Philip Marshall Email and Phone Number

Progressed through roles with increasing levels of responsibility across areas of branding, marketing, communications, and corporate strategic initiatives. The following is just a snapshot of my work across areas such as brand, marketing, consumer experience, corporate communications, employee engagement and cultural development.- Brand Identity Development: Directly oversaw the naming, visual design, consumer response research, and brand standard development process to create the company’s national health insurance marketplace product, Ambetter, which was launched in 2013 and has grown to become the number one marketplace insurer in the country.- Brand Standardization: Achieved enterprise-wide brand development and scale-of-efficiency goals by systematically overhauling the brand identity and design standards for more than 20 subsidiary state health plans.- Brand and Marketing Research: Led and leveraged both qualitative and quantitative marketing research throughout an extensive range of branding and consumer experience development work.- Medicare Advantage joint-venture marketing product lead: Led the end-to-end marketing and sales funnel strategy, budgeting, planning and creative development process as marketing director throughout launch of a national Medicare Advantage (Part C) product through a joint venture with Ascension, one of the country’s largest non-profit hospital systems.- Business Integrations: Served as the lead marketing representative in cross-functional workstreams focused on culture, change management and communications for integrations of multibillion dollar acquisitions.- Corporate Strategy Internal Activation: Worked with executive leadership, corporate strategy, and internal communications to refine messaging and deploy employee engagement strategies.- Marketing chief-of-staff: Served as chief-of-staff for the company’s first chief marketing officer, including advising on strategic planning and organizational improvements.

I served as the creative director for a start-up music management and promotion company. As such, I designed promotional and informational media for clients and events, edited press releases, and facilitated efforts of artists and venues for performances.

Provided fast and reliable graphic and digital printing services to meet customer needs. Design commissions included logos, brochures, postcards, business flyers, tickets, posters, and more. Operated and maintained high-speed digital copiers and printers, binding and finishing equipment, and network devices. Coordinated efforts with outside vendors and offset printing companies.