Marta Florencio Da S. Fonseca Email & Phone Number

Marketing ManagerExperience in marketing management, loyalty programs, brand and product management, partnerships, customer service, online and offline marketing campaigns, promotional and live marketing, at the largest Brazilian fuel retail company;Vast knowledge of the planning and execution of loyalty strategies, customer relationship management (CRM) to engage consumers (B2C), traders (B2B) and employees (B2E), using SAP Hybris platform;Well-developed in outbound/inbound marketing campaign management, as well as in the design and operation of promotional actions with cross-selling, up-selling and brand awareness goals;Proficient in digital channels development (website and app) and their usability and content strategies;Experience in customer service and treatment of social media and court complains;Ability to hire and manage support services, including marketing agencies and technology solutions (hardware, software and data capture);Greatly skilled at managing quality systems management and implementing process improvement techniques (Design Thinking, Balanced Scorecard, 6Sigma, 5S); Experience in coordinating multidisciplinary projects;Bachelor’s Degree in Business; MBA in Executive Development and in Business Economics. Advanced English and Intermediate Spanish. Trained on Microsoft Office tools.

Listed skills include Desenvolvimento De Software, Microsoft Word, Css, Data Analytics, and 11 others.