Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science personal email
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Large experience in Telecommunications and Information Technology sector, with solid technical knowledge and experience in developing and executing marketing plans, product requirements specifications for developments, management of innovation projects involving data networks and Internet (IP convergent networks), management of engineering teams, development of systems and conception of new products. I have experience in management of areas involving the elaboration of commercial strategies, negotiation of national and international partnerships, pricing, and development of new business opportunities. Experience with lectures and training courses. Leadership skills and team management, including work developed with partners overseas.Specialties: With experience in the Telecommunications and Information Technology sector, I’ve acquired solid knowledge in the management of projects, hereunder data networks and Internet, development of systems and elaboration of new and innovative products. Moreover, I have recently dedicated time to master different approaches of business in the B2B market, such as elaborating and implementing commercial strategies, international partnership negotiation and budgeting as well as control.
Clarity Health Intelligence
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Cto And CioClarity Health IntelligenceState Of São Paulo, Brazil
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Cto / CioClarity Health Intelligence Jan 2019 - PresentCampinas Area, BrazilPlataforma de Inteligência em saúde cujo alvo central é prever o risco de agravos (hospitalização e morte) de pacientes com alto risco de síndromes agudas coronarianas. Por meio de um processo de Curadoria de Dados ofertamos uma consultoria em gestão baseada em evidências com foco em Population Health Management.
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Chief Technology OfficerClarity Intelligence Health Jan 2018 - PresentCampinas Area, Brazil
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Business ManagerActar Consulting Apr 2013 - Dec 2017Campinas Area, BrazilResponsible for special clients portfolio with a focus on business development in the area of Security Technology and Route Switching. I work at the interface with customers to identify needs, resulting in the development of B2B business proposals. I am also responsible for managing the delivery schedule, resolution of problem incidences, scope management, mitigation of project risks, and metrics collection.
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Business Developement ManagerScopus Tecnologia Dec 2009 - Mar 2013Acting in the client interface, I identified needs resulting in technical and commercial proposals. Evaluation of technical and commercial alternatives, implementation of action plans identifying opportunities, prioritizing activities and analyzing cost-benefits viabilities. I also acted in the Innovation Committee which discusses the feasibility of developing new products as well as the guidelines of strategic planning. Managed WLAN networks implementation projects. -
Product ManagerArrow Ecs Brasil Former Cnt Do Brasil Aug 2009 - Jan 2010CNT is a major Brazilian distributor for Technology Information market. I am responsible to promote sales for small and medium market for diferent channels partners. I manage a sales team. Responsible for designing and implementing product marketing plans and buying requirements. Definition of sales strategy.
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Solution Marketing ManagerCpqd Telecom & It Solutions Nov 2007 - May 2009The main goal is to develop and execute marketing plans. In collaborating with communication experts, I manage program content pages to ensure delivery of a consistent and dynamic customer message. Continuously develop programs to be in line with evolving sales and marketing strategy. I am responsible for launch products to market and training sales staff, assist sales in costumer visits and presentations to customers and market forums. I work in a team that is responsible for investigation of… Show more The main goal is to develop and execute marketing plans. In collaborating with communication experts, I manage program content pages to ensure delivery of a consistent and dynamic customer message. Continuously develop programs to be in line with evolving sales and marketing strategy. I am responsible for launch products to market and training sales staff, assist sales in costumer visits and presentations to customers and market forums. I work in a team that is responsible for investigation of new markets, product definitions, pricing model, competitive positioning, business plans, and development of product materials. Show less -
Project Manager And Marketing ManagerInfitel Jan 2006 - Nov 2007Utrecht Area, NetherlandsI’ve been working as project manager in the area of IP networks product for Fixed and Wireless Operators. I join a team, which is technically responsible for the deployment of new product and business opportunities in convergence scenario. Participation in the definition of strategic planning. I was responsible to develop programs to be in line with evolving sales and marketing strategy. I have interacted with development team to articulate the company's development requests. Responsible to… Show more I’ve been working as project manager in the area of IP networks product for Fixed and Wireless Operators. I join a team, which is technically responsible for the deployment of new product and business opportunities in convergence scenario. Participation in the definition of strategic planning. I was responsible to develop programs to be in line with evolving sales and marketing strategy. I have interacted with development team to articulate the company's development requests. Responsible to define features and specifications for developments. Managed product development schedule Show less -
Business ManagerCpqd Feb 2004 - Apr 2006I have maintained an interface with customers in order to identify the need for elaboration of commercial proposals in various areas. I have administrated customer and partner contracts, evaluate technical alternatives and the definition of plans of action, identifying opportunities and necessities, determining the priority of activities, analyzing feasibility and cost-benefit factors. I have represented the organization in negotiations, events, customers and national partners. I have acted in… Show more I have maintained an interface with customers in order to identify the need for elaboration of commercial proposals in various areas. I have administrated customer and partner contracts, evaluate technical alternatives and the definition of plans of action, identifying opportunities and necessities, determining the priority of activities, analyzing feasibility and cost-benefit factors. I have represented the organization in negotiations, events, customers and national partners. I have acted in the analysis of tendencies and scenarios in which the organization is inserted with the purpose of identifying/evaluating risks, threats and business opportunities. I was responsible for budget surplus and cost controls. I also, answered for the Department’s strategic and budget planning and for the tactical plan to achieve the sales goals. Show less -
