Martha Lawrence (Eddy) work email
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Martha Lawrence (Eddy) personal email
Martha Lawrence (Eddy) phone numbers
Senior marketing, communications leader with extensive experience in marketing strategy, event marketing, writing, project management, creative concept development, budgeting and team management. Focused on value-driven, creative solutions to client communication challenges.Specialties: Marketing StrategyEvent MarketingCommunicationsInternal and external communicationsProposal writingRFP management/writerProject managementBudget managementLong term planningCreative marketing applicationsIntegrated marketingEvent marketingCopywritingCreative productionScript writingMarketing materialClient proposals
Freelance
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FreelanceKansas City, Mo, Us
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Marketing ConsultantFreelance Aug 2024 - Present
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Director Of Field OperationsState Senate Campaign Aug 2024 - Nov 2024• Developed and executed the field operations strategy to drive voter engagement, mobilization, and grassroots support for the State Senate candidate.• Managed and oversaw a team of field organizers, volunteers, and canvassers to execute door-to-door outreach, phone banking, and event coordination.• Coordinated voter outreach efforts, ensuring targeted messaging and engagement with key demographics to maximize voter turnout.• Planned and organized campaign events, and meet-and-greet sessions to build re-lationships with constituents and energize supporters.• Created and maintained a detailed field operations calendar to ensure timely execu-tion of outreach activities, voter contact, and logistical planning.• Developed training programs for volunteers and field staff, ensuring effective com-munication, voter persuasion, and data collection techniques.• Collaborated with the campaign communications team to align field messaging with overall campaign narrative and key issues.• Optimized resource allocation, including volunteer scheduling, transportation, and materials distribution, to maximize field operations efficiency.• Provided regular updates and reports to campaign leadership on field performance, voter engagement progress, and upcoming needs.
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Marketing ManagerNetrality Data Centers Feb 2024 - Aug 2024Miami Beach, Fl, Us -
Client Marketing ManagerBlack & Veatch Sep 2022 - Feb 2024Overland Park, Ks, Us -
Management AnalystBlack & Veatch Nov 2020 - Sep 2022Overland Park, Ks, Us• Develop and write business development strategies for key clients.• Project management to create and maintain comprehensive project documentation, timelines, plans and reports to align with client expectations.• Research new markets and business sectors to reflect opportunities for data center and sustainability prospects.• Write, edit and quality control for extensive engineering reports.• Manage communications between engineering team, clients, subs and project managers.• Guide marketing initiatives to align with departmental goals.• Manage internal meetings to include agenda, content, presentation development and tactical execution
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Event & Marketing ManagerKansas City University Jul 2019 - Oct 2020• Project management for University Relations department including marketing, communications and events.• Management of all university-related events including internal, alumni relations and community-facing.• Content writer for magazine, blogs, web, social media, University communications and alumni communications.
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Marketing And Corporate Event ConsultantIndependent Consultant 2003 - Jul 2019Project Management - Client liaison and project management for corporate events and meetings on national level. Create timelines, budgets and workflow assignments to ensure smooth project execution. Identify internal and external resources needed to contribute to overall project. Creative concepts, theming and execution. Contract negotiations and vendor management, pre-event operations, staffing, all aspects of on-site management and post-event follow-up and evaluation. Communications - Provide strategic communication consulting for a wide variety of clients.Proposal development, creative, management and execution. Execute writing and communication projects including white papers, speeches, newsletters, marketing collateral, web copy.Speaker and presentation training for all levels of experience from new hires to C-level. Provide internal communication coaching and team development.
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Marketing DirectorDredge America, Inc. 2002 - 2005Creating a national brand identity for innovative engineering company. • Designed and implemented national marketing program for fragmented targeted vertical markets. • Proposal development, writing, and production for private and government RFQs.• Helped increase revenue from $1.1 million in 2003 to more than $7 million in 2005.• Increased incoming qualified leads from zero to more than 30 a month through SEO and organic marketing.
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Account SupervisorMorningstar Communications 2000 - 2002Overland Park, Kansas, UsProvide leadership, marketing and strategic communicationsto help leading companies grow.• Developed and implemented multi-phase marketing programs through extensive market research and analysis. • Managed client budgets and monthly billing. • Managed and mentored agency team members including performance reviews, employee development and on-going training. -
Marketing & Event Operations DirectorAse Group 1993 - 2000Event marketing strategist for Fortune 500 companies. • Helped company grow from $900,000 to more than $5 million in revenue. • Creation, management and operation of multi-million dollar events for Fortune 500 companies. • Hiring, mentoring, training and management of staff. • Client relationship management including sales presentations and proposal execution.
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Leadership Overland ParkOverland Park Chamber Of Commerce 1998 - 1998Overland Park, Kansas, UsOP Chamber program to ensure the continuing vitality of the community by providing a solid source of motivated leaders who are educated about the community and its issues, as well as trained to accept future leadership roles in the Overland Park area -
AssociateMtc, Inc. 1991 - 1993
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Assistant Marketing DirectorLyric Opera Of Kansas City 1988 - 1991
Martha Lawrence (Eddy) Skills
Martha Lawrence (Eddy) Education Details
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The University Of KansasCommunication -
Shawnee Mission Northwest
Frequently Asked Questions about Martha Lawrence (Eddy)
What company does Martha Lawrence (Eddy) work for?
Martha Lawrence (Eddy) works for Freelance
What is Martha Lawrence (Eddy)'s role at the current company?
Martha Lawrence (Eddy)'s current role is Marketing Consultant.
What is Martha Lawrence (Eddy)'s email address?
Martha Lawrence (Eddy)'s email address is ml****@****umb.edu
What is Martha Lawrence (Eddy)'s direct phone number?
Martha Lawrence (Eddy)'s direct phone number is (843)-266*****
What schools did Martha Lawrence (Eddy) attend?
Martha Lawrence (Eddy) attended The University Of Kansas, Shawnee Mission Northwest.
What skills is Martha Lawrence (Eddy) known for?
Martha Lawrence (Eddy) has skills like Marketing, Marketing Strategy, Strategic Communications, Marketing Communications, Corporate Communications, Event Management, Leadership, Strategic Planning, Advertising, Internal Communications, Email Marketing, Budgets.
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