen
What company does Marshall Cohen work for?
Marshall Cohen works for Apple
What is Marshall Cohen's role at the current company?
Marshall Cohen's current role is iTunes TV Partnerships & Strategy at Apple.
What is Marshall Cohen's email address?
Marshall Cohen's email address is ma****@****ail.com
What is Marshall Cohen's direct phone number?
Marshall Cohen's direct phone number is +140897*****
What schools did Marshall Cohen attend?
Marshall Cohen attended University Of Southern California.
What skills is Marshall Cohen known for?
Marshall Cohen has skills like Digital Media, Television, Content Strategy, Entertainment, New Media, Video, Film, Digital Strategy, Social Media Marketing, Marketing, Mobile Marketing, Strategy.
Who are Marshall Cohen's colleagues?
Marshall Cohen's colleagues are Joe Hillup, Amit Singh, Shy Johnson, اسامه الشريف, Jair De Leon, Tomás Collins, Ria Andriani.
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Marshall Cohen
New York, Ny1gmail.com1 +150874XXXXX
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Marshall Cohen
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2marsdesign.com, marsdesign.com
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1antoniniandcohen.com
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