Marsha Walden Email and Phone Number
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I co-create winning strategies with courageous leaders who thrive on discoveringopportunity and energize business performance to capture it.As a senior executive, I've had the good fortune to work with many of Canada's flagshipindustries. My corporate experience covers strategic planning and organisationalrenewal, marketing and communications, corporate social responsibility, operationsmanagement, government relations, capital project oversight, and business innovation. Ifound my true calling in tourism, an industry that generates significant social, cultural,environmental, and economic benefits for people across the world.Je cocrée des stratégies fructueuses en collaboration avec des dirigeants audacieuxque stimule la découverte de débouchés et qui travaillent à dynamiser le rendement desentreprises pour concrétiser ces débouchés.En tant que cadre supérieure, j'ai eu la chance de travailler au sein de nombreusesindustries phares du Canada. Mon expérience en entreprise touche les domaines durenouvellement stratégique et organisationnel, du marketing et des communications, dela responsabilité sociale des entreprises, de la gestion des opérations et de l'innovationcommerciale. J'ai trouvé ma véritable vocation dans le tourisme, une industrie quigénère des bénéfices sociaux, culturels, environnementaux et économiques illimitéspour les populations du monde entier.
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President And CeoDestination Canada Aug 2020 - PresentVancouver, Bc, Ca
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President And Chief Executive OfficerDestination British Columbia Nov 2013 - Aug 2020Vancouver, Bc, CaTogether with industry partners, develops and markets British Columbia as a vibrant tourism destination able to compete vigorously for visitors from across the world. Strengthens tourism as a major source of social, cultural, environmental and economic net benefits, enriching the lives of all British Columbians, in all seasons. -
Vice President - Strategy, Transformation And Social ResponsibilityBclc (British Columbia Lottery Corporation) May 2012 - Oct 2013Kamloops, Bc, CaDrive corporate strategy, advance organizational transformation, and lead corporate marketing, customer experience, market research, and corporate social responsibility. -
Vice President, Customer Strategy And Corporate RelationsBclc (British Columbia Lottery Corporation) Jun 2008 - Apr 2012Kamloops, Bc, CaLed a diverse group of teams driving enterprise-level initiatives supporting customer experience management, government and media relations, corporate marketing, creative services, sponsorship and event marketing, product and service innovation, and corporate social responsibility.
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Vice President, Community GamingBclc (British Columbia Lottery Corporation) Sep 2004 - May 2008Kamloops, Bc, CaLed Community Gaming and Bingo operations for 27 facilities in BC; created a new vision for facilities gaming and worked with partners to redevelop 12 locations now operating under the Chances Gaming Entertainment brand throughout the province.
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Director, Corporate Marketing & EbusinessBclc (British Columbia Lottery Corporation) Dec 2002 - Sep 2004Kamloops, Bc, CaLed the Product Development and eBusiness team which developed BCLC's first internet gaming website, PlayNow, the second of its kind in North America. Provided strategic counsel to the organization's lottery, bingo and casino marketing departments. Oversaw all internal marketing services including: creative, research, event & sponsorship management, marketing communications
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Principal ConsultantMarsha Walden Marketing & Communications Management 1997 - 2002Provided marketing and communications strategy and services for a wide range of clients, including HSBC World Bank, James Hoggan & Associates, MacLaren McCann, TBWA Vancouver.
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Senior Vice President, Director Of Client ServicesBbdo 1994 - 1997New York, Ny, UsSpearheaded the Vancouver client services team developing marketing and communications solutions for a broad range of Canadian industries including telecommunications, publishing, consumer packaged goods, retail, banking. -
Vice President, Client ServicesBbdo 1980 - 1994New York, Ny, UsFollowing university, rose through the ranks of production, media and client services working on a range of industries representing the flagships of Canadian business.
Marsha Walden Skills
Marsha Walden Education Details
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The University Of British ColumbiaGeneral -
Point Grey Secondary School
Frequently Asked Questions about Marsha Walden
What company does Marsha Walden work for?
Marsha Walden works for Destination Canada
What is Marsha Walden's role at the current company?
Marsha Walden's current role is President and CEO / Présidente-directrice générale, Destination Canada.
What is Marsha Walden's email address?
Marsha Walden's email address is ma****@****onbc.ca
What is Marsha Walden's direct phone number?
Marsha Walden's direct phone number is +160427*****
What schools did Marsha Walden attend?
Marsha Walden attended The University Of British Columbia, Point Grey Secondary School.
What are some of Marsha Walden's interests?
Marsha Walden has interest in Children, Education, Economic Empowerment.
What skills is Marsha Walden known for?
Marsha Walden has skills like Marketing Strategy, Strategic Planning, Marketing Communications, Leadership, Corporate Social Responsibility, Strategy, Sponsorship, Public Relations, Crm, Media Relations, Marketing, Market Research.
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