Who is Marta Romagnolo? Overview
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Marta Romagnolo is listed as Loyalty Marketing Manager at JAKALA, based in Italy. AeroLeads shows a matched LinkedIn profile for Marta Romagnolo.
Marta Romagnolo previously worked as Reward Marketing Associate Manager at Jakala and Sales Account at Serijakala Group.
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JAKALA
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Profile bio
About Marta Romagnolo
Responsabile della definizione dell’offerta cross industry relativa al prodotto fisico in ambito Loyalty Engagement.Sviluppo e finalizzazione del piano brand annuale, nel dettaglio:- Analisi dei risultati in funzione degli obiettivi di marginalità per industry- Analisi dei trend- Elaborazione del concept- Analisi mercato di riferimento, definizione prodotto e analisi fattibilità- Piano scouting e onboarding nuovi fornitori/Partner commerciali- Definizione road map di progettoSupporto alla divisione Procurement in fase di onboarding nuovi fornitori e PartnerMonitoraggio dei risultati relativi all’implementazione del portfolio Brand/prodotti, in termini di massimizzazione della marginalità complessiva.Gestione risorse interne del team e coordinamento settori interni coinvolti nello sviluppo dell’offerta (Procurement., Operations, Customer Care, Legal, Art team)Declinazione dell’offerta complessiva sui singoli progetti:- analisi del brief cliente e supporto alla forza vendita nello sviluppo della migliore offerta di prodotto in linea con gli obiettivi di marginalità del Business Case- supporto nella stesura del gantt di progetto- Supporto nella realizzazione dei materiali di comunicazione online e offline: ATL, BTL, App, DEM, POP...
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13 roles
Marta Romagnolo work experience
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Loyalty Marketing Manager
Current
Apr 2022 - Present
Reward Marketing Associate Manager
Apr 2019 - Apr 2022
Sales Account
Serijakala Group
May 2018 - Apr 2019
Senior Account
Serijakala Group
Managing projects for several clients both italians and international, in coordination with internal departments (planning, creative and production, IT). Communication projects focus on Loyalty programs, both offline and online, for consumers and business targets mainly related to: planning, definition, implementation and management of marketing activities; planning and monitoring of direct marketing campaigns (email, SMS, APP), results and returns; POP material and street and ambient… Show more Managing projects for several clients both italians and international, in coordination with internal departments (planning, creative and production, IT). Communication projects focus on Loyalty programs, both offline and online, for consumers and business targets mainly related to: planning, definition, implementation and management of marketing activities; planning and monitoring of direct marketing campaigns (email, SMS, APP), results and returns; POP material and street and ambient activities. Control and budgets. Managing Partnership. Start-up international merchandising project involving development of web site and management flow.Reporting directly to the Vice President Sales for performance management campaigns Show less
Apr 2014 - Apr 2018
Sales Account
Seri System Spa (Unoff)
Managing projects for several clients both italians and international, working closely with employees in other functions, such as advertising, marketing, production, sales and distribution, logistics. CRM skills sales and aftersales. Advising & serving customers. Processing payments. Assisting customers Promoting store cards or special offers. Providing customers with information on pricing and product availability. Arranging window displays. Handling customer complaints or handing customers on… Show more Managing projects for several clients both italians and international, working closely with employees in other functions, such as advertising, marketing, production, sales and distribution, logistics. CRM skills sales and aftersales. Advising & serving customers. Processing payments. Assisting customers Promoting store cards or special offers. Providing customers with information on pricing and product availability. Arranging window displays. Handling customer complaints or handing customers on to management. Show less
May 2007 - Mar 2013
Senior Service Manager
Seri System Spa (Unoff)
Managing projects for several clients both italians and international. Back Office Management; SLA monitoring; reporting.
Jun 2004 - Apr 2007
Executive Sales
Media&Soft Srl
Visiting potential customers for new business. Providing customers with quotations. Negotiating the terms of an agreement and close sales. Representing the organisation at trade exhibitions, events and demonstrations. Recording sales and sending copies to the sales office. Main goals achieved: sale of management software tool for Italian human resource consulting companies; renewal of HW & SW IT infrastructure of Koelliker medical center in Turin, Italy.
Jan 2003 - Apr 2004
Assistant General Manager Sales Marketing
Media&Soft Srl
Responsible for Partnership management.Partner: Cisco System, Microsoft, Oracle, IBM, Computer Gross, HP
Jun 2001 - Dec 2002
Assistant Marketing
Media&Soft Srl
Responsible for compiling and distributing financial and statistical information such as budget spreadsheets; analysing questionnaires; writing reports, company brochures and similar documents; organising and hosting presentations and customer visits; assisting with promotional activities; visiting customers/external agencies; helping to organise market research. Working closely with employees in other functions, such as advertising, market research, production, sales and distribution.
Oct 2000 - May 2001
Sales Agent
Wall Street Institute
Visiting potential customers and managing of sales activities Providing customers with quotations. Negotiating the terms of an agreement and close sales.
Mar 2000 - Sep 2000
Area Sales Agent
Seat Pagine Gialle Spa
Selling advertising, including graphic art, advertising space in publications, custom made signs, or TV and radio advertising time. Obtaining leases for outdoor advertising sites and persuading retailer to use sales promotion display items.
Apr 1997 - Jul 1997
Fitness Trainer
Several Gyms In Turin
Fitness instructors working for gyms, fitness centers and other recreation areas.Creating one-on-one fitness programmes for clients
Mar 1994 - Feb 1997
FAQ
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What company does Marta Romagnolo work for?
Marta Romagnolo works for JAKALA.
What is Marta Romagnolo's role at JAKALA?
Marta Romagnolo is listed as Loyalty Marketing Manager at JAKALA.
Where is Marta Romagnolo based?
Marta Romagnolo is based in Italy while working with JAKALA.
What companies has Marta Romagnolo worked for?
Marta Romagnolo has worked for Jakala, Serijakala Group, Seri System Spa (Unoff), Media&Soft Srl, and Wall Street Institute.
How can I contact Marta Romagnolo?
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