Martha Nevanen

Martha Nevanen Email and Phone Number

Marketing Communications Executive | Brand Strategist | Creative Content Developer | Collaborative Leader @ Buzz Partners
Martha Nevanen's Location
St Paul, Minnesota, United States, United States
Martha Nevanen's Contact Details
About Martha Nevanen

I am a marketing communications executive, with deep experience in commercial real estate and financial services. I align marketing strategy to business goals and build brands that connect with clients, employees, and salespeople. By skillfully leading teams, strategies, and projects I drive business transformation and rapidly adapt to changes in the business climate and market conditions, bringing marketing strategy to growing businesses.Known for turning big ideas into reality, I achieve my commitments and earn the trust of the C-Suite. I create content strategies to support sales professionals, implement CRM-integrated marketing automation platforms, and engage with clients and prospects through earned, owned, and paid channels. I leverage limited budgets and resources to develop social media, digital advertising, thought leadership, and employee communication strategies that demonstrate success with measurable results.As a leader, I encourage the diversity of ideas across internal and external resources to develop and execute the marketing communications strategy. I’ve found success by being a collaborative, creative leader. By being transparent and engaging, I ensure my teams thrive. I'm so excited to offer my 20+ years of experience to smaller companies in growth mode #fractional #leadership #marketingKey areas of expertise:- Media relations- Public relations- Content strategy- Digital marketing- Internal communications- Strategic planning- Sales enablement- Print and digital advertising- Creative team leadership- Brand management/rebranding strategyContact me: martha@buzz-partners.com or 651-492-5861

Martha Nevanen's Current Company Details
Buzz Partners

Buzz Partners

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Marketing Communications Executive | Brand Strategist | Creative Content Developer | Collaborative Leader
Martha Nevanen Work Experience Details
  • Buzz Partners
    Chief Marketing & Communications Officer
    Buzz Partners May 2023 - Present
    Minneapolis, Minnesota, United States
    After a long career in corporate marketing communications, I started Buzz Partners, a fractional CMO consulting business, in late 2022. I build upon my deep experience in business-to-business marketing in commercial real estate, manufacturing, start-ups, and financial services, and align marketing communications strategy with business goals to build brands that connect with clients, employees, and salespeople.My leadership extends beyond the companies where I've worked. I serve as Vice Chair of Aeon, a non-profit affordable housing developer and investor, and previously worked to improve diversity within CRE through the DUS DEI committee, a national group of commercial real estate finance experts, and the Commercial Real Estate Diversity Collaborative.
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  • Extrance Inc
    Member Of The Board Of Advisors
    Extrance Inc Jul 2022 - Jul 2024
    Minneapolis, Minnesota, United States
    I joined the board of this exciting new prop tech company started by William Lively. EXtrance offers a premier investment management platform that uses blockchain and AI to unlock the potential of private CRE investments. The platform is innovative, easy to use, and offers ultra-secure data administration.
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  • Northmarq
    Senior Vice President, Marketing Communications
    Northmarq 2017 - 2022
    Greater Minneapolis-St. Paul Area
    Marketing Communications team leader and member of Northmarq's Senior Leadership team. Delivered rebranded platform that led to increased brand awareness, growth of main business, and creation of new business line that grew to $8 billion in transactions. Led a team of 20 internal and external resources that moved the brand from quiet to energetic in four years.
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  • Northmarq Companies/Marquette Real Estate Group
    Senior Vice President, Marketing And Communications
    Northmarq Companies/Marquette Real Estate Group May 2008 - Aug 2017
    Minneapolis, Minnesota
    NorthMarq Companies (previous name = Marquette Real Estate Group) was a real estate services holding company owned by the Pohlad Companies. Led the team of Marketing Communications professionals who supported NorthMarq Capital, Cushman & Wakefield NorthMarq, Cushman & Wakefield Commerce, United Properties, and RJM Construction. Provided strategic communications counsel, budgeting and oversight of communications and marketing execution, including social media, content management, media relations, brand strategy and internal communications. Part of the leadership team that drove the business transformation through acquisition, disposition, and integration.
  • Iabc
    Chair, Board Of Directors
    Iabc Jul 2013 - Jun 2015
    Pacific Plains Region
    Volunteer board director for one-year of IABC's Pacific Plains region, which stretches from the Midwest to Hawaii and serves nearly 2,500 professional communicators.
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  • Pohlad Companies
    Vice President, Corporate Communications
    Pohlad Companies 2013 - 2015
    Minneapolis
    Managed the Pohlad Companies brand roll-out in 2013; provided direction and editorial guidance on internal cross-company communications; managed internal communications and media relations related to changes in the portfolio of operating companies; provide overall communications support for business, community, and investment entities within the Pohlad Companies.Retained leadership of corporate marketing and communications team and functions for Pohlad-owned commercial real estate companies, including Cushman & Wakefield NorthMarq; NorthMarq Capital; RJM Construction; and United Properties.
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  • Iabc Minnesota
    Sponsorship Chair
    Iabc Minnesota 2007 - Jul 2009
  • United Properties
    Director Marketing Communications
    United Properties May 2002 - 2008
    Bloomington, Minnesota
    Managed the Marketing Communications team for United Properties, which at the time was comprised of three service areas: Development, Investment and Real Estate Services. In 2008, the company was reorganized into three different companies: United Properties (Investment & Development) RJM Construction (general contracting) and NorthMarq Real Estate Services. All were contained in the holding company Marquette Real Estate Group.
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  • Iabc Minnesota
    Board Member
    Iabc Minnesota Jul 1999 - Jun 2006
    In a variety of board leadership positions for the local IABC chapter, including professional development, sponsorship and president.
  • Iabc Minnesota
    President
    Iabc Minnesota 2004 - 2005
    President of local chapter of the International Association of Business Communicators from 2004-2005.
  • The St. Paul Companies
    Sr. Communications Manager
    The St. Paul Companies 1996 - 2002
    St. Paul, Minnesota
    In Corporate Communications, managed corporate intranet, daily internal news and public internet site for two years for this commercial property and liability insurance company that merged with Travelers in 2003.- Managed quarterly financial results communications program to 16,000 employees. Included internal news reports and planning of quarterly employee meetingsIn Claim Department Communications team, executed communications strategies to support claim operations. Part of roll-out team for new online claim processing system. - Promoted from Sr. Communications Consultant to Manager in 1998. - Promoted from Communications Manager to Senior Manager in 2000

Martha Nevanen Skills

Internal Communications Marketing Communications Strategic Communications Social Media Corporate Communications Communication Training Media Relations Event Management Marketing Leadership Management Public Relations Newsletters Strategic Planning Marketing Strategy Crisis Communications Speech Writing Press Releases Communications Planning Integrated Marketing Copywriting Editing Project Planning Reputation Management

Martha Nevanen Education Details

Frequently Asked Questions about Martha Nevanen

What company does Martha Nevanen work for?

Martha Nevanen works for Buzz Partners

What is Martha Nevanen's role at the current company?

Martha Nevanen's current role is Marketing Communications Executive | Brand Strategist | Creative Content Developer | Collaborative Leader.

What is Martha Nevanen's email address?

Martha Nevanen's email address is mn****@****arq.com

What is Martha Nevanen's direct phone number?

Martha Nevanen's direct phone number is +197245*****

What schools did Martha Nevanen attend?

Martha Nevanen attended University Of Missouri-Columbia.

What skills is Martha Nevanen known for?

Martha Nevanen has skills like Internal Communications, Marketing Communications, Strategic Communications, Social Media, Corporate Communications, Communication Training, Media Relations, Event Management, Marketing, Leadership, Management, Public Relations.

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