- Led the development and optimisation of operational processes at a critical time for the company, allowing it to scale globally while remaining efficient.- Worked with international partners to organise educational conferences, programs, workshops and other offerings, introducing new products and services.- Developed work experience placement program with small partner clinics, generating six-figure revenue pa per stakeholder to fund partner clinics’ marketing, advertising and content budget to be run and managed by Athena Medical.- Oversaw the onboarding process for staff, tutors, and clients, ensuring seamless integration into the company’s systems and processes.

As the writer and creator behind geo, political dog, a unique geopolitical web comic, I combine my passion for current affairs, history, and culture with a creative twist—using puppies of different breeds, associated with their respective countries, to comment on global events. This web comic brings a fresh, humorous perspective to geopolitical topics, engaging a diverse audience.One of my most notable achievements is the viral success of a Twitter thread on Croatian history, which reached millions worldwide. This viral moment led to the development of a self-published book and a line of merchandise, including humorous t-shirts, mugs, and other apparel.

- Recruited to launch and manage the daily operations of the clinic, setting it up from the ground up, including staff recruitment and training, office management, implementing protocols and SOPs ensuring a high standard of service.- Brought into Avenues to develop and maintain relationships with high-level clients (B2C and B2B), negotiating contracts and closing deals worth in excess of 100m+ pa in estimated potential revenue by bringing in 60+ satellite clinics and consultants. - Co-developed and implemented an AI-powered EMR system, improving workflows and client satisfaction, while decreasing time spent on admin, reducing operational costs to half that any other clinic in London, giving Avenues unbeatable edge on the market.

As a trusted friend of the clinic, I stepped in at short notice to support the reception and admin back office when a staff member fell unexpectedly ill. During my time at Care Fertility, I managed daily patient interactions, helped maintain administrative tasks, and ensured the smooth running of clinic operations during a critical period. I also assisted in hiring and training the permanent replacement, ensuring a seamless transition.

For over 12 years, I’ve worked across diverse industries as a Freelance Graphic Designer, blending my skills in graphic design, colour theory, and cultural insight to deliver impactful visual solutions. My projects have ranged from branding packs and logos to the look and feel of products for advertising campaigns. Each project is designed with a deep understanding of colour psychology and cultural nuances, ensuring that the final product resonates with its intended audience and enhances the brand’s message.Whether designing book covers, film posters, packages, or brand books, I tailor my work to reflect the client's unique vision while balancing aesthetic appeal and strategic marketing goals. I’ve also developed storefront designs and creative assets for both physical and digital marketing campaigns.

- Provided executive support to senior management, including the Associate Medical Director and two Fertility Specialists, managing complex schedules and handling high-priority tasks with discretion and distinction.- Acted as the primary point of contact for clients, managing client inquiries, scheduling appointments, and resolving issues across multiple time zones with utmost empathy and tact, mindful of cultural and religious particularities.- Coordinated meetings, video calls, and client briefings, ensuring smooth operations and timely communication.- Managed the clinic’s CRM (HubSpot), handling client data, follow-ups, and reporting, while ensuring compliance with industry regulations (CQC, HFEA).

- Served as the first point of contact for patients, triaging client inquiries, providing relevant low-level medical advice where appropriate, ensuring a high level of service by resolving patient issues and scheduling appointments.- Worked closely with suppliers and internal departments to manage client medication orders, insurance documentation and sensitive medical client data entry.- Represented the clinic at medical conferences, building valuable industry connections and enhancing the clinic’s profile.- Improved the patient experience by implementing a Medical Concierge service, transitioning from reactive to proactive approach to client management, streamlining client interactions and increasing satisfaction. It has also led to an increase in staff satisfaction, staff retention, reduced revenue loss from goodwill gesture handouts, while increasing revenue by charging VIP-tier of service to UHNW clients.

As a Reception Administrator at Cavendish Imaging, I provided front-of-house patient liaison services, including meeting and greeting patients, managing schedules, and handling a variety of administrative tasks. I was brought in on short notice as emergency cover, quickly adapting to the role and ensuring smooth operations despite the urgency. My responsibilities also included maintaining a professional and welcoming environment for patients while managing appointments and clinic schedules efficiently.

