Creation of advertising content, such as photos and videos, for publication on the client's social media channels.

• Developing a communication strategy for various social media channels: LinkedIn and Facebook• Creating and publishing content, including post texts, graphics• Monitoring competitors' activities• Taking care of the brand image• Analyzing statistics and reporting results of activities

• Social Media Strategy Planning: Developing and implementing strategies for individual social media platforms - Facebook, TikTok, Instagram, Pinterest• Content Creation: Developing posts, graphics, videos (reels), stories, and other materials for publication on social media platforms• Publication Schedule: Planning and preparing a post calendar and regularly publishing them• Social Media Monitoring: Tracking mentions of the brand, competitors, trends, industry, and appropriately responding to comments, reviews, and questions• Analysis and Reporting: Monitoring the results of social media activities, creating reports, and analyzing data to optimize strategy. Defining KPIs that will determine the framework of effectiveness for the conducted activities• Shaping Brand Image: Maintaining communication consistency and caring for a positive company image on social media• Collaboration: Collaborating with influencers or bloggers in the context of social media activities• Tool Management: Selecting, implementing, and managing tools for social media management, results analysis, or content creation (e.g., CapCut, VM, Canva, Chat GPT, Google Analytics)

• Planning the content for the websites based on keywords• Copywriting• Creating minor graphics• Support for positioning campaigns• Taking care of the visual presentation of the content on the websites • Implementation of the link-building strategy• Creating profiles/company accounts on social networking sites (Facebook, YouTube)• Building websites based on WordPress and Joomla CMS• Editing and creating new modules with content on client websites in HTML

Opening the store and ensuring that proper store procedures and policies are followed when store management is not on duty or unavailable on the floor. Supervising all employees and overseeing sales, merchandising, guest service and all operational functions in the absence of store management.

Helping with sales, customer inquiries, merchandising and store maintenance.