Designing digital solutions where business and user goals meet.https://www.martiwalkerdesign.com/What do I do?The simple answer is: I design digital interfaces - things like websites and mobile apps.The deeper answer is: I ask questions. I listen. I use empathy and critical thinking to zero-in on the place where business goals and end-user goals, pain points, and behaviors meet.Then I design solutions, experiences, and protocols that support growth and success on both sides.UX Skills:•Design Research & Synthesis• Digital Experience Strategy & Content• UI / Visual Design• Copy & UX Writing• Architecture and Interaction Design• Wireframes & Prototyping• Usability TestingGraphic Design:Branding, logos, flyers, website design, pitch decks, email campaigns, other related graphic design/marketing collateral.

Cross-collaborated with marketing, sales, and legal teams to develop visually appealing and compliant educational and marketing product to help drive $560MM in private capital and deliver a dozen or so investment opportunities to launch.• Responsible for the design (75%) and management of hundreds of creative assets for 2 private equity firms and their various investment funds.• Supervised junior designers, fostering a spirit of collaboration and helping them grow.• Led efforts toward company-wide adoption of a project management system, resulting in improvedcommunication and organization, as well as reduced workflow redundancies.• Department go-to person for pitch deck visual design, copy proofing and editing, investment offering digital platform design and implementation, and general workflow and user-flow problem-solving, freeing up time for the MD while promoting effciency and brand-adherence, and ensuring quality control with digital and print assets and processes.

Designed and managed print and digital product for 4 real estate investment funds and 3 operatingbusinesses, resulting in an organized management system and on brand, value-aligned product.• Worked closely with marketing director and CEO to strategize, design, and launch multi-media campaigns, driving growth and awareness and increasing investor and market reach.• Co-facilitated (with marketing director and CEO) quarterly masterclasses for a group of 8-10 team members, improving cross-team engagement and strategic ideation, and promoting more e cient workflows.• Hired and managed contract creative personnel as needed, facilitating timely project completion.• Co-designed (30%), managed content, and scheduled SMS campaigns for content-marketing mobile app.• Designed a bi-monthly direct mail postcard that consistently resulted in highest ROI per lead.

Multi-instrumentalist (flute, piano, percussion, saxophone), vocalist, and songwriter based in Los Angeles. Performed and/or recorded with an array of musicians around the globe, proficient in a variety of musical genres and styles.

Researched, strategized, budgeted, coordinated, and reported on sales teams’ participation at 3-4conferences per month in the mental health and addiction medicine industries, resulting in a high level of stakeholder confidence, positioning the company for a stronger market impact.• Met regularly with sales team and clinical sta  to review and iterate marketing collateral and publications based on sales goals, changing mental health industry terms and regs, and user feedback, resulting in timely, relevant product that was in lockstep with stakeholder and user interests and industry expectations.• Managed and booked national speaking engagements, building industry awareness and value.

* Marketing Specialist: draft Affirmative Fair Housing Marketing Plans for all sites; classified ads and fair housing marketing collateral; corporate quarterly newsletter; manage corporate website* Assist Director of Operations with corporate management of 100 multi-housing apartment communities; liaise with district managers and accounting department; coordinate corporate events; manage and submit compliance reports; manage insurance claims; manage and approve tenant accommodation requests; communicate with subsidizing entities; manage training requirements for corporate team; book travel; handle Spanish-language calls; utility usage data reporting; DO expense reports

Organizational/ED Support: Coordinate city-wide educational events with Smithsonian Institution; research for city’s Cultural Development Plan; liaise with city council, board of directors and staff; maintain organizational budgets; draft and distribute board agendas and reports; draft letters on behalf of EDFundraising: Assist with fundraising strategies for city’s charitable giving campaign and organization’s galas/fundraisers; manage and track membership and contributions; draft donor procurement letters; assist with grant writing; acting development director last 4 months of employSpecial Event Coordinator/Marketing: start-to-finish production and coordination of small-to-large-scale fundraising or educational events; work with MD on sponsorship packets and event advertising; assist DoD with procurement; establish and maintain event budget; supervise committee meetings; submit monthly reports to board of directors; manage RSVPs; contract vendors; supervise event staff, volunteers and entertainment; post-event reports; donor and sponsor follow-up lettersFinance/HR: Assist accountant with accounts payable/receivable; daily receipts log; monthly reconciliation and financial reports; establish financial auditing procedures system and maintain audit file; payroll; new hire paperwork; re-write employee handbookWriter/contributor: Artist Spotlight column for quarterly newsletter.

*Write, direct and produce Spanish radio segments and voice-over projects for radio, television & print*Supervise English-Spanish translations of movie scripts, commercials, and more - for dubbing/voice-over* Translate copy from Spanish to English for client review* Assist president and CEO with business development and industry pitches

*Write, cast, direct, translate, and produce Spanish, English, and other foreign-language dialogue replacement and voice-over projects for radio, television, film, theatrical soundtracks, and interactive media*Post-production supervisor*Co-recipient of Don Belding (Los Angeles Advertising Award) for foreign radio production*Clients included The WB Television Network; Fox (Los Angeles); Tillamook Cheese; MicroProse/Hasbro; Jenny Craig; BGEA