Marta Kowalska

Marta Kowalska Email and Phone Number

Publishing Director Wydawnictwo Zwierciadło || previously: ELLE.pl chief editor / Head of Digital Content Luxe at Burda Media Polska (ELLE.pl, Glamour.pl) @ Wydawnictwo Zwierciadło
Marta Kowalska's Location
Warsaw, Mazowieckie, Poland, Poland
Marta Kowalska's Contact Details

Marta Kowalska work email

Marta Kowalska personal email

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About Marta Kowalska

My professional profile:Publishing Director at ZWIERCIADŁOPreviously:Head of Digital Content Luxe at Burda Media Polska (ELLE.pl, Glamour.pl, Kobieta.pl)Leading Editor of ELLE.pl, journalist, passionate about fashion theory and new technologies, experienced as editor in chief and coordinator of online lifestyle & fashion titles in AGORA S.A and Burda Media Polska (ELLE.pl).Graduate in Polish Philology (Nicolaus Copernicus University) and Public Relations (The University of Warsaw).

Marta Kowalska's Current Company Details
Wydawnictwo Zwierciadło

Wydawnictwo Zwierciadło

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Publishing Director Wydawnictwo Zwierciadło || previously: ELLE.pl chief editor / Head of Digital Content Luxe at Burda Media Polska (ELLE.pl, Glamour.pl)
Marta Kowalska Work Experience Details
  • Wydawnictwo Zwierciadło
    Dyrektor Wydawniczy
    Wydawnictwo Zwierciadło Jul 2023 - Present
  • Burda International Poland
    Leading Editor Elle.Pl / Head Of Digital Content Luxe (Elle.Pl, Glamour.Pl)
    Burda International Poland Aug 2012 - Mar 2023
    Warszawa, Woj. Mazowieckie, Polska
    * managing a 23 persons team and cooperating with external editors (ELLE.pl + Glamour.pl + temporary Kobieta.pl)* launch of ELLE.pl and product ownership (journalism, managing a team, IT cooperation, planning the mockups, SEO & content strategy)* editorial team recruitment* managing a workflow strategy between ELLE printed magazine & ELLE.pl* writing, editing and implementation articles by CMS * cooperation with international editions of ELLE magazine, head office and publishing houses around the ELLE licence* overseeing all editorial activities* supervising a team* planning and composing the content* development and implementation of special creative sales projects* video content producing* cooperation with photo agencies* managing social media channels of ELLE (Facebook, Instagram, Twitter, Pinterest, You Tube)* working on the websites technological, content and promotion-related strategy * analyzing the website statistics with the use of tools such as Google Analytics and Gemius platform managing e-commerce implementation into the editorial content* developing e-commerce content tools
  • Agora Sa
    Editor In Chief / Publishing Coordinator Of Lifestyle Department In Gazeta.Pl
    Agora Sa Jun 2009 - Dec 2012
    Warszawa, Woj. Mazowieckie, Polska
    * wrtitng, editing and correcting fashion and lifestyle-related articles and their further implementation in the website (operating CMS)* managing a 7-persons editing team and cooperating with external editors * managing the websites content (Lula.pl, Groszki.pl, Kobieta.gazeta.pl) and promoting the fashion-related issues on the main website Gazeta.pl * producing video content on fashion and lifestyle (cooperation with cameramen and video editors)* creating graphics and collages with the use of Adobe Photoshop and Corel, obtaining photos from agencies * working on the websites technological, content and promotion-related strategy * analyzing the website statistics with the use of tools such as Google Analytics and Gemius platform * participating in the process of improving the content visibility with regard to search engine optimization (SEO) * initiating and conducting commercial and e-commerce projects from the editorial concept point of view * coordinating competitions and patronages* developing social networking related to the websites (using internal tools and Facebook fanpage)
  • Promostyl
    Intern At Fashion Forecasting Agency
    Promostyl Jan 2008 - Dec 2008
    Warszawa, Woj. Mazowieckie, Polska
    * participating in PR strategy development for the Polish branch of the agency * participating in the media database development * copywriting and translating press releases, promotional materials and press kits
  • Polskapresse
    Journalist In The Local Issue Of „Polska The Times“
    Polskapresse Jan 2007 - Dec 2008
    * searching for topics apt for editorial issue * writing articles and reports, conducting and editing interviews * cooperating with the team of photographers and cameramen

Marta Kowalska Skills

Google Analytics Fce Google Adwords Obsługa Platform Cms Social Media

Marta Kowalska Education Details

Frequently Asked Questions about Marta Kowalska

What company does Marta Kowalska work for?

Marta Kowalska works for Wydawnictwo Zwierciadło

What is Marta Kowalska's role at the current company?

Marta Kowalska's current role is Publishing Director Wydawnictwo Zwierciadło || previously: ELLE.pl chief editor / Head of Digital Content Luxe at Burda Media Polska (ELLE.pl, Glamour.pl).

What is Marta Kowalska's email address?

Marta Kowalska's email address is ma****@****edia.pl

What schools did Marta Kowalska attend?

Marta Kowalska attended Uniwersytet Warszawski, Uniwersytet Mikołaja Kopernika W Toruniu.

What skills is Marta Kowalska known for?

Marta Kowalska has skills like Google Analytics, Fce, Google Adwords, Obsługa Platform Cms, Social Media.

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