Marshall Friedman Email & Phone Number

Charlotte, NC, US

New York, NY, US

Durham, NC, US

Charlotte, North Carolina, US

Chief Financial Officer of group of businesses and investments including SeedSpark and JenCon Builders.

• Successfully closed on seven properties: partner in 450+ units across KY, TN and TX; passive in 250+ units including a group of boutique hotels and a manufactured housing community
• Execute all aspects of real estate process including deal sourcing, market analysis, financial modeling, fund raising and asset management
• Awarded $900,000 in grant funding for low-income housing development project in Nashville, TN

Los Angeles, CA, US

• Performed broad scope of tasks including valuation analysis, team management and direct client engagement to advance pitch and live processesCapital Raise Advisor to Social and Digital Sports Media Company
• Worked directly with the COO to build three statement operating model in addition to reassessing projected financials and providing guidance on new growth opportunities
• Developed waterfall, benchmarking and valuation analyses to support ~$30M capital raise processSell-Side Advisor to One of US’s Most Iconic Sports Magazine and Media Brands
• Led client-buyer calls to communicate company highlights and explore synergistic opportunities
• Conducted buyer outreach resulting in initial interest of and continued diligence by several partiesSell-Side Advisor to Leading Podcast Network
• Authored deal marketing materials to analyze and position business for acquisitionSell-Side Advisor to Publicly Owned Sports League Organization App

Hangzhou, CN

• As a business development manager for Tmall.com, it was my job to cooperate with international brands and governments to provide new opportunities for Chinese consumers. My primary responsibilities included:
• Connecting with businesses, governments, and organizations that are interested in reaching China’s expansive consumer market. This is accomplished through partnerships with Tmall.com
• Building new channels to educate businesses about Tmall.com. I was the project manager for about.tmall.com, Tmall.com’s first-ever English page to introduce Tmall.com to new and potential merchants. A new page is.
• Consulting existing merchants and brands on Tmall's platform to create a deeper impact on the consumerMy achievements:
• Formulated and implemented new business model to offer postal companies unique cooperation opportunity with Tmall.com. Deal received international media attention in major news publications
• Planned and executed Tmall.com’s first ever mobile-only marketing campaign. Participating merchants on average received a 2000% increase in mobile traffic to their storefronts and a 250% increase in transaction volume.

Hangzhou, CN

• Co-owned the #FailFix online campaign, resulting in 1.1 million+ video views and 115,000+ visits to LP. Alibaba.com homepage experienced week on week UV growth of 10.5%.
• Launched animated video series, resulting in 9,000+ views and a 14% increase in Community page traffic
• Planned and delivered key-note speech for a virtual event to educate hundreds of buyers on the comprehensive and intricate nature of Alibaba.com’s services
• Conceptualized and tested new channels to find scalable, cost-effective methods of reaching new suppliers
• Teamed up with the Director of Business Development to create strategy for the entire platform for 2013

• Mentored by Sheldon Habiger, co-founder of Element Fresh, one of China's most successful western restaurant chains
• Earned a mention of Fat Daddy's in the Wall Street Journal
• Managed staff in a multi-lingual environment
• Accounted Fat Daddy's daily cash flows
• Studied and observed the Chinese consumer
• Created and developed a business plan for future endeavors

New York, NY, US

• Performed industry research and submitted daily industry news to marketing department
• Created transcripts of interviews of directors and actors to be published in written media
• Compiled a list of fan sites referencing actors, actresses, and television shows to be used for marketing purposes
• Guided high level executives, Hollywood Foreign Press, and actors and actresses at a Glee press conference

• Researched and compiled information to target potential clients
• Evaluated and selected 15 firms for more aggressive marketing from a list of over a hundred
• Enticed members of large companies to meet for potential use of our product
• Designed a cost-benefit analysis of different marketing strategies
• Communicated with the Chicago headquarters to report results

Chapel Hill, North Carolina, US

• Created radio advertisement aired on the largest local radio station to promote thepurchase of classified ads
• Selected a specialized marketing team to complete assignments
• Compiled relevant information for use on upcoming website designed to search forhousing on and off campus
• Developed marketing strategies for website and housing fair
• Coordinated Housing Fair, over 600 in attendance

Raleigh, NC, US

• Assisted customers with website applications and the understanding of products andprocedures
• Conducted research to identify competitors
• Assisted with administrative tasks

Masters Of Business Administration

Bs, Business

Bsba, Business, Chinese

Chinese

Post-Graduate Study

High School