Marta Kapral Email & Phone Number

Toront, Ont

• Develop and implement overall digital marketing & creative plan for Canada’s leading home health care company Motion; and affiliated sister companies MEDIchair and Creative Mobility. • Overlook 35+ nationwide retail locations, assisting 800+ employees with marketing initiatives and operational needs. Providing training and technical support for employees on internal and external software. • Design B2C marketing material and oversee print production, brand management & corporate identity. Coordinate and collaborate with private and public sectors to execute deadlines in a timely manner. Proven aptitude for budget management.• Generate content and strategies across social and digital platforms; create campaigns and landing pages, measure results, and increase lead generation while implementing industry best practices. Provide reports and proposals for the VP of marketing to increase sales and operational efficiency. • Responsible for creating and maintaining websites, copywriting, and troubleshooting to improve user experience. Managing and improving internal & external CMS platforms. Familiar with web development languages and accessibility best practices.• Planned, delegated, and led complex interdepartmental projects from inception through completion; experience in corporate rebranding and redesigning across multiple platforms.• Coordinate and execute tradeshows & events; responsible for organizing and leading Motion’s annual 5-day sales conference with 400+ attendees, scheduling workshops and speakers. Launched Motion’s first conference APP, which included a networking platform.• Provide nationwide customer service through digital platforms; maintaining confidential client record databases.

Toronto, Canada Area

• Developed and implemented overall design & social media strategy for MEDIchair• Created a wide range of marketing material for print and digital channels; Assessed and monitored marketing efforts utilizing multiple platforms• Designed, optimized content, and managed digital platforms: WordPress, Facebook, and Google My Business• Maintained relationships with vendors, coordinating marketing campaigns with sales activities• Assisted with interdepartmental projects as assigned by Marketing Manager; Increased efficiency by designing an internal intranet for file sharing within the company

Vietnam

Enhanced adaptability and patience while teaching various age groups and subject material.Effective communication and presentation skills, experienced in cross-cultural settings.Proven ability to work under pressure and maintain professionalism in a fast-paced environment.Excellent organizational and time management skills; refined while developing and executing lesson plans.