GEK is a health&well-being start-up mixing physical and digital approach. Recaller (www.recallerprogram.com) and Eurosalus (www.eurosalus.com) are its main products. My focus is our digital strategy and its execution with particular emphasis on innovation and optimization of time and costs. I pay particular attention to Product development and to the perfect integration of physical and digital worlds with direct responsibility of P&L. My role also comprehends a supervision of our whole… Show more GEK is a health&well-being start-up mixing physical and digital approach. Recaller (www.recallerprogram.com) and Eurosalus (www.eurosalus.com) are its main products. My focus is our digital strategy and its execution with particular emphasis on innovation and optimization of time and costs. I pay particular attention to Product development and to the perfect integration of physical and digital worlds with direct responsibility of P&L. My role also comprehends a supervision of our whole organizations and collaborators, aiming to maximize our efficiency.Here are some keywords the may help:- P&L- Innovation- A.I. & UX/UI- design- technology- marketing- social- project/program management- product development- strategical marketing- brand identity- brand positioning Show less