As a Reception Administrator at The Harley Street ENT Clinic, I provided front-of-house patient liaison services, including meeting and greeting patients, managing schedules, and handling a variety of administrative tasks. I was brought in on short notice as emergency cover, quickly adapting to the role and ensuring smooth operations despite the urgency. My responsibilities also included maintaining a professional and welcoming environment for patients while managing appointments and clinic schedules efficiently.

In my role as a Support Worker at Holmleigh Care, I worked with autistic young adults with learning disabilities, supporting them in their daily activities both at home and in public. My responsibilities included managing challenging and aggressive behaviours while ensuring a safe and supportive environment. I also maintained daily records, filled out necessary documentation, and liaised with medical professionals to provide well-rounded, comprehensive care for each client. I was PBM/PBS trained, enabling me to implement positive behaviour support strategies effectively.

As part of my exploration into the tourism and hospitality industry in Croatia, I undertook a series of arranged experiences to gain firsthand knowledge before considering any investments. Coming from a prominent family in Croatia that owns several bars and clubs, this role as a Barista at Lošinj Hotels & Villas provided me with a unique opportunity to deepen my understanding of high-end service and operations.During my time at luxury hotels and villas on the picturesque island of Lošinj, I catered to an ultra-high-net-worth clientele and learned the intricacies of delivering exceptional customer service in a luxury setting. This experience was invaluable in helping me grasp the dynamics of the hospitality market and will play a key role in informing my future investment decisions in this vibrant sector.

In this role as a Bartender at Central Park Restaurant, I gained valuable experience working in a dynamic restaurant environment. My responsibilities included serving food and beverages to clients, ensuring that each guest received exceptional service in a fast-paced setting. This position allowed me to understand the intricacies of restaurant operations and customer interactions, further enhancing my skills in hospitality.This experience was part of my broader effort to deepen my understanding of the hospitality industry, especially as I explore potential investments in this vibrant sector.

During my time as a Barista at Hotel Castellum, a city business hotel, I played a key role in enhancing the guest experience by serving food and beverages at the bar, in the restaurant section, and catering to private events in the conference rooms. This position provided me with hands-on experience in a fast-paced hospitality environment, where I learned to manage multiple tasks efficiently while delivering excellent customer service.Working at Hotel Castellum allowed me to deepen my understanding of restaurant operations and event catering, further preparing me for future ventures in the tourism and hospitality industry in Croatia. This experience has been invaluable as I explore investment opportunities in this dynamic sector.

As a Management Trainee at Raphael Medical Centre, I began my journey in healthcare by gaining hands-on experience in various administrative and support functions. My responsibilities included:- Ordering medication and medical supplies through the NHS and managing inventory, ensuring that all necessary materials were available for smooth clinic operations.- Collaborating with pathology labs to send out samples, receive results, and process documentation efficiently.- Managing correspondence and post, creating forms and documents, and enhancing the filing system for improved organisation.-Developing rapport with patients’ family members, providing support and information during their visits.During the height of the coronavirus crisis, I implemented enhanced security measures and screening protocols for all staff and visitors, ensuring a safe environment for both patients and employees.Initially brought in to run the drama and puppetry department of the artistic therapy programme due to my background in theatre, I recognised the need for training in the medical field. I proactively requested an entry-level position, excelling as a Rehabilitation Assistant while completing my Care Certificate in just four days with a perfect score. My commitment and performance led to an invitation to join the management team, where I began my training just as the pandemic transformed our operational priorities.

I had the opportunity to assist a friend in opening Tørst, a high-end events bar, where I served as a Barista specializing in coffee, gin and tonics, and cocktails. In exchange for my help, I received training and certification as a barista, a prestigious qualification in Croatia different to positions of waiters and servers, requiring re-certification every six months at a cost of €2000 by one of the only 8 people in the country who can certify.In addition to honing my bartending skills, I contributed to the bar’s marketing efforts by managing its social media accounts and creating engaging content to attract customers. I also played a key role in organising the launch event, ensuring a successful opening that highlighted our offerings and set the tone for Tørst’s reputation in the community.This experience deepened my understanding of the hospitality industry and reinforced my passion for creating exceptional customer experiences.