Innovation ManagerCpqd Sep 2000 - Feb 2004I worked as technical manager in the area of Innovation in Fixed and Wireless Networks. As the main results, the following goals were achieved: implemantation of Innovative process; management of diversity team; the deployment of new products and business opportunities.Responsible for the creation and deployment of the research project applied to next-generation networks, involving information security, service quality, mobility computing, convergence protocols, mobile networks, NGN… Show more I worked as technical manager in the area of Innovation in Fixed and Wireless Networks. As the main results, the following goals were achieved: implemantation of Innovative process; management of diversity team; the deployment of new products and business opportunities.Responsible for the creation and deployment of the research project applied to next-generation networks, involving information security, service quality, mobility computing, convergence protocols, mobile networks, NGN management and the IPv6 protocol. Representative of the ITU in contacts with Anatel - Brazil‘s regulator - as National Coordinator of the Brazilian Communication Commission #5 that deals with Signaling, Switching and Protocols of the Network. Coordinator of technological planning for the two fixed-telephony carriers in Brazil. Elaboration of a work for the analysis and diagnosis of the service quality level of one of the fixed telephony carrier’s IP network. Participation in the definition of CPqD’s strategic planning. Technically responsible for the study of impact caused by the entrance of a new service (VoIP) on the switched-circuit network. Show less -
Technical Manager In Network SolutionsCpqd Oct 1998 - Sep 2000Acted as a consultant to various telecommunications companies and service providers, advising on subjects relating to network convergence, next-generation networks (NGN), Voice over IP, network projects and routing protocols. Developed and taught a course on TCP/IP network interconnection. Gave hands-on courses on Voice over IP (VoIP) technology in the IP Laboratory, which I helped to establish. The IP Laboratory allowed for the deployment of third-party products and enabled interoperability… Show more Acted as a consultant to various telecommunications companies and service providers, advising on subjects relating to network convergence, next-generation networks (NGN), Voice over IP, network projects and routing protocols. Developed and taught a course on TCP/IP network interconnection. Gave hands-on courses on Voice over IP (VoIP) technology in the IP Laboratory, which I helped to establish. The IP Laboratory allowed for the deployment of third-party products and enabled interoperability testing, analysis of quality parameters (loss of packets, delays, jitter, voice quality, etc.) of voice services over an IP network. Show less -
Network ConsultantCpqd Jan 1994 - Oct 1998Designed and implemented a project to analyze and diagnose the QoS level of one of the IP networks of a fixed telephony carrier. Participated in CPqD’s strategic planning process. Responsible for the voice quality analysis (VoIP) for a mobile operator network. Technically responsible for studying the impact of the entry of a new service (VoIP) into the switched-circuit network. -
System AnalystOi Former Telemar Jun 1987 - Jan 1995Salvador Area, BrazilI have worked as a sustem analyst on the project for downsizing the customer and service order register system. As a developer, I was responsible for monitoring the Telephone Demand System, which displays forecasts of the demand for telephones, serving as a basis for decisions in the company’s planning area. During 1991, the redevelopment was done to make them available in real time. I was responsible for the long-distance system at the company, which maintained broad integration with the… Show more I have worked as a sustem analyst on the project for downsizing the customer and service order register system. As a developer, I was responsible for monitoring the Telephone Demand System, which displays forecasts of the demand for telephones, serving as a basis for decisions in the company’s planning area. During 1991, the redevelopment was done to make them available in real time. I was responsible for the long-distance system at the company, which maintained broad integration with the long-distance carrier. Show less
Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science Skills
Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science Education Details
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Economics And Business Fundamentals -
Iladec - Instituto Latino Americano Para O Desenvolvimento Da Educação, Ciência E CulturaPostsecondary -
Motorola UniversityWlan - Wireless Lan -
Ip Mobile -
Computer Science -
Cultura InglesaFluent
Frequently Asked Questions about Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science
What company does Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science work for?
Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science works for Clarity Health Intelligence
What is Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science's role at the current company?
Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science's current role is CTO and CIO.
What is Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science's email address?
Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science's email address is ma****@****ail.com
What schools did Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science attend?
Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science attended Universidade Estadual De Campinas, Iladec - Instituto Latino Americano Para O Desenvolvimento Da Educação, Ciência E Cultura, Motorola University, Universidade De São Paulo, Universidade Salvador, Cultura Inglesa.
What are some of Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science's interests?
Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science has interest in Social Services, Children.
What skills is Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science known for?
Marta Fernandez, B.Sc., Mba, M.Sc. In Computer Science has skills like Telecommunications, Mobile Devices, Team Leadership, Integration, Voip, Project Management, Team Management, Strategy, Product Management, Pre Sales, Management, Wireless.
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