Samantha Martinez Email & Phone Number

San Diego, CA, US

San Francisco, California, United States

- Netflix - IBM - Pfizer - The North Face

Remote

• Managing multicultural clients on multiple verticals including CPG and Insurance and over $4MM across book of clients.
• Leading annual planning collaborating with multiple departments such as Strategy and Media to put in place cohesive 360 campaigns.
• Planning, supervising and directing productions from video to audio along with the creation of digital assets (paid social, banners, search ad copy).
• Lead the redesign and development of three websites inclusive of optimizing UX, integration of e-commerce and location store finders as well as collaborating with SEO vendors to integrate best practices.
• Developed proposals for existing accounts (incremental) as well as for new biz prospects. Proposals included but not limited to website redesigns, app development, photo shoots, experiential and print collateral.

Greater San Diego Area

Managing multicultural clients on various creative projects such as digital, social, print and OOH. Growing the accounts by recognizing opportunities based on the clients’ needs.

San Diego, California

• Interface with internal teams to ensure timely completion of projects
• Open jobs, create work orders and change requests
• Communicate across internal team to ensure projects were being completed on time
• Evaluate creative work and provide feedback for revisions
• Build expertise in the client’s business/industry and competitive landscape
• Establish core relationships with junior clients

Carlsbad, CA

• Managed clients on their video needs by understanding their challenges and ideating a solution.
• Managed clients expectations while on set and ensuring to voice their concerns and ideas.
• Lead the agency's website redesign in collaboration with Art Director while managing outsourced developer.

Carlsbad, CA

Worked primarily on the HP account on the print side on a variety of live shoots and CG videos. Served as the main point of contact for the clients while translating feedback and questions to the internal team. Worked closely with project and production managers to make sure all deadlines were met and work was delivered within the allotted budget. While.

Greater San Diego Area

As a Jr. Account Executive I assisted Account Supervisors on day-to-day duties, such as managing ad deadlines, change orders/work orders, Creative Briefs and was responsible for meeting notes/conference reports. Building strong relationships with internal team, Account Supervisors and clients was a crucial component of my day-to-day activities. Maintained.

Greater San Diego Area

Increased awareness and presence on the various social media platforms in order to gain new clients and maintain existing clients informed about what was going on in the business. Promoted the business to new and current clients through a monthly newsletter that offered exclusive offers. Monthly newsletter was sent out using Constant Contact.

Greater San Diego Area

Research: learning, discovering and understanding how each brand can create a positive impact on the specified target audience. Strategy: delivering creative strategies that'll help a specific brand grow. Helping in all areas that are required to ensure a maximum learning experience.

Greater San Diego Area

Assisted with research for new and prospective clients as well as creating social media strategies for existing clients. Assisted in the production of creative campaigns for the main client as well as proof reading and revising semi-comps for campaigns that we were working on.