Marshell Nguyen Email & Phone Number

Suffolk, Virginia, United States

- Supported member-facing digital channels serving 8.7 million registered users, specifically focusing on improving the prior authorization and coverage & benefits experience/journey.- Strategically analyzed the digital product landscape to devise innovative strategies for value based outcomes, such as an operational savings of $100k annually (equaling 2FTEs), increased member engagement, digital adoption/containment, ease of effort, etc. Presented funding proposals to key leadership and committees to obtain resources for new products.- Ensured compliance with federal and 8+ state specific mandates, impacting Commercial, Medicaid, and Medicare members. Collaborated with cross-functional and external teams, including client teams, Digital Product Managers, IT Architects, UX/UI Designers and more to adhere to regulatory standards and produce cutting-edge product features.- Compiled bi-weekly competitive intelligence reports on digital product practices amongst competitors. Continuously collected intel on competitor’s offerings, business gaps, and areas of improvement for the company.

- Redesigned the Business Intelligence Product Analytics Dashboard homepage using Power BI for 200+ users with high visibility by senior leadership; Streamlined navigation resulted in increased efficiency and speed for analyzing key performance indicators (KPIs). Improved dashboard navigation scalability to accommodate for an increase of 100%+ new dashboards. Presented the project to senior leadership (VP level).- Practiced Agile methodologies and iterative development to develop 6+ iterations of the dashboard. Demoed and collaborated with directors, subject matter experts (SME), software engineers, and data/business analysts for weekly stakeholder feedback. Attended daily standup meetings with the Product Analytics team and Data Warehouse team. - Compiled and analyzed information with the Competitive Intelligence team on 10 different competitors and the market positioning. Conducted SWOT analyses and identified areas of opportunity where Elevance Health can increase market share.- Developed an exclusive logo for all Product Analytics dashboards to strengthen the brand identity and recognition for the department. Improved user experience to provide faster access for business stakeholders.

Virginia Beach, Virginia, United States

- Designed and implemented marketing strategies generating 100+ sales across 30 different U.S. states and Canada; including offering free shipping promotions, targeting social media, using hashtags and keywords to improve Search Engine Optimization (SEO).- Maintained business relationships with international suppliers (United Kingdom, China, Turkey). Purchased and evaluated the quality of over 200+ product materials to ensure they meet consumer standards.- Provided quality customer service by communicating and following up after purchase and offering same day/next day shipping services. Results in maintaining a 5 star rating from over 60+ customers with high marks on shipping speed.- Photographed 100+ products as an accurate representation of the items and a depiction of brand identity; involving hand designing logos, thank you cards, and informational graphics.- Maintained Excel spreadsheets to record expenses, income, unfulfilled/fulfilled orders, and over 200+ inventory items.- Researched, planned, and wrote a business plan that served as a foundation, timeline, and overall goals.

Bachelor Of Science In Business Administration, Information Technology

Activities and Societies: Pi Beta Phi (VA Delta Chapter) Sept. 2020 - April 2021 Director Policy & Prevention Education January 2020.

Ged