We are a team of creative lads and ladies working towards creating some amazing stuff for some of our lovely clients (read partners). Working closely with some of the most well-known brands businesses and agencies in the country, we have created stuff that we love to brag about.Our clientele includes SOCIAL (Impressario), Times of India Group, IndieFolio, Greater Than Gin, mCaffeine, Little Joys (Mosaic Wellness), Ather Energy, WeWork, St. Regis Resorts, SoDelhi, Moonshine, Barosi Farms, Jumboking Burgers, IN2 Nutrition, Groww, Apollo Tyres and many more.Our primary services are:- Social media marketing- IP creation- Experiential marketing- Creative and design fulfilment- Content strategy- Event curation and management- On-ground brand activations- Brand campaigns (story, concept and production)Feel free to drop me an email for a chat over a cup of coffee!Email: martand@thebuzzmediacompany.com

- Set up The BluSmart Blog and achieved a traffic of 2.5k+ unique users MoM- Worked on retention marketing strategies improving the CTR on push notifications (3% +) and open rates (up to 10%) on emails- Crafted weekly communication strategies across 5+ channels- Experimented with customer acquisition performance marketing strategies to drive better conversions and lower CPL- Contributed to the annual #MyBluKms Challenge campaign achieving over 1L+ participants on the app- Curated the launch of BluSmart in Bengaluru on multiple channels- Conducted UI/UX writing for the launch of a new subscription-based product, Blu Elite- Fostered the growth of Twitter (X) as one of the primary social media channels, achieving over 2%+ engagement rate over time- Partnered with the PR team on multiple brand-building, internal communication, and product launch and announcement activities- Introduced content pegs for social media channels including LinkedIn, Instagram and X

- Collaborated with the market research team on a Qualitative Research Report for Stranger & Sons to enable a successful launch for their upcoming offering. What did the work entail?- Studying consumer behaviour and patterns in different cohorts- Identifying buying patterns, social media patterns, motivation to consume amongst many primary, secondary and additional themes- Collated the insights for the combined qualitative reportParticipated in market research activities based on brand perception & brand recall for Finolex Pipes- Identified consumer insights and perception of the brand within their TG- Observed telephonic interviews and assisted the team in identifying the final responses into city-wise cohorts and reports.

Imagine you begin your college life, but end up realising that the 'life' bit is actually missing. 🤷💡That's what we realized when we started IPU Buzz. We wanted to create a community of students in Indraprastha University, Delhi that is an open space for all of them. Historically, the university has been a place that has had a minimal student involvement. 📈 The notion that pushed the mission of IPU Buzz was- bring the students together, and keep their opinions on the forefront. Hence, we started with firstly creating a space that's open for students to express their views. We were out on a mission.A mission to bring a cultural revolution in the university.But, what did we get out of all this?✅ A 30,000+ strong, active student community✅ Curated campaigns that helped students voice their opinions.✅ Built a team of 50+ students who were as motivated as we were.✅ Involved decision-making authorities at several steps to make them aware of student's viewpoints on various topics.✅ Created a one of its kind and the largest student community to ever take place in the history of GGSIPU.✅ Initiated an 'Admission Help Desk' initiative for newer aspirants and their queries with more than 100+ responses in a day.✅ A student-oriented blog and website bringing in 5,000+ visitors per day.

A part of WPP's NextGen Leaders program, that focused on inculcating knowledge, insights and values around the advertising industry.The programme revolved around interactive live sessions, materials on how agencies function and how can they provide the best value to the majority of their stakeholders, including their clients, partners and employees.

Worked, executed and learnt about what makes brands, well..BRANDS.🗓️ In my 3 month stint as a copywriting intern at The Glitch, I got familiar with the inner workings of scroll-stopping campaigns and it's final results.🤝 Collaborated on the Dell Futurist campaign for 2021, which ended up winning an Afaqs! DIGIES✅ Working as a copywriter, I got a chance to get up close and personal with brands like CoinSwitch Kuber, Urban Company, Dell India, OnePlus & Zee Media.💯 From conceptualising campaigns, visualising designs to getting the right creative assets published at the right time, this involved it all.And, I loved every bit of it.

As a content writing intern and a social media content designer the work involves writing SEO optimised blogs and also writing intriguing and interesting captions for the social media posts.

Being a social media manager I had the responsibility of preparing a properly defined social media strategy for our clients. The month to month strategy had to run in tandem with the daily tasks being conducted for every account.✅ Came up with copy ideas for the visual assets✅ Collaborated in ideating strategic captions with purpose-based call to actions.✅ Formulated content buckets and insight-driven creative ideas✅ Conducted month-end analysis for each account, further assisting in ideating the upcoming month's strategies

Collaborated with the marketing team on the GMR Group's efforts in the aviation training sector.With a number of pre-existing competitors in the market, GMR Aviation Academy had to have a differentiating factor in place. The role involved conducting competitor research and collate the final data to be presented to the Marketing team for their further strategies.✅ Conducted on-ground surveys for primary research✅ Collected available information from resources involving websites, phone calls etc.✅ Studies the existing programmes and courses offered by GMRAA and conducted a SWOT analysis for the same✅ Highlighted areas of concerns and went for Quality-Check surveys