Marta Strzezek Email & Phone Number

I am a User Experience Researcher working in the digital space for 7+ years (5 in research). I plan, lead, and execute end-to-end research projects and support Product Teams throughout the entire product lifecycle, from early discovery to post-launch testing. Having an academic background in psychology and emergency medicine, I bring a people-first, problem-solving approach into everything I do. I have a strong foundation in both qualitative and quantitative research methods and combine it with empathy and psychological expertise to gain a deep understanding of people's goals, preferences, and challenges.Adaptability has been a cornerstone of my career. Whether I'm tasked with using a new research method, developing websites and e-commerce in WordPress, proofreading in a language I don't know, teaching first aid to kids, learning a programming language, or designing umbrellas in Adobe Illustrator, I feel comfortable in unpredictability. I approach challenges with curiosity, learn on the fly, and improvise.Expertise: UX Research and Design • Cross-functional collaboration • Heuristics and biases • Statistical analysis • Ethnography • Cross-cultural research • Inclusivity for Neurodiverse UsersInterests: Baking • UX of aircraft cockpits • Biology • Coding • Design for Social Impact

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  User Researcher

  Sonnen Gmbh

  Jul 2023 - Present - Berlin, Niemcy

  As the sole user researcher, I support multiple teams in research and end-to-end innovation & product design processes, working on B2B and B2B2C products for DACH and global markets. Main tasks:• Planning and execution of mixed-method research across full product lifecycles• Empowering teams in their own research efforts by consulting on methodology, research questions, survey design, and interview scripts. Leading workshops on assumption mapping and interviewing users.• Delivering actionable reports and insights to interdisciplinary audiences• Collaborating with designers, developers, engineers, C-leadership, PM, and external research agencies• Building user-centered culture within the organization by establishing UX and research processes and team OKRs, running presentations, and supporting teams in incorporating research findings• Responsibility for ResearchOps, documentation, and ensuring ethical integrity of research• Incorporating research insights into UX/product design using Jobs-to-be-Done (JTBD), user stories, journey mapping, and during design sprints• Testing innovative AI-based research tools to evaluate their effectiveness and reliability• UX auditing: cognitive walkthrough and heuristic analysisProducts I worked on: software for renewable energy management systems and HVAC • innovative smart appliances • web and mobile interfaces • Virtual Power Plant • energy contract services