In my role as a Sales Associate at Tele2 Croatia, I provided one-on-one customer service, assisting clients in selecting mobile phones, plans, and internet equipment. I gained valuable experience in both B2B sales and technical support, helping customers navigate their options and troubleshoot any issues.My responsibilities included:- Engaging with customers to understand their needs and recommend suitable products and services.- Demonstrating strong product knowledge to effectively communicate the benefits of various mobile plans and devices.- Providing tech support and assisting customers with setup and troubleshooting.- This experience enhanced my interpersonal skills and solidified my ability to build rapport with customers, ensuring a positive experience that encourages loyalty.

At Mesna Industrija - Vajda D.D., I took on the role of Expeditor, stepping outside my comfort zone to gain firsthand experience in an industry role that anyone from my background would overlook. This opportunity allowed me to work diligently on the ground level, where I coordinated the logistics of food delivery from the production facilities to the table.During my time in this position, I engaged with colleagues across various levels of the organization, gaining invaluable insights into their challenges, perspectives, and daily experiences. This role not only enhanced my understanding of operational processes but also offered me a profound reflection on privilege and social class. It became a pivotal moment in my journey of self-discovery, solidifying my values and shaping who I am today.

During the summer of 2016, I relocated to Norway to find the peace and quiet I needed while working on a screenplay, away from the busy tourist atmosphere of Croatia. I took on the role of Order Processor at BLOMSTERRINGEN AB, a leading floral supplier for Norway's supermarket chains.In this position, I assisted with the processing of orders, ensuring that floral arrangements were delivered efficiently to meet the demands of customers. My responsibilities included coordinating with suppliers and managing inventory, contributing to the smooth operation of the distribution process. This experience not only allowed me to support a local business but also provided valuable insights into the logistics of supply chain management within the floral industry.

- Provided financial advice to clients, managing loan applications and ensuring compliance with financial regulations.- Built strong relationships with clients by guiding them through the loan and insurance processes, ensuring they received the best possible service.- Liaised between clients and banks, ensuring all financial documentation was accurate and completed on time.

During my time with Theatre Company Pinklec, I starred in numerous theatrical productions catering to adults, children, and youth audiences. This experience not only allowed me to showcase my acting skills but also enabled me to engage with diverse communities through the performing arts.In addition to acting, I played a significant role in organising a large international theatre festival in collaboration with an agency of the United Nations, which provided invaluable experience in event management and cultural exchange. I also assisted in directing fellow actors and teaching acting techniques to both actors and children, fostering talent and passion for the performing arts.Additionally, I dedicated my time to charitable organisations by performing in hospitals for sick children, orphanages, schools, and kindergartens. These experiences enriched my understanding of the positive impact that theatre can have on individuals and communities, reinforcing my commitment to using the arts as a means of connection and support.

As an Intern at Eltel, I gained valuable experience as part of my IT technician studies, working full-time one working day every two weeks in my senior year. My role involved various design and technical tasks, including:- Developing design concepts for projects and creating engaging billboard designs.- Working on web and print design, contributing to corporate branding efforts.- Producing Flash animations and editing photographs for marketing materials.- This hands-on experience not only strengthened my technical skills but also enhanced my understanding of visual communication and branding in a professional setting.

As part of my IT technician studies, I completed a two-week internship at Elita, where I gained hands-on experience in administrative processes within the insurance industry. My duties included salary processing and maintaining communication with Merkur Versicherung offices both domestically and internationally.This internship provided me with valuable insights into how the insurance sector operates, enhancing my understanding of financial processes and the importance of effective communication in a corporate environment.

During my month-long internship at Cosmos Computers, I focused on PC hardware repair, software maintenance, and providing technical support. This role allowed me to develop practical skills in troubleshooting hardware issues and assisting clients with software-related inquiries.I gained hands-on experience in diagnosing and resolving computer problems, which laid the foundation for my technical expertise in the field.